Gabriel Baker
Ottawa,Canada
Summary
Professional with strong communication and negotiation skills, adept in building and maintaining client relationships. Proven ability to drive sales, meet targets, and adapt to changing market conditions. Strong team collaborator with focus on achieving results and delivering consistent performance. Skilled in CRM software, lead generation, and customer service.
Overview
6
6
years of professional experience
1
1
Certification
Work History
Inside Sales Representative
The RPM Groups
Ottawa, ON
12.2025 - 06.2026
- Identified new business opportunities through cold calling, networking, marketing and prospective database leads.
- Increased sales with execution of full sales cycle processing from initial lead processing through conversion and closing.
- Led training sessions for new team members, fostering knowledge sharing and enhancing overall team performance.
- Mentored junior representatives in effective sales techniques, contributing to a collaborative learning environment.
- Answered customers' questions regarding products, prices, and availability.
- Increased sales revenue by building strong relationships with clients and providing insightful product recommendations.
- Met or exceeded sales targets and quotas to contribute to overall sales goals and revenue of company.
- Used CRM (Hubspot) to maintain detailed contact logs and account records.
- Executed follow-up strategies for leads, maintaining communication and nurturing prospects through the sales funnel.
- Managed friendly and professional customer interactions.
- Monitored competitor activities closely, adjusting approaches accordingly to maintain a competitive edge in the market.
- Nurtured long-term customer relationships through regular check-ins, keeping them informed of relevant updates and promotions.
- Developed and maintained strong working relationships with professionals within assigned territory.
Sales Manager
Rinse and Repeat Window and Exterior Ltd.
Ottawa, ON
06.2024 - 12.2025
- Generated $212K+ in personal sales, contributing 25% of company wide revenue (850k) within two years through strategic territory management and high conversion rates.
- Managed and coached a 5-person sales team, achieving an average of $4,000 in booked daily sales during peak season (April–November).
- Designed and implemented territory rotation plans, increasing door-to-door efficiency and lead-to-sale conversion by over 15%.
- Worked together with operations team using strategic planning to ensure projects were delivered on time and within budget, which improved service quality and customer satisfaction.
- Drove customer loyalty efforts that helped sustain a 4.9-star average rating across 100+ online reviews, reinforcing brand credibility and referral growth.
- Delivered training programs for both sales and cleaning staff, improving performance, safety compliance, and customer satisfaction.
Direct Marketing Manager -Hello Fresh Ottawa-
Brand Momentum Inc.
Ottawa, ON
02.2024 - 05.2024
- Recruited and hired talent to add depth and further success to marketing team.
- Coordinated marketing efforts to create public interest and enhance perception of products and services.
- Boosted sales of products and services by creating and implementing innovative marketing strategies.
- Created Weekly Schedule utilizing all allotted corporate hours to maximize budget and production, while conducting campaigns.
- Optimized departmental ROI by closely evaluating expected profit and loss projections for each initiative.
- Analyzed performance of key marketing activities, creating detailed reports that improved upper management's decision-making processes.
- Ensured compliance with legal requirements for special events and vendor contracts, facilitating smooth implementation of marketing plans.
- Mentored marketing team, encouraging development of new skills and helping uncover personnel talents.
- Demonstrated a lead by example approach, training Brand Ambassadors, in field while driving sales as top performer.
Direct Sales Supervisor
East Angus Grocery
Ottawa, ON
04.2023 - 10.2023
- Created persuasive face-to-face sales presentations that demonstrated knowledge of latest products and services, resulting in higher customer engagement rates.
- Promoted bundled product sales to create optimal customer solutions and exceeded departmental and unit targets.
- Evaluated efforts by sales teams and assisted in improving sales by implementing new planning strategies.
- Delegated work and assignments based upon team members' strengths and expertise.
- Monitored activities and performance of sales staff to help with problems and maximize revenue opportunities.
- Recruited and hired new sales staff by assessing experience and communication, selling, and closing skills.
- Maintained superior knowledge of products and services and promoted new technologies to grow business, increasing customer awareness and market penetration.
- Handled and resolved escalated customer issues to recapture customer loyalty and complete sales.
- Reviewed and evaluated employee performance, providing leadership opportunities to fuel professional development.
- Assisted in training of new sales consultants, including methods for building and managing sales pipeline.
- Recorded and kept accurate logs of purchases and sales to ensure seamless operations and inventory management.
- Created effective work schedules to consistently meet production goals and increase team productivity.
Sales Representative & Office Manager
Athena Direct
Ottawa, ON
08.2020 - 04.2022
- Facilitated daily boardroom training sessions on charity knowledge, sales theory, budgeting, growth mindset, and objection handling to elevate sales team performance.
- Executed comprehensive market research to identify and select optimal sales operation areas.
- Engaged in weekly one-on-one sessions with staff to foster professional development and provide actionable performance insights.
- Conducted weekly management meetings to reinforce team objectives and enhance collaboration.
- Led field sales initiatives as a mentor, providing ongoing support and training to new hires for skill development and operational success.
- Collaborated with various NGOs, including Special Olympics Canada, to coordinate charity events and enhance community outreach efforts.
- Facilitated engaging product demonstrations aimed at showcasing key features and benefits to stimulate sales interest.
- Facilitated recruitment and contracting of sales staff to enhance team performance and drive revenue growth.
Manager
Pizza Castle
Morrisburg, ON
08.2022 - 02.2023
- Managed and supervised all aspects of the restaurant, including inventory management, scheduling, payroll and overseeing kitchen operations to ensure timely and efficient service.
- Trained and coached new employees on food preparation, safety procedures, customer service, and sales techniques to improve team performance and customer satisfaction.
- Maintained high standards of cleanliness and safety in the restaurant to comply with health and safety regulations, ensuring a safe environment for staff and customers.
- Worked with the team to resolve customer complaints and ensure a positive customer experience.
Skills
- Dependable and flexible
- Talent acquisition
- Interview facilitation
- Employee training
- Sales and marketing expertise
- Management expertise
- Effective communication skills
- Analytical decision-making
- Performance evaluation
- Client retention techniques
- Customer service
- Attention to detail
- Cheerful and energetic
- Relationship development
- Self-motivated learner
- Coachable
Certification
Smart Serve Ontario: April 2023
Languages
English
Native or Bilingual
French
Professional Working
Timeline
Inside Sales Representative
The RPM Groups
12.2025 - 06.2026
Sales Manager
Rinse and Repeat Window and Exterior Ltd.
06.2024 - 12.2025
Direct Marketing Manager -Hello Fresh Ottawa-
Brand Momentum Inc.
02.2024 - 05.2024
Direct Sales Supervisor
East Angus Grocery
04.2023 - 10.2023
Manager
Pizza Castle
08.2022 - 02.2023
Sales Representative & Office Manager
Athena Direct
08.2020 - 04.2022