Summary
Overview
Work History
Education
Skills
Certification
Contact
Timeline
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Ethan Cook

Smithville,Ontario

Summary

Results-driven Digital Program Engagement Coordinator with extensive experience at Niagara Falls Innovation Hub, specializing in digital marketing and communication strategies. Achieved significant enrollment increases for entrepreneurship programs while enhancing community relationships through targeted promotional initiatives. Proficient in market research and collaboration, consistently driving business development and innovation.

Overview

8
8
years of professional experience
1
1
Certification

Work History

Digital Program Engagement Coordinator

Niagara Falls Innovation Hub
04.2024 - Current
  • Directed successful enrollment processes for three entrepreneurship development programs.
  • Rolled out effective promotional strategies across multiple platforms including Instagram, LinkedIn, and Google Ads.
  • Advised 10+ businesses on marketing strategy development and execution.
  • Coordinated and facilitated five networking events between entrepreneurs and industry leaders.

Hockey Coach and Goalie Trainer

On Ice Performance Center
06.2018 - Current
  • Educated novice hockey players in gameplay and skating.
  • Developed training methods to build skills for different ages and ability levels.
  • Explained product specifications, features and benefits to potential buyers of hockey equipment.
  • Communicated to parents and athletes effectively to provide a deeper understanding of the game.

Tire Service Technician and Salesperson

Ace Tire Service
06.2017 - 03.2024
  • Offered each customer top-notch, personal service to boost sales and customer satisfaction
  • Assessed and diagnosed customer needs for tires, services and other products, responded to questions and delivered superior service resulting in repeat business.
  • Performed in high stress situations on emergency service calls
  • Documented tire repair and replacement activities to add to vehicles' service histories
  • Serviced over 40 cars daily while maintaining a high level of efficiency.

Education

Niagara College Advanced Diploma - Business Administration Marketing (CO-OP)

Niagara College
Welland
04.2025

Skills

  • Market Research

  • Digital Marketing

  • Communication

  • Microsoft Office

  • Teamwork and Collaboration

  • Community Relationships

  • Leadership

  • Business Development

  • Entrepreneurship

  • Business analysis

Certification

  • Gender Identity and Expression training through OMHA (Ontario Minor Hockey Association)

Contact

Smithville Ontario

Timeline

Digital Program Engagement Coordinator

Niagara Falls Innovation Hub
04.2024 - Current

Hockey Coach and Goalie Trainer

On Ice Performance Center
06.2018 - Current

Tire Service Technician and Salesperson

Ace Tire Service
06.2017 - 03.2024
  • Gender Identity and Expression training through OMHA (Ontario Minor Hockey Association)

Niagara College Advanced Diploma - Business Administration Marketing (CO-OP)

Niagara College
Ethan Cook