Summary
Overview
Work History
Education
Skills
Websites
Languages
Accomplishments
Timeline
Generic
Farwah Khalid

Farwah Khalid

36 Lightfeather Place, Ancaster,Canada

Summary

Energetic Social Media Manager skilled in assessing and improving account performance and audience engagement. Successful in growing audiences, extending branding and launching initiatives using multi-platform approaches. Brings fresh and interesting content with creativity and adaptable voice based on target audiences and platforms. History of driving audience engagement and account growth on diverse social platforms. Capitalizes on current trends and monitors insights to drive brand awareness. Skillfully coordinates and executes updates and content monitoring across TikTok, and Instagram.

Overview

4
4
years of professional experience

Work History

Amazon Warehouse

Brand Ambassador / Field Marketing Representative
Hamilton, ON
06.2022 - Current

• Coordinated promotional events and supported product launches to enhance team engagement

• Managed inventory organization and prepared promotional displays for marketing campaigns

• Executed daily warehouse operations including picking, packing, and shipping orders efficiently

• Communicated marketing updates across teams while adapting to flex roles as needed

• Maintained accuracy and safety standards in fast-paced warehouse environment

Content Creator

Dailyrapfacts
Atlanta, Georgia
09.2022 - 06.2024
  • Wrote crisp, engaging copy for social media platforms to grab audience attention.
  • Adhered to deadlines with expert project management and multitasking abilities.
  • Exceeded clients’ expectations with interesting, on-trend content.
  • Increased audience engagement and brand awareness, analyzing metrics to identify underperforming content.
  • Created video scripts and worked closely with video production teams to produce high-quality videos for YouTube and other platforms.

Social Media Manager

Waveroom
Toronto, Ontario
03.2024 - 05.2024
  • Oversaw social media asset design to be in line with brand identity.
  • Incorporated interesting and informative content, resulting in increased shares and followers.
  • Tracked customer engagement and feedback to optimize social media strategies.

Social Media Coordinator

456Kicks
Hamilton, Ontario
06.2021 - 05.2023
  • Tracked customer engagement and feedback to optimize social media strategies.
  • Oversaw social media asset design to be in line with brand identity.
  • Engaged daily with community using posts, stories and tweets.
  • Created engaging content, including text, images, and videos.
  • Developed social media strategies to increase brand awareness and engagement.

Social Media Marketing Manager

Chimneys Cake Shop
Hamilton, Ontario
04.2021 - 12.2021
  • Tested different types of content formats video, images, polls to determine which resonated best with target audience.
  • Monitored trends in social media tools, applications, and best practices to stay current on new developments.
  • Developed and implemented social media marketing strategies to increase brand awareness.
  • Tracked performance metrics of social media campaigns using analytics tools.
  • Proposed and developed social media ad campaigns to generate sales and pre-orders.

Education

Diploma - Marketing

Mohawk College
Hamilton, ON

Skills

  • Market Research
  • Community Engagement
  • Effective Organization
  • Digital Media
  • Content Creation
  • Branding support
  • Photography and Videography
  • Audience Analysis
  • Brand Promotion
  • Social Media Copywriting

Languages

English
Native or Bilingual

Accomplishments

    I have successfully collaborated with high-profile artists such as Meek Mill, contributing to their marketing strategies and social media growth. My experience spans managing artists’ pages, coordinating promotional campaigns, and working closely with music industry marketing teams to increase audience engagement and brand visibility. I’ve played a key role in creating and executing digital marketing plans that drive fan interaction and support artist branding. Through my work, I’ve helped boost social media followings, optimize content reach, and ensure consistent messaging across platforms.

Timeline

Social Media Manager

Waveroom
03.2024 - 05.2024

Content Creator

Dailyrapfacts
09.2022 - 06.2024

Amazon Warehouse

Brand Ambassador / Field Marketing Representative
06.2022 - Current

Social Media Coordinator

456Kicks
06.2021 - 05.2023

Social Media Marketing Manager

Chimneys Cake Shop
04.2021 - 12.2021

Diploma - Marketing

Mohawk College
Farwah Khalid