FLORIAN AKRETCHE
Toronto,ON
Summary
Experienced food industry professional with a strong background in farming, food service, and supply chain operations. Skilled in building authentic partnerships, leading cross-functional teams, and supporting mission-driven initiatives. Purpose-driven, fast-paced, and energized by people, with a commitment to reducing food waste and improving food access through values-led collaboration.
Overview
10
10
years of professional experience
Work History
District Coach
BeaverTails Inc
01.2024 - Current
- Managed a portfolio of up to 70 locations across Canada, ensuring operational excellence
- Built strong relationships with franchisees, supporting them in sales growth, compliance, and performance improvement
- Conducted data-driven performance analysis to optimize operations and reduce inefficiencies
- Provided on-site coaching and training, enhancing partner engagement and knowledge retention
- Collaborated with other departments on product launches, marketing campaigns, and strategic initiatives
Assistant Category Manager
SuperC
10.2022 - 01.2023
- Managed pricing strategies, promotions, and retail execution to optimize category growth
- Utilized data analysis and KPI tracking to improve partner engagement and identify business opportunities
- Ensured seamless communication between procurement, marketing, and store operations to align category strategies
- Supervised promotional billing and tactical offers, ensuring compliance with financial processes
- Acted as Category Manager when required, overseeing category decisions and execution
Manager
BeaverTails Mont-Tremblant
06.2021 - 01.2022
- Managed daily operations for two high-traffic locations, leading a team of 13 employees
- Focused on team development, customer experience, and operational efficiency
- Ensured brand compliance and streamlined workflow for peak season performance
Junior Data Analyst
Orange Business Services
12.2019 - 12.2020
- Conducted data analysis and reporting to enhance customer experience and product usability
- Created surveys and feedback tools for Customer Success teams to drive strategy
- Presented insights to Executive Committee, influencing strategic decisions
Assistant Data Analyst
CNH Industrial
02.2019 - 12.2019
- Designed performance dashboards to support strategic decision-making
- Conducted data-driven business opportunity assessments to enhance sales strategies
Marketing & Communication Intern
Eurogerm South Africa
05.2018 - 08.2018
- Performed market research and analysis to support business development
- Assisted in organizing industry seminars and enhancing marketing tools
Development Officer / Store Manager
SARL Le Mareyeur
05.2015 - 08.2017
- Spearheaded the creation of 2 new seafood stores
- Managed purchasing operations, ensuring optimal stock levels and supplier negotiations
- Developed and maintained relationships with B2B customers, expanding business partnerships
- Developed a website to increase customer reach
- Trained and mentored new employees, ensuring smooth operations
Education
Data Science Bootcamp -
JEDHA Bootcamp
Paris01.2021
MBA - Strategic Marketing & Big Data
PPA Business School
Paris, France01.2020
BBA - International Trade Manager
PPA Business School / Normandy Chamber of Commerce
Saint Lo, France01.2018
Skills
- Partner Relationship Management & B2B Sales: Strong ability to build and maintain long-term relationships with businesses while supporting partners in achieving growth and operational excellence
- Data Analysis & KPI Optimization: Proficient in Google Analytics, Data Studio, and Excel
- Customer Success & Support: Experience handling partner concerns and optimizing retention strategies
- Process Improvement & Operational Efficiency: Ability to identify and implement process optimizations to enhance performance
- CRM: Zoho
- Communication & Problem Solving: Strong written and verbal communication skills with a proactive, solution-oriented mindset
- Bilingual: French and English, with additional knowledge of Spanish
References
- Delphine Liévin, Digital Marketing Project Manager, Orange Business Services, delphine.lievin@orange.com
- Pierre-Édouard Molinas, Managing Director, Eurogerm South Africa, pemolina@eurogerm-southafrica.com
- Elizabeth Sevigny, Category Manager, SuperC, elizabeth.sevigny@metro.com
Personal Information
Hobbies: Plant-Based Food & Restaurants, Fitness, Travel
Timeline
District Coach
BeaverTails Inc
01.2024 - Current
Assistant Category Manager
SuperC
10.2022 - 01.2023
Manager
BeaverTails Mont-Tremblant
06.2021 - 01.2022
Junior Data Analyst
Orange Business Services
12.2019 - 12.2020
Assistant Data Analyst
CNH Industrial
02.2019 - 12.2019
Marketing & Communication Intern
Eurogerm South Africa
05.2018 - 08.2018
Development Officer / Store Manager
SARL Le Mareyeur
05.2015 - 08.2017
Data Science Bootcamp -
JEDHA Bootcamp
MBA - Strategic Marketing & Big Data
PPA Business School
BBA - International Trade Manager
PPA Business School / Normandy Chamber of Commerce