Felipe Da Silva
Toronto,ON
Summary
- Results-oriented Marketing Specialist proficient in developing creative marketing collateral for diverse projects. Establishes clear standards and enforces protocols for consistent, high-quality results.
- Industrious Marketing Specialist offering 10 years of marketing experience along with a decisive and hardworking approach. Talent for devising creative strategies. Demonstrated knowledge of graphic design, copywriting and project management.
Overview
13
13
years of professional experience
Work History
Senior Market Development Manager/Online Rep
IRobot
06.2023 - Current
- Created and managed social media campaigns to increase brand engagement.
- Conducted market research to identify new opportunities and target markets.
- Oversaw preparation of marketing projects.
- Continually maintained and improved company's reputation and positive image in markets served.
- Executed comprehensive marketing plans that consistently achieved targets for increased revenue.
- Developed creative presentations, trend reports, kitted assets, and product data sheets.
Market Development Manager/Online Rep
IRobot
04.2022 - 06.2023
- Maintain healthy business relationships with retail partners Best
- Buy, Bed Bath Beyond, Costco & Canadian Tire
- Maintain quality by training our partners and there retail on best practices to bring first class experiences and knowledge to customers
- Hosted digital training event (Best Buy, Linen Chest &
- Costco)
- Hosted Stem Events and represented iRobot at Educational
- Charities
- Facilitate Setup & Training at TSC events with on air talent
- As an iExpert I worked in conjuction with Customer Care @iRobot.com performing live demo's for customers as well as product troubleshooting
Market Development Manager
IRobot
10.2020 - 04.2022
- Maintain healthy business relationships with retail partners Best
- Buy, Bed Bath Beyond, Costco & Canadian Tire
- Maintain quality by training our partners and there retail on best practices to bring first class experiences and knowledge to customers
- Hosted digital training event (Best Buy, Linen Chest & Costco)
- Hosted Stem Events and represented iRobot at Educational Charities
Dyson Expert/ Sales/ Product Specialist
Dyson Canada Ltd
06.2017 - 10.2020
- Managing in field sales in Ontario for Costco and Canadian Tire by meeting and exceeding quarterly targets in 2018 and 2019
- Through building strong relationships with store managers, I have learned store-level POS systems and influenced inventory increases
- Regularly train in-store staff on product knowledge to ensure consistency in customer experience
- Leveraged sales by applying merchandising strategies to
- Canadian Tire in-store display
- I was a key holder for 6 months and had the honor of being part of the Launch team that opened the first Dyson store in Canada at
- Yorkdale mall in Toronto
Customer Service Assistant Manager
UPS, United Parcel Service
08.2012 - 03.2017
- Performed daily pre communication meetings to take feedback and provide Customer Service related updates
- Developed new Customer Service best practices
- Oversaw development and launch of additional Customer Service
- Programs.
Health and Safety Manager
UPS United, Parcel Service
10.2010 - 07.2012
- Accomplished over 900 safe workdays without an injury over 3 years
- Collaborated with the employee ran safety committee and launched a piloted program on monthly health events
- Facilitated CPR recertification training with Red Cross and St
- Johns ambulance.
Education
Some College (No Degree) - Diploma
St. John Fire Department
Toronto, ONCertificate - Business Management
Seneca College
01.2020
Skills
- Customer Service Proficiency
- Communication Excellence
- Customer Satisfaction
- Relationship Builder
- Launch New Products
- Program Marketing
Timeline
Senior Market Development Manager/Online Rep
IRobot
06.2023 - Current
Market Development Manager/Online Rep
IRobot
04.2022 - 06.2023
Market Development Manager
IRobot
10.2020 - 04.2022
Dyson Expert/ Sales/ Product Specialist
Dyson Canada Ltd
06.2017 - 10.2020
Customer Service Assistant Manager
UPS, United Parcel Service
08.2012 - 03.2017
Health and Safety Manager
UPS United, Parcel Service
10.2010 - 07.2012
Some College (No Degree) - Diploma
St. John Fire Department
Certificate - Business Management
Seneca College
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