Gabriela Domanico
Calgary,Canada
Summary
Dynamic sales and operations leader with a proven record of driving revenue growth, building high-performing teams, and elevating customer experience across retail, franchise, and agency environments. Skilled in developing talent, optimizing operations, and leading organizations through growth and change with a strong focus on strategy, execution, and profitability.
Overview
22
22
years of professional experience
1
1
Certification
Work History
Various Leadership Roles
Know Company (IKPN & LoKnow)
12.2017 - 11.2025
- IKPN Partner Sales Growth | Investor
- Led business development and onboarding of 22 independent agencies into the IKPN network.
- Drove product adoption through education on digital media and ad-tech tools.
- Coached agencies on pitch development, value propositions, and competitive storytelling.
- Hosted pitch competitions and monthly fireside chats to increase network collaboration.
- Conducted monthly executive coaching sessions for agency owners on sales, leadership, and scaling.
- Built partner enablement playbooks and standardized sales and product training.
- Enabled $24M year-over-year revenue growth across the network.
- Led pitches that secured key brand accounts resulting in over $11M in annual digital media revenue.
- LoKnow — Vice President, Partnerships & Optimization
- Scaled LoKnow from 6 to 150+ employees across 7+ cities.
- Oversaw cross-functional teams of 100+ across Strategy & Success and Audience & Optimization.
- Managed multimillion-dollar budgets and improved resource efficiency.
- Built planning systems and operational processes to support multi-client growth.
- Delivered executive mentorship and performance development programs.
- Collaborated on business requirements for new digital products and features.
- LoKnow — Director of Sales & Strategy
- Trained and led Regional Sales Managers and Strategy Coordinators across Canada.
- Led a $10M+ sales organization across multiple verticals.
- Implemented a company-wide RASCI framework improving workflow clarity.
- Developed analytics, dashboards, and reporting best practices.
- Identified risks, removed blockers, and maintained delivery momentum.
- Evaluated market opportunities, partnerships, and global licensee models.
- LoKnow — Regional Sales Manager
- Developed and executed sales strategies achieving consistent revenue targets.
- Led and coached sales teams with structured KPIs and performance metrics.
- Built new business pipelines and secured strategic partnerships.
- Managed key accounts and drove client retention.
- Delivered 200+ successful client campaigns within first two years.
Recruitment Consultant
Executrade | David Aplin Group
11.2014 - 12.2017
- Full-cycle recruitment in IT services, running a 360 desk . Built pipelines, partnered with hiring leaders, and delivered high-quality placements across multiple industries.
- Negotiated competitive compensation packages on behalf of clients and candidates to ensure successful placements.
- Achieved high retention rates by placing candidates in roles that aligned with their skills, interests, and long-term career goals.
- Developed recruitment strategies to attract top talent across various industries.
Progressive Leadership Roles
ATB Financial
01.2004 - 01.2014
- Youngest Assistant Branch Manager in ATB Financial history.
- Opened two new branches (Hollick Kenyon & Windermere) during the 2009 recession—both became top-performing and highly profitable.
- Two-time ATB Presidents League Winner (Top company-wide performance).
- Held roles from Customer Service Coordinator to Business Development Manager through accelerated promotions.
- Managed and grew personal and small business portfolios through lending and investment strategies.
- Led branch sales execution, staffing development, KPIs, and customer experience improvements.
Multi-Unit Owner/Operator
New York Fries
01.2007 - 01.2012
- Owned and operated three high-volume QSR locations.
- Managed 30–50+ employees including hiring, training, and scheduling.
- Oversaw full P&L, budgeting, cost control, and inventory management.
- Ensured consistent execution of brand standards and food safety.
- Grew sales 10× in the first year through operational and service improvements.
Skills
- Friendly, positive attitude
- Teamwork and collaboration
- Customer service
- Problem-solving
- Excellent communication
- Critical thinking
Accomplishments
- Scaled multiple early-stage organizations from under 10 employees to 100–150+ staff across 7+ Canadian cities, building foundational systems for national expansion.
- Drove over $24M in annual revenue growth across a national agency network.
- Secured major brand partnerships including Adidas, Arc’teryx, Tree Hut, Southern Glazer’s, On Running, Ocean Spray, and Linde.
- Invested in and onboarded 22 independent agencies into a national partner ecosystem.
- Led and developed cross-functional teams of 100+ across Sales, Strategy & Success, Audience & Optimization, and Partnerships.
- Implemented company-wide RASCI frameworks and scalable operating systems.
- Developed measurement, reporting, and analytics frameworks improving client insight delivery.
- Grew regional sales organization to $10M+ in annual revenue.
- Delivered partner enablement, sales education, and pitch development programs.
- Led go-to-market strategy and evaluated new market and partnership opportunities.
Certification
Eagles Flights – Leadership Development Certification
Awards
ATB Financial Presidents League Winner (2009, 2011)
Languages
English
Native or Bilingual
Timeline
Various Leadership Roles
Know Company (IKPN & LoKnow)
12.2017 - 11.2025
Recruitment Consultant
Executrade | David Aplin Group
11.2014 - 12.2017
Multi-Unit Owner/Operator
New York Fries
01.2007 - 01.2012
Progressive Leadership Roles
ATB Financial
01.2004 - 01.2014