Erandi Casanueva
Leamington,Ontario
Summary
Deadline-driven Graphic Designer focused on overseeing projects from concept through final delivery. Successfully creates brand messages, strategies, and key graphic productions. Resourceful and hardworking with vendor sourcing expertise and empowering leadership skills illustrated over 15 years of industry success.
Overview
14
14
years of professional experience
Work History
Management of Publishing Process
Publishing Department, UNAM School Of Architecture
08.2017 - 06.2022
- Supervision
- Examined estimates of material, equipment services and delivery schedules to verify completeness.
- Performed audits, reviews and negotiation support as requested by programs, and school management.
- Report preparation and annual operating plan development through targeted editorial advice and collaboration with staff.
- Analyzed and assessed functional and organizational activities.
- Supervision of the editorial process, coordinating editors, proofreaders, and designers.
- Restructured procedures of the library " Carlos Obregón Santacilia" through coordination with the director of finances to create and execute projects.
- Implemented inventory control system, managing book pricing and increasing revenue with consumer expectations.
Graphic Design Manager
Los Danzantes Group
09.2021 - 04.2022
- Developed original designs for print media, magazines and newspapers.
- Collaborated with other designers to create visually appealing graphics for range of print and digital media.
- Edited and enhanced existing artwork and graphics.
- Created logos, illustrations and typography for various organizations.
- Applied color theory and composition techniques to construct appealing designs.
- Developed graphics and visual content for social media campaigns.
Design Manager
Mexico City Tourism Secretariat
06.2016 - 07.2017
- Created materials and designs in Adobe Creative Clouds for use in client presentations and communications.
- Spearheaded design process to align with client specifications and budget.
- Developed original designs for print media, magazines and newspapers.
- Edited and enhanced existing artwork and graphics.
- Utilized Adobe Creative Suite and Microsoft Office Suite to develop creative designs.
Graphic Design Assistant
Publishing Department, UNAM School Of Architecture
03.2011 - 05.2016
- Developed creative design for print materials, brochures, banners and signs.
- Created digital image files for use in digital and traditional printing methods.
- Met with customers to present mockups and collect information for adjustments.
- Employed design fundamentals when selecting typography, composition, layout, and color in design work.
- Mentored junior designers and provided design guidance to improve standards of overall team output.
- Utilized Adobe Creative Suite and Microsoft Office Suite to develop creative designs.
- Edited and enhanced existing artwork and graphics.
- Applied color theory and composition techniques to construct appealing designs.
- Developed original designs for print media, magazines and newspapers.
Senior Designer
The Design Firm Creativora
02.2010 - 02.2011
- Incorporated design changes based on feedback from project teams.
- Created marketing materials, including brochures, flyers and product catalogs to brand standards.
- Utilized Adobe Creative Suite to create high-quality graphics, illustrations and layouts.
- Maintained consistent use of graphic imagery in materials and other marketing outreach.
Graphic Designer
The Advertising Agency Pauta Creativa
12.2009 - 02.2010
- Developed creative design for print materials, brochures, banners, and signs.
- Providing support for the General Motors, Bonafont and Smuckers accounts
- Completed final touches for projects such as images sizes and font selection.
Junior Graphic Designer
Fernández Editores
10.2008 - 07.2009
- Used Adobe Creative Cloud to create images and layouts.
- Applied knowledge of production to create high-quality images.
- Met with customers to present mockups and collect information for adjustments.
Education
Master of Arts - Communications And Media
Institute of Communication And Cultural Research
México, City04.2016
High School Diploma -
School of Design, National Institute of Fine Arts
México, City01.2007
Bachelor of Arts - Communication Graphic Design
Metropolitan Autonomous University-Xochimilco.
México, City08.2006
Skills
- Release Planning
- Analyze Data
- Presentation Skills
- Creative Team Collaboration
- Production Planning
- Effective Communication
- Administration and Management
- Inventory Audits
- Activity Diagram
- Develop Concepts
- Layout Selection
- Mockups and Prototypes
- Marketing Integration
- Adobe Creative Suite
- Digital Design
http://be.net/erandicasanueva
The link shows some of the work I did during the editorial process and some of which were awarded.
Timeline
Graphic Design Manager
Los Danzantes Group
09.2021 - 04.2022
Management of Publishing Process
Publishing Department, UNAM School Of Architecture
08.2017 - 06.2022
Design Manager
Mexico City Tourism Secretariat
06.2016 - 07.2017
Graphic Design Assistant
Publishing Department, UNAM School Of Architecture
03.2011 - 05.2016
Senior Designer
The Design Firm Creativora
02.2010 - 02.2011
Graphic Designer
The Advertising Agency Pauta Creativa
12.2009 - 02.2010
Junior Graphic Designer
Fernández Editores
10.2008 - 07.2009
Master of Arts - Communications And Media
Institute of Communication And Cultural Research
High School Diploma -
School of Design, National Institute of Fine Arts
Bachelor of Arts - Communication Graphic Design
Metropolitan Autonomous University-Xochimilco.
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