Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Gabrielle Jones

Santa Cruz

Summary

Energetic and creative professional with a passion for both group fitness and digital storytelling. I lead engaging, inclusive workouts focused on strength, cardio, and flexibility—always creating a space where people feel empowered and motivated. As a social media strategist, I craft campaigns across Instagram, Facebook, and YouTube that spark connection and grow community. Whether coaching in the studio or curating content online, I bring positivity, reliability, and a people-first approach to every project.

Overview

4
4
years of professional experience
1
1
Certification

Work History

Group Fitness Instructor

SPENGA
11.2021 - Current
  • Designed and choreographed each spin and yoga session to align with SPENGA’s core principles, ensuring variety and challenge for participants.
  • Curated specialized playlists for every session to enhance the workout experience and motivate participants.
  • Created and adapted workouts to accommodate diverse fitness levels, ensuring a safe and inclusive environment for all participants.
  • Promoted the SPENGA brand by learning and authentically representing its unique voice and messaging in all interactions with members.
  • Motivated members to achieve their fitness goals through personalized coaching, feedback, and encouragement.
  • Maintained a strong focus on proper form and technique to promote injury prevention and optimal results.
  • Contributed to sales and membership growth by promoting SPENGA’s class offerings, encouraging membership upgrades, and fostering strong client relationships to enhance retention.

Social Media Managing and Strategist

Liberty Common High School Athletics Page
08.2024 - 11.2024
  • Developed and led strategic marketing plans to enhance visibility of athletic programs.
  • Analyzed performance data to inform decision-making and improve team outcomes.
  • Coordinated community outreach initiatives to increase student athlete participation.

Social Media Manager and Strategist

Beautifully Savage Boxing North and South FoCo
07.2023 - 11.2024
  • Established partnerships with local businesses to secure sponsorships and funding opportunities.
  • Developed and implemented social media strategies to enhance brand visibility and engagement.
  • Analyzed performance metrics using tools like Google Analytics and Hootsuite to refine content strategies.
  • Developed and executed comprehensive social media strategies to enhance brand awareness and engagement.
  • Developed engaging content across multiple platforms to enhance audience engagement.
  • Collaborated with the owner to align content strategies with brand goals.
  • Coordinated logistics for events, ensuring seamless execution from planning to completion.
  • Curated engaging content for promotional materials, increasing audience engagement before events.
  • Designed event layouts and timelines, optimizing space utilization and attendee experience.
  • Evaluated event success through post-event analysis, implementing feedback for continuous improvement.

Boxing Fitness Coach

Beautifully Savage Boxing North and South FoCo
07.2023 - 11.2024


  • Designed and led dynamic boxing fitness classes that integrated foundational boxing techniques, strength training, and overall conditioning to improve participants’ endurance, agility, and confidence.
  • Created and adapted workout plans to accommodate diverse fitness levels, focusing on proper form, injury prevention, and individual progress.
  • Fostered an inclusive and supportive class environment that built community and encouraged accountability among members.
  • Played a key role in sales and membership growth by promoting class offerings, upselling memberships, and contributing to client retention strategies.

Girl’s Wrestling Coach

Liberty Common
09.2023 - 02.2024
  • Coached and mentored female athletes in fundamental and advanced wrestling techniques, fostering physical and mental discipline.
  • Developed and implemented seasonal training plans, conditioning programs, and match strategies tailored to individual and team goals.
  • Guided athletes through match prep, weight management, and recovery protocols, ensuring both physical and mental readiness.
  • Supported athletes throughout the full season cycle, including preseason conditioning, in-season performance, and postseason training and tournament preparation.
  • Provided consistent leadership, motivation, and support to student-athletes, promoting personal growth, sportsmanship, and academic achievement.
  • Organized participation in meets, managed weigh-ins, coordinated travel logistics, and ensured compliance with league and school policies.
  • Collaborated with other coaching staff, athletic directors, and parents to build a positive and inclusive team environment.
  • Helped grow the program by increasing participation, recruiting new athletes, and advocating for girls’ representation in the sport.

