Evita Ho

Omni Palace | Mar 2024 – Present

• Managed influencer partnerships and developed data-driven visual content to strengthen brand identity, driving a 10% month-over-month increase in lead generation.
• Optimized content strategy based on performance data to enhance brand positioning and engagement.

Future MVP Baseball Lab | Oct 2024 – Present

• Created customized monthly content calendars to align with client needs, driving Instagram campaigns that resulted in a 35% increase in website traffic within 1 month.
• Led and created targeted Instagram ads, leveraging audience segmentation and performance optimization to improve campaign effectiveness.
• Delivered detailed reports, offering data-driven insights and actionable recommendations to enhance clients' social media strategies.

• Collaborated with internal teams (growth, Email/SMS, and creative) to optimize project workflows, ensuring timely execution and alignment with client goals.
• Assisted Account Managers on large accounts while independently managing a portfolio of smaller clients, driving successful campaign execution.
• Acted as a client liaison, maintaining strong relationships, tracking project progress, and resolving issues related to resourcing, timelines, and budgets to ensure client satisfaction and campaign success.

• Coordinated large-scale events for Sulwhasoo, managing logistics, schedules, vendor relations, and travel for 70+ participants, ensuring seamless execution and high client satisfaction.
• Managed targeted social media ad campaigns within budget and tight timelines, driving the top-selling product position at Sephora and generating $10,000+ in revenue.
• Achieved 2.7M monthly impressions on a limited budget, consistently maintaining high performance and engagement across platforms.
• Led influencer collaborations and in-house content creation, developing customer-centric posts that drove significant growth in followers and engagement.

• Developed and executed social media and multimedia strategies, boosting brand recognition and increasing customer inquiries by 10%.
• Created engaging digital content for property listings and utilized targeted ad campaigns to drive a 20% increase in website traffic, optimizing audience engagement and visibility.
• Conducted monthly performance reviews, overseeing electronic documentation and reporting to ensure accurate and efficient information management.