ENELE OGAH
Edmonton,Canada
Summary
Performance-driven skilled digital marketing strategist, with over 3 years’ experience driving growth and a proven track record of executing successful social media campaigns. Proven ability to collaborate with cross-functional teams to execute creative initiatives that boost brand visibility and customer engagement.
Dynamic individual with hands-on experience in Digital Marketing and talent for navigating challenges. Brings strong problem-solving skills and proactive approach to new tasks. Known for adaptability, creativity, and results-oriented mindset. Committed to making meaningful contributions and advancing organizational goals.
Overview
6
6
years of professional experience
Work History
LinkedIn Ambassador- Volunteer
SOPA
07.2024 - Current
- Handles the organization’s LinkedIn group by crafting compelling content to drive engagement
- Creates compelling graphics and captions on information to assist new comers coming to Canada, thereby achieving an exciting 70% increase in audience engagement
- Engages with the community and assists with responding to immigration settlement inquiries, comments and questions by providing solutions or directing the individual to a reliable source to get more information
- Tracks engagement through the use of page metrics from posts to analyze performance in order to create a social media strategy for the following month to build engagement amongst the organization’s target audience
- Researches immigration news, trends and topics to assist new comers in their first few months in Canada
- Generates monthly social media report for the LinkedIn group, stating posting schedule, theme of posts, time spent on the content generation and engagement and analytics on the posts across the month
- Proven ability to learn quickly and adapt to new situations, while working effectively in fast-paced environments.
- Organized and detail-oriented with a strong work ethic.
Customer Service Representative
Single Point Group International
02.2024 - Current
- Provides assistance to customers inquiring about new products and services, while assisting them to resolve their issues
- Met up to 120% of employee sales target within the first month of arrival
- Achieves up to 95% quality assurance on weekly calls
- Engages in the retention team, by giving offers to customers who want to churn, thereby achieving a 92% retention rate in the first month of work
Digital Marketing Specialist
Radical Technology Network
04.2021 - 01.2024
- Handled the organization’s social media channels such as Instagram, Facebook, Twitter, LinkedIn, TikTok, and YouTube
- Created compelling written and visual (images, videos) social media content for pages, promotions, and email marketing, achieving an exciting 25% increase in audience engagement
- A content calendar was created in this regard for alignment with the brand values
- Also, Enele developed and implemented social media marketing strategies, ensuring a substantial growth in brand visibility and interaction
- Achieved an impressive 10% growth in customer engagement through targeted email marketing campaigns, demonstrating a proven ability to connect with and retain a broader audience on a quarterly basis
- Campaign management of all digital activities, including Facebook ads, general online marketing and compilation of social media metrics for assessment
- Made use of SEO best practices to get more visibility for the social media channels
- Developed engaging content for the social media channels, through the use of Canva, and videos, through the use of Youcut and Capcut
- Provided practical advice on best practices for both photography and video content creation
- Focused on techniques to develop social media strategies in a well-organized and energetic manner
- Created and edited videos for social media and YouTube, utilizing various content creation tools
- Captured company events through photos and videos for promotion on social media
- Nurtured partnerships with brand ambassadors and influencers to increase brand awareness, while maintain relationships with them
- Influencer marketing was instrumental to some of the success of the company
- Collaborated with cross-functional teams to effectively design digital marketing campaigns to promote the company's products, align with business objectives and increase brand awareness
- Evaluated key metrics to know what will drive community engagement and provide recommendations to the management
- Stayed updated on social media trends, design tools, and applications
- Implemented new strategies to improve click-through rates and conversion.
- Collaborated with cross-functional teams to develop integrated marketing plans that included both traditional and digital channels.
- Strengthened online presence by creating engaging social media content and managing multiple platforms.
- Created social media content with innovative brand messaging to support new product launches.
- Maximized strategic approaches by keeping close eye on performance and making appropriate adjustments.
- Created customized marketing materials to increase product awareness.
- Developed and deployed content marketing strategies to improve organic search traffic.
- Educated team members on latest digital marketing trends and technologies, fostering culture of continuous learning.
- Fostered partnerships with influencers and content creators to expand reach and authenticity of brand messaging.
- Developed and executed targeted email marketing campaigns to enhance customer engagement and retention.
- Tracked and reported on campaign performance, providing actionable insights for continuous optimization.
- Streamlined digital marketing processes by introducing automation tools, saving time and resources.
