Faris Alrabi
Calgary,Canada
Summary
Accomplished B2B Sales professional with 6.5+ years of experience. Having been an SDR, managed an SDR team and been an Account Executive, I've leveraged my skills in crafting creative strategies to drive opportunities, resulting in over $850,000 in deals between pipeline generated and deals closed. Recognized for exceptional leadership and exceptional customer-facing skills, my approach has consistently resulted in surpassing sales targets and expanding client portfolios.
Overview
7
7
years of professional experience
Work History
Account Executive
Current SCM (SaaS)
Calgary, Canada
10.2023 - 10.2024
- Closed the second-fastest deal in Current SCM history (56 days).
- Generated the highest number of opportunities by a salesperson in Current SCM history, resulting in over $650,000 in pipeline.
- Conducted end-to-end full-cycle sales from initial contact to close for both inbound and outbound opportunities.
- Led discovery calls and product demos resulting in opportunity progression and deals closed.
- Authored demo guides and walkthroughs, and created content and presentations for prospects and clients.
- Improved outbound sales strategies and messaging resulting in higher open, reply and conversion rates across the sales team.
- Negotiated prices, terms of sales and service agreements.
Sales Development Team Lead, Americas
Aiven (SaaS)
Calgary, Alberta (Remote)
04.2022 - 09.2023
- Nominated for the Sales Development Leader of the Year award in January of 2023.
- Consistently led the global SDR Team Leads in quota attainment, resulting in over 45 qualified opportunities, while managing an SDR team.
- Managed and scaled a team of Sales Development Representatives (SDRs) and Sales Analysts from 4 to 8.
- Effectively interviewed, hired, trained and onboarded new hires.
- Ran product demos and discovery calls with prospective customers to qualify potential opportunities.
- Traveled to conferences and trade shows to network and create new business opportunities.
- Spearheaded SDR process improvements, authoring company-wide guidelines.
- Designed and conducted skill-enhancing workshops, elevating team's discovery and qualification capabilities.
- Collaborated with product specialists to understand requirements and align business processes to product features and capabilities.
Sales Development Representative
Aiven (SaaS)
Calgary, Alberta (Remote)
05.2021 - 03.2022
- Sourced and booked a meeting resulting in the fastest-closing opportunity in the history of the Americas (4 days).
- Pioneered SDR role in North America and consistently led the North American SDR team in terms of quota attainment, resulting in average deal sizes of $60K ARR.
- Recipient of the Aiven Award for Courage in second quarter with the company.
- Created an ongoing technical training series to upskill sales team's technical knowledge, which was implemented company-wide.
- Leveraged data-driven prospecting strategies to book qualified meetings directly contributing to revenue growth.
Sales Development Representative
Net2Phone Canada (SaaS)
Calgary, Alberta (Remote)
07.2020 - 04.2021
- Achieved the most successful start for an SDR in Net2Phone Canada history by accomplishing 11 booked demos in the first month.
- Realized 240% quota attainment in the second month and successfully qualified opportunities resulting in 8 deals closed.
- Attained the highest average conversion rate from demo to closed won in a team of 12 SDRs.
- Qualified prospects via cold outreach to schedule qualified appointments and demos.
Sales Representative
PepsiCo
Calgary, Canada
01.2020 - 04.2020
- Drove sales growth through strategic account management, achieving top-3 Order Process Compliance rating in Alberta, while optimizing inventory and delivery strategies.
- Maintained thorough knowledge of products, competitive offerings and market developments to capitalize on growth and expansion opportunities.
- Fostered strong relationships with existing accounts, implementing tailored strategies to maximize revenue and ensure long-term client retention.
- Evaluated inventory needs and customer demand based on historical data, and optimized strategies to maximize sales.
Account Executive
Promo Bears
Groninge, The Netherlands
04.2018 - 08.2019
- Consistently met and achieved quarterly sales target of $90,000 USD resulting in customer base growth and increased ARR.
- Managed an array of deals from global clients across the Americas, EMEA and APAC resulting in 23% of total US sales and 32% of global sales in 2018, and 32.5% of US sales in 2019 within a team of 5.
- Prepared comprehensive quotes and business proposals and effectively negotiated with prospects to secure deals.
- Led RFP responses for the Americas team.
- Applied BANT methodology to effectively qualify prospects.
Business Development Representative
Promo Bears
Groningen, The Netherlands
01.2018 - 04.2018
- Developed and executed targeted outreach strategies, resulting in significant repeat sales and upselling opportunities for existing accounts.
- Conducted in-depth analysis of client trends and sales data to identify patterns and formulate innovative sales approaches.
- Created a comprehensive list of high-potential prospect accounts based on thorough analysis of business sizes and projected annual recurring revenue.
Education
Bachelor of Commerce - Finance
University of Calgary
Calgary, AB08.2019
Skills
- Negotiation
- Team Management
- Cross-Department Collaboration
- Sales Presentations & Demos
- Prospecting
- Relationship building and management
Techstackexperience
Salesforce, HubSpot, Outreach, HubSpot, LinkedIn Sales Navigator, ZoomInfo, LeadIQ, Apollo, LinkedIn Sales Navigator
References
References available upon request.
Timeline
Account Executive
Current SCM (SaaS)
10.2023 - 10.2024
Sales Development Team Lead, Americas
Aiven (SaaS)
04.2022 - 09.2023
Sales Development Representative
Aiven (SaaS)
05.2021 - 03.2022
Sales Development Representative
Net2Phone Canada (SaaS)
07.2020 - 04.2021
Sales Representative
PepsiCo
01.2020 - 04.2020
Account Executive
Promo Bears
04.2018 - 08.2019
Business Development Representative
Promo Bears
01.2018 - 04.2018
Bachelor of Commerce - Finance
University of Calgary
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