Summary
Overview
Work History
Education
Skills
Languages
Timeline
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Euan Russell

Toronto

Summary

Results-driven Digital Marketing Specialist with expertise in project management, branding, social media marketing, and trend analysis. Adept at client communication, budget tracking, and campaign execution, with a passion for creating compelling digital strategies that drive engagement and growth. Skilled in both creative storytelling and data-driven decision-making to optimize marketing performance.

Overview

6
6
years of professional experience

Work History

Digital Marketing Specialist

Func.media
10.2024 - Current

Lead multiple marketing projects, including a multi-platform brand awareness campaign that increased audience engagement by 30%, ensuring timely execution and alignment with client objectives.

Develop and implement branding strategies to enhance brand identity and digital presence.

Oversee social media marketing campaigns, leveraging trends and analytics to maximize engagement.

Track and manage campaign budgets, ensuring cost-effectiveness and optimized ROI.

Maintain strong client relationships through clear communication and consistent project success.

Monitor industry trends and digital marketing innovations to inform strategy development.

Content Producer

Fathom Film Group
01.2024 - 09.2024
  • Company Overview: Emmy and Oscar nominated documentary company
  • Video Production
  • Script Writing, Research and Asset Gathering, Video Editing, Data Analysis, Marketing & PR
  • Production Assistant for film shoots
  • Social media strategy and management
  • Data driven decision making and SEO utilization
  • Helped develop branding, visual and tonal
  • Emmy and Oscar nominated documentary company

Camp Director

YMCA Canada
05.2024 - 08.2024
  • Company Overview: YMCA Canada serves over 2.25 million people annually
  • Customer Service
  • Budget Management & Payroll
  • Communication, Organization, and Scheduling
  • Child and Youth Care
  • 95% client response on parent survey
  • Secured multiple family re-enrollments, filling over 10 camper weeks after initial one-week trial sessions
  • Ideated, wrote, and edited over 170 youtube videos and shorts
  • YMCA Canada serves over 2.25 million people annually

Leader in Training Director

Camp Wenonah
01.2022 - 12.2022
  • Company Overview: Rated one of Ontario's top summer camps
  • Created and ran a training program to prepare LITs to become future staff members
  • Constantly engaged in mentoring and role modelling
  • Worked with operations management team
  • Responsible for providing evaluation and feedback to LITs
  • Revamped and relaunched the LIT program post-COVID, improving structure, team development, and adapting to new protocols
  • Rated one of Ontario's top summer camps

Sales Associate

Leslieville Cheese Market
01.2019 - 12.2021
  • Company Overview: Family run since 2006
  • Customer facing role focused on service experience
  • Managed day to day store operations
  • Worked with cashflow
  • Educated and continuously expanded product knowledge
  • Worked at sales and promotion
  • Family run since 2006

Education

Bachelor of Arts - Sports Media

Toronto Metropolitan University
Toronto, ON
04-2024

Skills

  • Salesforce CRM
  • Google analytics
  • Data analytics
  • Promotional planning
  • Photoshop
  • Video editing
  • Audio editing
  • Strong oral and written communication skills

Languages

English
Native or Bilingual

Timeline

Digital Marketing Specialist

Func.media
10.2024 - Current

Camp Director

YMCA Canada
05.2024 - 08.2024

Content Producer

Fathom Film Group
01.2024 - 09.2024

Leader in Training Director

Camp Wenonah
01.2022 - 12.2022

Sales Associate

Leslieville Cheese Market
01.2019 - 12.2021

Bachelor of Arts - Sports Media

Toronto Metropolitan University
Euan Russell