- Analyzed performance metrics to identify trends and areas for improvement, informing future strategies.
- Coordinated with sales teams to align digital marketing efforts with sales objectives, resulting in synchronized growth.
- Improved social media presence by creating and managing content across platforms, leading to higher brand visibility.
- Created compelling content for various digital channels, enhancing engagement and encouraging shares.
- Increased brand awareness with ambassador partnerships and targeted email campaigns.
- Optimized email marketing campaigns to maximize open rates, click-through rates, and conversions.
- Cultivated a strong online community by engaging with followers, responding to comments and messages, and proactively addressing customer concerns.
- Increased brand visibility by developing and implementing data-driven digital marketing strategies.
- Evaluated new technologies and platforms as potential additions to the overall digital marketing mix based on industry trends and competitive analysis.
- Created compelling visual assets for use in social media posts, email newsletters, blog articles, and other digital communications materials.
- Developed digital marketing strategies by creating and implementing plans to reach and engage target audiences.
- Monitored digital marketing analytics, identifying trends and making data-driven adjustments to improve performance.
Social Media Manager
Roses of Life
10.2019 - 03.2021
- Managed social media pages for diverse brands and businesses across Instagram, Facebook, Twitter, LinkedIn, Pinterest and YouTube, achieving an average of 35% growth in both audience engagement and conversions
- Served as the content writer for website blog posts and crafted compelling social media captions
- Specialized in Facebook sponsored advertisements, driving a significant 85% increase in click-through rates, engagement, and conversions
- Created and edited engaging videos for both social media and YouTube
- Leveraged on 3D animation expertise to improve video engagement
- Developed and executed effective social media marketing strategies, leading to a significant 20% growth in brand awareness and online presence
- Managed multiple social media platforms, ensuring a consistent brand voice and message.
- Boosted engagement rates with the creation of compelling and visually appealing content.
- Optimized posting schedules based on platform-specific analytics to maximize content visibility.
- Successfully built a loyal following by consistently sharing valuable content that resonated with the target audience.
Social Media Executive
Negxy Concept Limited
01.2019 - 09.2019
- Managed various social media platforms, including Instagram, Facebook, Twitter, LinkedIn, and YouTube and executed roles as a social media strategist
- Generated written content for blog posts on the website, social media pages, and promotional materials
- Utilized various social media marketing, content creation, and video creation tools, by making use of 3D animation apps to produce high-quality content for social media pages
- Conducted research on social media and societal trends and events relevant to the company's objectives
- Collaborated with marketing team members for cohesive branding across all digital platforms.
- Developed strong relationships with influencers, resulting in increased brand exposure and customer trust.
- Managed company profiles on various platforms, ensuring consistent messaging and visual branding.
- Streamlined social media processes by developing templates for recurring post types, saving time without sacrificing creativity or impact.
- Analyzed social media trends to optimize posting schedules and maximize audience engagement.
- Boosted brand awareness by creating and implementing innovative social media campaigns.
Education
Mini-MBA - Digital Marketing
Chartered Institute of Social Media & Digital Marketing
01.2022
Post-Graduate Diploma (Pg. D.) - Social Media & Digital Marketing
Chartered Institute of Social Media & Digital Marketing
01.2022
Bachelors of Science (B. Sc.) - Psychology
Covenant University
01.2017
Skills
- Social Media Marketing
- Content Marketing
- Email Marketing
- Social Media Strategy
- Search Engine Optimization (SEO)
- Creative Writing
- Paid Advertising
- Digital Media and Design
- Analytics and Data Interpretation
- Verbal and Written Communication
- Adaptability and Dependability
- Teamwork and Collaboration
- Schedule Coordination
Timeline
LinkedIn Ambassador- Volunteer
SOPA
07.2024 - Current
Customer Service Representative
Single Point Group International
02.2024 - Current
Digital Marketing Specialist
Radical Technology Network
04.2021 - 01.2024
Social Media Manager
Roses of Life
10.2019 - 03.2021
Social Media Executive
Negxy Concept Limited
01.2019 - 09.2019
Mini-MBA - Digital Marketing
Chartered Institute of Social Media & Digital Marketing
Post-Graduate Diploma (Pg. D.) - Social Media & Digital Marketing
Chartered Institute of Social Media & Digital Marketing
Bachelors of Science (B. Sc.) - Psychology
Covenant University
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