Farren Byrnes
Los Angeles
Summary
I am a dedicated and proficient worker looking for other work opportunities outside of my current role in digital ad sales. With my background in creating and nurturing relationships, I think I could become a great asset to the team.
Overview
10
10
years of professional experience
Work History
Digital Sales Account Manager
Paramount Global
03.2022 - Current
- Designed and implemented digital, web and social strategies to align with client business goals
- Worked cross-functionally with various departments on projects
- Analyzed and reported digital campaign performance with focus on program optimization
- Developed and maintained courteous and effective working relationships
- Demonstrated respect, friendliness and willingness to help wherever needed
- Maintained energy and enthusiasm in fast-paced environment
- Managed a diverse portfolio of accounts, ensuring timely communication and effective problem resolution
- Streamlined internal processes for better efficiency in account management tasks
Senior Investor
Horizon Media
03.2018 - 03.2022
- Negotiated, executed, and posted local video and audio buys (broadcast and digital) in numerous markets including Denver and Las Vegas; supervised and provided accurate cost projections for brand teams such as IHOP and Honda Dealers; mentored all levels of buyers/investors in their negotiations
Negotiator
OMNICOM MEDIA GROUP
07.2018 - 06.2019
- Buyer and market specialist for Honolulu and Santa Barbara for clients including McDonald’s, Nissan, Infiniti, Mercedes, etc.; responsible for managing budgets, negotiations, and maintenance on all television and radio media orders, which includes weekly rating measurement, analyzing invoices, and communicating with rep firms throughout the duration of the orders
Associate Investor
Horizon Media
01.2016 - 03.2018
- Negotiated, executed, and posted local video and audio buys (broadcast and digital) in numerous markets including Denver and Las Vegas; supervised and provided accurate cost projections for brand teams such as IHOP and Honda Dealers; mentored all levels of buyers/investors in their negotiations
Office Manager / Project & Production Assistant
THE PROJECTS
01.2015 - 01.2016
- Created influential ideas on different accounts; put ideas into action; found influential people to host events; assisted in creating influential experiences for guests; assisted on all event set up, execution, and load out; wrote and formatted debriefs on each event for clients and The Projects Partners; managed all shipping; established relationships with potential clients
Manager / Social Media & Marketing Director / Executive Assistant
Cyclepathic Fitness Santa Monica
01.2014 - 01.2015
- Increased customer engagement through social media.
- Developed marketing content such as blogs, promotional materials and advertisements for social media
- Monitored online presence of company's brand to engage with users and strengthen customer relationships
- Set clearly defined goals to drive customer retention, brand awareness and website or social media traffic
- Engaged online audiences by placing strong focus on sales process support and responding to inquiries and comments timely and knowledgeably
Education
Bachelor of Science - SOCIOLOGY
San Francisco State University
San Francisco, CA2014
Skills
- Professional
- Strong interpersonal skills
- Excellent communication skills
- Ability to work independently
- Fast-learner
- Diligent and punctual worker
- Easy-going temperament under pressure
- Reliable
- Organized
- Passionate
- Technical
- Microsoft Word
- Microsoft Excel
- Microsoft PowerPoint
- Campaign execution
- Vendor Relations
- Trend forecasting
- Client Relationship Management
- Account Management
- Salesforce
Timeline
Digital Sales Account Manager
Paramount Global
03.2022 - Current
Negotiator
OMNICOM MEDIA GROUP
07.2018 - 06.2019
Senior Investor
Horizon Media
03.2018 - 03.2022
Associate Investor
Horizon Media
01.2016 - 03.2018
Office Manager / Project & Production Assistant
THE PROJECTS
01.2015 - 01.2016
Manager / Social Media & Marketing Director / Executive Assistant
Cyclepathic Fitness Santa Monica
01.2014 - 01.2015
Bachelor of Science - SOCIOLOGY
San Francisco State University
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