Group Fitness Instructor

SPENGA
06.2022 - 06.2023
  • Designed and choreographed each spin and yoga session to align with SPENGA’s core principles, ensuring variety and challenge for participants.
  • Curated specialized playlists for every session to enhance the workout experience and motivate participants.
  • Created and adapted workouts to accommodate diverse fitness levels, ensuring a safe and inclusive environment for all participants.
  • Promoted the SPENGA brand by learning and authentically representing its unique voice and messaging in all interactions with members.
  • Motivated members to achieve their fitness goals through personalized coaching, feedback, and encouragement.
  • Maintained a strong focus on proper form and technique to promote injury prevention and optimal results.
  • Contributed to sales and membership growth by promoting SPENGA’s class offerings, encouraging membership upgrades, and fostering strong client relationships to enhance retention.

General Studio Manager

SPENGA
01.2023 - 06.2023
  • Oversaw daily operations, including staff management, employee scheduling, and member relations to ensure seamless studio performance.
  • Managed studio schedules, including class planning, instructor availability, and operational hours, to optimize efficiency and member satisfaction.
  • Recruited, trained, and led a high-performing team of fitness professionals, fostering a supportive and motivated work environment.
  • Developed and implemented marketing initiatives aligned with SPENGA’s brand identity to increase awareness and member retention.
  • Designed and promoted studio-specific challenges, campaigns, and promotions to boost engagement and foster community among members.
  • Successfully executed and marketed company-wide challenges and promotions, tailoring them to the unique needs of the Fort Collins studio.
  • Ensured exceptional member experiences by maintaining high standards of customer service and operational excellence.
  • Managed administrative tasks such as inventory, payroll, and operational budgeting to support the studio’s profitability.
  • Analyzed studio performance metrics to identify opportunities for improvement and optimize business outcomes.
  • Promoted the studio and its services through authentic representation of SPENGA’s voice, mission, and core values.

Social Media Managing and Strategist

SPENGA
06.2021 - 06.2022
  • Managed multiple social media platforms, ensuring a consistent brand voice and message.
  • Optimized posting schedules based on platform-specific analytics to maximize content visibility.
  • Boosted engagement rates with the creation of compelling and visually appealing content.
  • Increased brand awareness by developing and implementing effective social media strategies.
  • Boosted brand engagement by creating compelling social media posts and campaigns.
  • Cultivated a loyal following on social media platforms through consistent posting schedules and authentic community engagement strategies.
  • Enhanced brand recognition through the development of tailored marketing materials and visually appealing graphics.
  • Assisted with gym marketing efforts to attract new members and expand the facility's reach within the community.
  • Organized special events such as fitness challenges or workshops, further engaging members in healthy lifestyle pursuits.

Education

Associate of Arts - Liberal Arts and Sciences

Cabrillo Community College
Aptos, CA
01.2019

High School Diploma - undefined

Newark Memorial High School
Newark, CA
01.2015

Skills

  • WellnessLiving, MindBody, AXLE, Google, and Windows Software Proficiency
  • Adobe Lightroom
  • Employee Training
  • Lead Generation
  • Strategic Networking
  • Event Planning and Management
  • Email Marketing
  • Facebook, Instagram and TikTok Development
  • Social Ad Campaigns
  • Online Content Development and Content Strategy
  • Digital Media Advertising and Promotions
  • Proficient in DSLR Photography, including composition, lighting, and post-editing for social media and marketing purposes

Certification

  • CPR and AED Certified
  • NASM Certified
  • Coaching Girl and Women Wrestlers Teal, USA Wrestling

Timeline

Social Media Managing and Strategist

Liberty Common High School Athletics Page
08.2024 - 11.2024

Girl’s Wrestling Coach

Liberty Common
09.2023 - 02.2024

Social Media Manager and Strategist

Beautifully Savage Boxing North and South FoCo
07.2023 - 11.2024

Boxing Fitness Coach

Beautifully Savage Boxing North and South FoCo
07.2023 - 11.2024

General Studio Manager

SPENGA
01.2023 - 06.2023

Group Fitness Instructor

SPENGA
06.2022 - 06.2023

Group Fitness Instructor

SPENGA
11.2021 - Current

Social Media Managing and Strategist

SPENGA
06.2021 - 06.2022

High School Diploma - undefined

Newark Memorial High School

Associate of Arts - Liberal Arts and Sciences

Cabrillo Community College

Similar Profiles

CREATE PROFILE
Gabrielle Jones