Raza Khataw

• Architected and led the implementation of a multi-faceted commercial infrastructure for digital and physical products, encompassing Customer Service, Dietary Supplement, and Fulfillment departments. This strategic initiative drove customer-centric innovations, optimized CRM processes, and fueled scalable revenue growth in the consumer health sector.
• Spearheaded a cross-functional collaboration initiative, uniting marketing, sales, fulfillment (B2C and B2B), and product development teams within an E-Commerce startup. This effort led to the successful launch of over 5 new product lines, driving consistent annual revenue growth of 30%.

Over a 5-year period, I led the construction and expansion of the dietary supplement division, overseeing all aspects from product formulation to fulfillment:

• Spearheaded the development of key products including Protein Powder and Pre-Workout supplements, leveraging industry trends and scientific research to create effective formulations.
• Grew annual product sales from 3,000 units to 12,000 units, representing a 300% increase over 5 years with continued brand growth.
• Managed the entire product lifecycle, including label development, inventory management, and fulfillment, ensuring efficient operations and timely delivery to customers.
• Positioned the division for future growth by aligning with key market drivers such as increasing health consciousness and developing fully transparent products.
• Extensive experience in utilizing platforms such as WordPress, Shopify, HubSpot, Kalviyo, and Drip. I have successfully facilitated the integration of various applications with our company website, CRM systems, and other essential systems.

• Conducting outdoor fieldwork in the coastal region, which encompasses wide range of tasks, including cut block and road layout, tremble traversing, road traversing, field data collection, and more.
• Preparing Forest Stewardship Plan documents as required for Senior Operation Engineers and various Registered Professional Foresters, involving computations and documentation.
• Engaging in professional bridge and road development, as well as other engineering-based project development.
• Collaborating with government officials on tax collection, future financial planning, and resource management to formulate an annual plan.

• Supported reforestation efforts by planting trees on land which was logged, destroyed in forest fire or cleared by industrial use.
• Attended public events to provided information about forestry practices, conservation strategies and sustainability plans.
• Prepared and collected data as directed by forester for use in forest management plans, timber appraisals, timber sales, timber tax basis and GIS mapping.
• Promoted reforestation by reintroducing grass and groundcover plants into area to prevent soil from being washed or blown away.

• Supported reforestation efforts by planting trees on land which was logged, destroyed in forest fire or cleared by industrial use.
• Attended public events to provided information about forestry practices, conservation strategies and sustainability plans.
• Prepared and collected data as directed by forester for use in forest management plans, timber appraisals, timber sales, timber tax basis and GIS mapping.
• Promoted reforestation by reintroducing grass and groundcover plants into area to prevent soil from being washed or blown away.

• Pleasantly interacted with customers during hectic periods to promote fun, positive environment.
• Controlled line and crowd with quick, efficient service.
• Maintained regular and consistent attendance and punctuality.
• Made and served brand-specific café beverages with focus on speed, quality and consistency.
• Memorized recipes for specialty coffee beverages and seasonal offerings.

• Supervised day-to-day operations to meet performance, quality and service expectations.
• Monitored cash intake and deposit records, increasing accuracy, and reducing discrepancies.
• Completed regular inventory counts to verify stock levels, address discrepancies, and forecast future needs.
• Offered hands-on assistance to customers, assessing needs, and maintaining current knowledge of consumer preferences.