Gabriel Irvin
Berkeley
Summary
Dynamic sales professional with over 5 years of B2B sales experience in the cannabis industry, specializing in brand development, product distribution, and strategic partnerships. Known for driving revenue growth and managing key accounts, I have consistently exceeded key performance indicators (KPIs), and led new business opportunities, including geographic expansion and product launches. Skilled in building and maintaining strong relationships, I excel at go-to-market strategies, prospecting, and developing growth initiatives. Experienced in trade marketing, merchandising, and field marketing, I have a proven track record in increasing market share, brand awareness, and customer service excellence. With a background in managing new accounts and executing performance measurements, I’m focused on long-term success through effective product training and customer relations. A self-motivated and goal-oriented professional, I thrive in fast-paced environments, and consistently achieve top sales performance.
Overview
9
9
years of professional experience
Work History
Account Manager/ Outside Sales Lead
Fog City Farms
04.2020 - Current
- Deals ranging from 3k to 40k with a monthly average of 50k plus in revenue.
- Increased client satisfaction by building strong relationships and addressing their needs promptly.
- Maintained a high client retention rate by providing exceptional customer service and anticipating client needs.
- Managed a diverse portfolio of accounts, ensuring timely communication and effective problem resolution.
- Successfully resolved escalated issues, preventing the potential loss of valuable clients while maintaining positive relationships with all parties involved.
- Responsible for closing and managing key accounts.
- Cold calling, strategic prospecting.
- Conducted regular account reviews to identify areas for improvement and ensure continued success.
Bartender
Suda
Santa Cruz
05.2016 - 03.2020
- Managed the cash drawer at the end of each shift, ensuring the accuracy of funds received.
- Kept track of all orders made by customers and communicated them promptly to kitchen staff.
- Developed good working relationships with fellow employees through effective communication.
- Checked identification cards for proof of age before serving alcoholic beverages.
- Resolved customer complaints professionally.
Education
Bachelor of Arts - BA in African American Studies
University of California, Berkeley
Berkeley, CA05-2024
Skills
- Communication
- Collaborative
- Interpersonal
- Initiatives
- Strategic
- Attention to detail
- Organization
- Responsible
- Dedication
- Consistent
- Sales strategy
- Customer relationship management
- Account management
- Client retention
- Problem solving
- Time management
- Effective communication
- Conflict resolution
- Strategic account planning
- Lead development
- CRM systems
- Cold calling
- Teamwork and collaboration
Accomplishments
- Responsible for an average of $50,000 in revenue a month
- Winner of multiple sales awards
- consistently exceeding quota
References
References available upon request.
Timeline
Account Manager/ Outside Sales Lead
Fog City Farms
04.2020 - Current
Bartender
Suda
05.2016 - 03.2020
Bachelor of Arts - BA in African American Studies
University of California, Berkeley
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