Summary
Overview
Work History
Education
Skills
Certification
Languages
Timeline
Generic

Gaafer Abdelatti

Calgary,Canada

Summary

Innovative and goal-oriented management professional with a strong commitment to achieving success. Dedicated team player skilled at mediation and conflict resolution, ensuring a harmonious work environment. Proven ability to drive company growth through strategic actions and initiatives, implementing emotional intelligence and cultural diversity as stepping stones to the organization's success. This approach contributes to maintaining and retaining a larger, happier customer base.

Overview

22
22
years of professional experience
1
1
Certification

Work History

Manager, Customer Engagement and Brand Development

Freedom Jets
01.2016 - Current
  • Company Overview: Freedom Jets is a premium service provider in the aviation industry, focusing on ultra-long-range aircraft services
  • Directed brand development and expansion into North America, Mexico, and Latin America, focusing on ultra-long-range aircraft services
  • Designed loyalty programs, boosting client retention and driving repeat business through exceptional service
  • Implemented Agile project management to oversee branding campaigns, ensuring timely delivery and customer alignment
  • Coached teams in Agile methodologies, enhancing collaboration and campaign execution
  • Established Freedom Jets as a premium service provider, catering to celebrity and government clientele
  • Reduced operational costs through comprehensive process improvement initiatives and resource management.
  • Remote Recruitment Savings: Implemented remote recruitment strategies, resulting in a 67% reduction in training costs, 18% in insurance costs, and $40,000 saved in overtime hours. Total savings amounted to $630,000 for the fiscal year 2022-23.

Marketing and Sales Officer

Freedom Jets
01.2012 - 01.2016
  • Company Overview: Freedom Jets is a premium service provider in the aviation industry, focusing on ultra-long-range aircraft services
  • Increased charter service bookings across North America by %22 for the fiscal year 2020 through targeted strategies and customer engagement
  • Maintained relationships with high-net-worth clients, ensuring personalized and satisfactory services
  • Conducted market research to identify trends and capitalize on growth opportunities in the aviation sector
  • Freedom Jets is a premium service provider in the aviation industry, focusing on ultra-long-range aircraft services

Sales and Marketing Officer

MASI Aviation
01.2007 - 01.2012
  • Spearheaded regional expansion and developed marketing strategies, achieving sustained revenue growth
  • Applied Agile principles to create adaptable branding campaigns for dynamic market conditions
  • Strengthened client retention programs and built partnerships with local stakeholders
  • Designed and executed email marketing campaigns that increased open rates, click-through rates, and lead generation.

Marketing Officer

Etihad Airways
01.2003 - 01.2007

Contributed to Etihad's global expansion by developing and implementing marketing strategies

  • Built relationships with corporate clients and high-net-worth individuals, driving ticket sales and loyalty
  • Played a crucial role in expanding Etihad's route network and increasing brand visibility internationally
  • Trained junior team members on marketing best practices, fostering a culture of continuous improvement.
  • Preserved brand integrity by monitoring consistency and quality of marketing content.
  • Oversaw an 8-person marketing team, promoting continuous improvement, enhancing processes and reducing costs as head of the highly efficient and profitable group.
  • Coordinated appointments and meetings for the marketing director with 7 active projects, for the year 2022 including route expansion

Education

Addiction and Mental Illness -

ABM College
Calgary, AB
01.2025

Negotiation and Conflict Resolution - The Art of Negotiation , And Mediation

UC Davis
California USA
01.2024

Brand Management: Aligning Business, Brand and Behaviour - Understanding Customer Behavior , Project Managmen

University of London
London, UK
01.2024

Organizational Leadership in Diversity, Equity & Inclusion - Leadership Managment

Pennsylvania University
Pennsylvania, USA
04.2023

Google Project Management Specialization - Identify Potential Project Risks AI , STAR.

Google Instructors
Google
01-2023

Client Relationship Management - Client Retention, Understanding Needs,

Pennsylvania University
Pennsylvania , USA
01.2023

Management of Multinational and Cross-Cultural Teams - Emotional Intel, Diversity, Inclusion

UC DAVIS
California, USA
01.2023

Cybersecurity Policy for Aviation Internet and Infrastructures - Risk Assessment, Ethical Hacking,

Erasmus University Rotterdam
Rotterdam
01.2023

International Security Management - Open Source Intelligence, Serious Organized Crime,

Erasmus University Rotterdam
Rotterdam
01.2023

Branding: The Creative Journey - Brand Strategy , Creative Visual IdentIity

IE University
Madrid , SPAIN
01.2023

Skills

  • Agile Project Management and Coaching
  • Brand Development and Positioning
  • Customer Engagement and Loyalty Programs
  • Marketing Strategy
  • Client Relationship Management
  • Negotiation and Conflict Resolution
  • Time management
  • Customer service

Certification

  • Certified Loyalty Marketing Professionals (CLMPs), Canada, 01/01/24 - Present
  • CRISC: Certified in Risk and Information Systems Control Specialization
  • Certified Professional (SHRM-CP) Exam Specialization
  • Certified Mediator
  • F50 Type Rating, Malaysian Airlines

Languages

English
Native or Bilingual
Arabic
Native or Bilingual

Timeline

Manager, Customer Engagement and Brand Development

Freedom Jets
01.2016 - Current

Marketing and Sales Officer

Freedom Jets
01.2012 - 01.2016

Sales and Marketing Officer

MASI Aviation
01.2007 - 01.2012

Marketing Officer

Etihad Airways
01.2003 - 01.2007
  • Certified Loyalty Marketing Professionals (CLMPs), Canada, 01/01/24 - Present
  • CRISC: Certified in Risk and Information Systems Control Specialization
  • Certified Professional (SHRM-CP) Exam Specialization
  • Certified Mediator
  • F50 Type Rating, Malaysian Airlines

Addiction and Mental Illness -

ABM College

Negotiation and Conflict Resolution - The Art of Negotiation , And Mediation

UC Davis

Brand Management: Aligning Business, Brand and Behaviour - Understanding Customer Behavior , Project Managmen

University of London

Organizational Leadership in Diversity, Equity & Inclusion - Leadership Managment

Pennsylvania University

Google Project Management Specialization - Identify Potential Project Risks AI , STAR.

Google Instructors

Client Relationship Management - Client Retention, Understanding Needs,

Pennsylvania University

Management of Multinational and Cross-Cultural Teams - Emotional Intel, Diversity, Inclusion

UC DAVIS

Cybersecurity Policy for Aviation Internet and Infrastructures - Risk Assessment, Ethical Hacking,

Erasmus University Rotterdam

International Security Management - Open Source Intelligence, Serious Organized Crime,

Erasmus University Rotterdam

Branding: The Creative Journey - Brand Strategy , Creative Visual IdentIity

IE University
Gaafer Abdelatti