Erin Bailey
San Diego
Summary
UX Researcher/Designer and people-first leader adept at problem-solving and collaboration. Committed to supporting the business with the end user in mind.
Overview
11
11
years of professional experience
Work History
District Manager, Operations
Soapy Joe's Inc
11.2021 - Current
- Monitors and analyzes business data, identifying areas of improvement and developing corrective action plans. Exceeded sales targets for all sites in quarter 2 2023.
- Collaborates with cross-functional teams to align operations with corporate objectives. Builds positive relationships with site and field leadership.
- Locate, develop and promote talented employees to cultivate collaborative and hardworking leadership team.
- Analyzes market trends and customer feedback to develop new strategies for improving operations.
- Travels to more than five locations per week to manage site performance, managers, and employees. Oversees over 100 team members.
- Creates and presents training material for new and existing staff to support competency, compliance and business growth.
General Manager
Abercrombie & Fitch And Hollister
06.2016 - 02.2021
- Collaborated with region’s General Managers quarterly on leadership, team development, visual merchandising, business and company initiatives.
- Spearheaded region-wide training calls for managers and full-time associates in training.
- Drove company KPI's, consistently meeting quarterly sales goals. Aligned store team to drive more revenue. Store reached 4 million in sales, becoming highest volume year in 5-year trend and close to store's highest volume year at 4.3 million. Finished quarter 3 at +26% to sales plan during 2020 despite retail closures.
Store Manager
Abercrombie & Fitch And Hollister
02.2012 - 06.2016
- Led several stores throughout San Diego market ranging from $3 million to $6 million. Oversaw all visual merchandising to align with both company vision and local target customer. Monitored staffing, ensuring scheduling aligns with overall business needs and traffic flow.
Education
Bachelor of Arts - Sociology
San Diego State University
San Diego, CACareerFoundry
Certificate In UX Design06.2023
Skills
- UX Research
- User Interviews
- User Personas
- User Stories
- Card Sorting
- Usability Testing
- Design Thinking
- Figma
- Business Leadership
- Operations Management
UX/UI Projects
E-Wallet App: PlutoPay
Immersion UX Course: CareerFoundry
- Problem: Design an e-wallet, mobile-app that allows users to easily pay, send and receive money with out a physical card or bank.
- Research and Process: competitive analysis, user interviews, user persona, user flows, low-mid-high-fidelity wireframing, prototyping, card sorting, usability testing.
- Solution: Responsive app that securely allows users to easily send money to family and friends. Can sort and filter through transactions, add passes and credit cards to a digital wallet.
Vocabulary App: Word Wise
Introductory UX Course: CareerFoundry
- Problem: Design a mobile-app that empowers people to learn new vocabulary.
- Research and Process: competitive analysis, user interviews, user persona, wireframes and prototyping, usability testing.
- Solution: Vocabulary app that incorporated flashcards to facilitate testing and learning new vocabulary.
Timeline
District Manager, Operations
Soapy Joe's Inc
11.2021 - Current
General Manager
Abercrombie & Fitch And Hollister
06.2016 - 02.2021
Store Manager
Abercrombie & Fitch And Hollister
02.2012 - 06.2016
Bachelor of Arts - Sociology
San Diego State University
CareerFoundry
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