Evan Roth
Calgary
Summary
Highly motivated sales representative with a strong background in merchandising. Consistently successful in improving product placement and floor plans while driving sales through strategic planning. Skilled in inventory management and adept at building positive customer relationships. Proven track record of achieving results and exceeding targets.
Overview
4
4
years of professional experience
Work History
Sales & Merchandising Representative
Labatt Breweries of Canada
11.2024 - Current
- Conducted structured sales calls by building rapport with customers, identifying their needs, presenting tailored product solutions, handling objections, and closing sales to achieve and exceed targets.
- Demonstrated extensive product knowledge of beer and RTD beverages, educating retailers and consumers on product features, benefits, and promotions to drive sales and foster brand loyalty.
- Maintained strict adherence to assigned sales routes, ensuring timely visits to all accounts, efficient inventory management, and execution of merchandising standards.
- Utilized trade tools such as sales data analysis, promotional materials, and point-of-sale displays to effectively communicate and implement sales strategies, enhancing brand recognition and market presence.
- Developed and executed game plans for each sales call, leveraging promotional campaigns and in-store activations to engage consumers and increase sales.
- Proficient in using Darwin, Salesforce, and Power BI for sales tracking, communication, and data analysis to drive informed business decisions.
Temptations and Whiskas Marketing Student Intern
Mars Canada Petcare
05.2022 - 09.2022
- Conducted marketing research and analysis using Nielsen Database to evaluate brand performance
- Interpreted data to identify strategic insights, enhancing targeted marketing efforts
- Collaborated with cross-functional teams in large-scale meetings to align marketing strategies
- Gained hands-on experience in brand management, contributing to measurable marketing results
- Participated in cross-functional team meetings, contributing to discussions on brand strategy and market positioning for Temptations and Whiskas
- Proposed creative marketing solutions based on research findings, enhancing brand visibility and consumer engagement
- Developed action plans to address market challenges, focusing on measurable outcomes and brand growth opportunities
Manager/Server/Bartender
Cactus Club Cafe
11.2022 - 10.2024
- Oversee daily operations, ensuring seamless customer experiences and high service standards
- Implement strategic initiatives to boost service quality and operational efficiency
- Lead and mentor team, enhancing performance and fostering a collaborative environment
- Cultivate strong customer relationships, identifying opportunities to recommend additional services
- Drive measurable improvements in customer satisfaction and revenue growth
Seasonal Shipper
Home Hardware Distribution Centre
03.2021 - 09.2021
- Efficiently organized and loaded items into trailers for timely shipping, ensuring accurate order fulfillment
- Maintained a clean and safe work environment, strictly adhering to health and safety protocols
- Gained foundational knowledge of the supply chain, contributing to overall operational efficiency
- Devised creative solutions for challenging loading scenarios
- Proposed improvements to safety protocols, enhancing overall operational effectiveness
- Analyzed supply chain operations, identifying areas for improvement
- Proposed data-driven safety enhancements, contributing to operational effectiveness
Education
Bachelor of Commerce -
Grant MacEwan University
06.2024
Skills
- Computer Proficiency (Microsoft Office)
- Sales
- Leadership
- Collaboration
- Time Management
- Relationship Building
- Problem Solver
- Self-motivated
- Adaptability
- Market Research
- Merchandise allocation
- Strong work ethic
Timeline
Sales & Merchandising Representative
Labatt Breweries of Canada
11.2024 - Current
Manager/Server/Bartender
Cactus Club Cafe
11.2022 - 10.2024
Temptations and Whiskas Marketing Student Intern
Mars Canada Petcare
05.2022 - 09.2022
Seasonal Shipper
Home Hardware Distribution Centre
03.2021 - 09.2021
Bachelor of Commerce -
Grant MacEwan University
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