Summary
Overview
Work History
Education
Skills
Websites
Timeline
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Gabriella Bockaj

Gabriella Bockaj

Toronto,Canada

Summary

Integrated marketing coordinator with experience supporting 360° campaigns across retail, digital, PR, and experiential activations. Skilled in campaign planning, media coordination, influencer programs, reporting, and managing timelines across cross-functional teams. Passionate freelance photographer since 2020, bringing strong creative direction and visual storytelling to marketing projects.

Overview

5
5
years of professional experience

Work History

Integrated Marketing Coordinator

PUIG
Oakville, ON
12.2024 - Current

• Support 360° marketing programs for Jean Paul Gaultier, Rabanne, Carolina Herrera, and Nina Ricci, including product launches, retail programs, and PR.
• Assist with campaign planning by organizing timelines, assets, approvals, and cross-team communication.
• Support large-scale marketing activations across Canada by coordinating logistics, vendors, schedules, and on-site needs.
• Work with media agencies on Meta campaigns, sharing assets, tracking deadlines, reviewing performance, and helping adjust based on insights.
• Maintain organized work back schedules, campaign trackers, KPI reports, and budget updates to keep projects on track.

Marketing Intern

Coty
Toronto
11.2023 - Current

• Provided support for product marketing plans, spanning from innovation to in-store product placement, for esteemed luxury fragrance brands including Burberry, Marc Jacobs, Hugo Boss, Calvin Klein, Vera Wang, and Adidas.

• Coordinated marketing events by maintaining detailed trackers to guarantee adherence to timelines and requirements, which contributed to successful launches and elevated brand visibility in key markets.

• Worked with leading retailers such as Sephora, Shoppers Drug Mart, and Walmart to ensure seamless execution of marketing strategies and maximize brand visibility.

Style Advisor

Wilfred Aritzia
Toronto
11.2022 - 10.2023
  • Achieved a sales per hour rate of $500+ over a three-month span by assisting clients with all their styling needs which created an increase in the company sales revenue
  • Engaged with over 50+ customers a day to provide style and in-depth product knowledge resulting in a memorable experience with the brand and lasting client connections.

Digital Marketing Coordinator

Qube Studios
Toronto
10.2022 - 08.2023
  • Created and implemented social media strategies resulting in the acceleration of lead generation and social media followers by 100% in a three-month span
  • Worked closely alongside the film production team to develop brand focused content and marketing campaigns on all social media platforms to engage with new and existing clients.

Sales Operations Analyst

Match Retail Marketing Agency
Mississauga
04.2022 - 08.2022
  • Provided impactful first impressions during client interactions, coupled with tailored educational content about service offerings, establishing a strong foundation for long-term client relationships in a consulting capacity
  • Employed advanced negotiation tactics and effective communication strategies to close deals, skills that are directly transferable to acquiring consulting contracts and negotiating project scopes.

Project Coordinator Intern

Visic Brothers
Toronto
04.2021 - 08.2021
  • Coordinated HVAC projects by developing project timelines, monitoring all progress, and reporting updates to stakeholders, which resulted in consistently meeting project deadlines and maximizing revenue potential
  • Maintained up-to-date project documentation, recorded invoices, placed equipment purchase orders, as well as responded to requests for proposals with estimations resulting in efficient and timely projects.

Education

Honours Bachelor of Commerce -

DeGroote School of Business, McMaster University
04.2023

Skills

  • Microsoft Office: Word, Excel, PowerPoint
  • Google Analytics
  • Adobe Lightroom
  • Photoshop
  • Canva
  • Figma
  • Asana
  • Ariba
  • Salsify
  • SAP
  • Customer service
  • Project coordination

Timeline

Integrated Marketing Coordinator

PUIG
12.2024 - Current

Marketing Intern

Coty
11.2023 - Current

Style Advisor

Wilfred Aritzia
11.2022 - 10.2023

Digital Marketing Coordinator

Qube Studios
10.2022 - 08.2023

Sales Operations Analyst

Match Retail Marketing Agency
04.2022 - 08.2022

Project Coordinator Intern

Visic Brothers
04.2021 - 08.2021

Honours Bachelor of Commerce -

DeGroote School of Business, McMaster University
Gabriella Bockaj