Summary
Software
Work History
Education
Skills
Timeline
SoftwareDeveloper
Ethan McDaniel

Ethan McDaniel

Developer

Summary

Ambitious developer transitioning from programmatic campaign management to programming. Unique blend of technical and marketing skills for innovative solutions. Campaign management experience has developed keen eye for detail, strong analytics, troubleshooting with SQL and JavaScript. Ready to contribute drive, technical acumen, and dedication to excellence to a dynamic team that values innovation.

Software

JavaScript

HTML

SQL

Work History

Programatic Campaign Manager

TripleLift
Remote
09.2021 - Current
  • Leveraged SQL and JavaScript to optimize and troubleshoot delivery issues, improving campaign margin by up to 20%, while developing tools to automated campaign pacing, increasing efficiency by 25%
  • Global Lead for LGBTQ+ ERG, founded Queer Media Club, driving 50% higher engagement, and recognized as Campaign Manager of the Quarter

Programmatic Advertising Coordinator

Awlogy
Remote
01.2021 - 09.2021
  • Managed over $1m in spend per month media buying, account management, and digital marketing optimization
  • Automate reporting to track campaign pacing and delivery, saving 10 CM hours weekly

Data Solutions Specialist

LISI
Santa Ana
12.2019 - 01.2021
  • Designed macros and pivot tables to streamline monitoring and reporting, integrating multiple reporting documents, reducing data input time 70%
  • Streamlined document distribution via system-generated e-mails to brokers that reduced finalization process time by 50%

Education

Bachelor of Science - Mathematics

University of California
Irvine, CA
07.2016 - 2019.07

Associates of Science - Mathematics, Physics, Communication

Santiago Canyon College
Santiago Canyon, CA
09.2013 - 2016.06

Skills

    Advanced Excel Skills, can manipulate large data sets using pivot tables, xlookup, macros, and nested conditionals to automate complex spreadsheets for financial modeling, forecasting, and reporting

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Timeline

Programatic Campaign Manager

TripleLift
09.2021 - Current

Programmatic Advertising Coordinator

Awlogy
01.2021 - 09.2021

Data Solutions Specialist

LISI
12.2019 - 01.2021

Bachelor of Science - Mathematics

University of California
07.2016 - 2019.07

Associates of Science - Mathematics, Physics, Communication

Santiago Canyon College
09.2013 - 2016.06
Ethan McDanielDeveloper