Summary
Overview
Work History
Education
Skills
Timeline
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Folabi Odunaiya

Winnipeg,MB

Summary

Goal-oriented sales professional with over three years of experience driving growth and building client relationships across the advertising, telecommunications, logistics, and hospitality sectors.ed approach. Known for strong communication, efficiency, and the ability to exceed sales targets in fast-paced environments.

Overview

5
5
years of professional experience

Work History

Global Social Media Ad Specialist

X
Toronto, Ontario
02.2023 - Current
  • Made over 60 outbound contacts daily, engaging business prospects and qualifying leads through LinkedIn, cold calls, and email outreach.
  • Managed and nurtured a robust pipeline by conducting discovery calls, qualifying interest, and aligning business needs with tailored advertising solutions.
  • Delivered virtual presentations and consultations to SMB and mid-market clients, helping them understand and adopt X's advertising platform to meet performance goals.
  • Collaborated with cross-functional teams including marketing, product, and technical specialists to refine outreach strategies and improve lead conversion rates.
  • Used Salesforce CRM to document sales activities, monitor engagement, and maintain up-to-date pipeline insights.
  • Achieved and exceeded key performance metrics, including daily outreach volume, qualified lead targets, and closed-won opportunities.
  • Researched industries and decision-makers to tailor campaigns, build trust, and enhance X’s value proposition across diverse market verticals.

Account Manager

Cargo Jet
Hamilton, Ontario
04.2020 - 11.2022
  • Made outbound calls and maintained proactive communication with logistics clients to identify growth opportunities and service gaps.
  • Managed and strengthened long-term client relationships, acting as the primary point of contact for shipment coordination and service inquiries.
  • Coordinated with warehouse, operations, and flight scheduling teams to ensure timely, accurate cargo delivery aligned with SLAs.
  • Maintained real-time updates in logistics tracking systems and internal CRM tools to ensure service transparency.
  • Conducted weekly client reviews to assess satisfaction levels, address issues, and upsell customized cargo solutions.
  • Delivered performance reports and feedback to internal teams to support service enhancements and process optimization.
  • Achieved key account growth through relationship-building and proactive support, resulting in increased customer retention and referrals.

Education

Bachelor of Arts - Economics

Brandon University
Brandon, None
05-2024

Skills

  • CRM management
  • Data analysis
  • Social media strategy
  • Sales forecasting
  • Client relationship management
  • Campaign optimization
  • Negotiation skills
  • Team collaboration
  • Technical communication
  • Documentation management

Timeline

Global Social Media Ad Specialist

X
02.2023 - Current

Account Manager

Cargo Jet
04.2020 - 11.2022

Bachelor of Arts - Economics

Brandon University
Folabi Odunaiya