Emmanuel KASHORA
Windsor,Ontario
Summary
Versatile Social Media Manager & Digital Marketing Specialist, possessing well-coordinated and data-driven methodologies focused on prospecting solid leads, developing strategies and increasing ROI. Knowledgeable about multiple social platforms and optimizing SEO. Excellent communicator and planner committed to building long-lasting and productive relationships. I am also a knowledgeable Graphic Designer proficient in logos, marketing materials and website design. Offers complete business services to corporate clients, leveraging technical knowledge, creative eye for detail and current trends to deliver top-tier results.
Overview
13
13
years of professional experience
1
1
Certification
Work History
Digital Marketing Specialist
NetOne Cellular
Harare, Harare , Zimbabwe
12.2018 - 03.2023
- Improved advertising initiatives by executing social media and digital marketing campaigns.
- Maintaining NetOne social media presence across all digital channels
- Created and implemented inbound marketing strategies to generate more organic traffic and leads for clients.
- Developed and managed digital pay-per-click advertising programs with Google AdWords and third-party content distribution networks.
- Measured and reported performance of digital campaigns to assess against goals, ROIs and KPIs.
- Built relationships with bloggers and traditional media to increase positive brand awareness in community.
- Evaluated new emerging media or technologies and made recommendations for application within internet marketing or search marketing campaigns.
- Developed engaging marketing and promotional advertisements to generate sales revenue and grow customer base.
- Leveraged proficiency in Adobe Photoshop , Canva and Illustrator to design email blasts, catalogs, posters and other promotional materials.
Social Media Assistant
NetOne Cellular
Harare, Harare, Zimbabwe
03.2018 - 12.2018
- Grew social media following to promote company content and business and monitored return on investment of social media efforts and expenses.
- Helped maintain first contact with social media followers on Facebook, Twitter and Instagram platforms
- Utilized Twitter, Facebook and Instagram to resolve customer issues
- Responsible for content moderation, consumer interaction and diffusing any online issues
- Crafting daily and weekly Social media reports
- Utilizing social media analytics to draft the monthly digital media report
Customer Care Representative
NetOne Cellular
Harare, Harare, Zimbabwe
12.2013 - 03.2018
- De-escalated customer issues with proven conflict mediation and problem-solving abilities.
- Interacted with customers to provide and process information in response to inquiries, concerns and requests about services and products.
- Promptly responded to customer inquiries and resolved complaints to promote loyalty.
- Educated customers where applicable to alleviate need for future contact.
- Built sustainable relationships and trust with customer accounts through open and interactive communication.
- Recommended potential products or services after analyzing customer needs.
- Documented customer correspondence in CRM to track requests, problems and solutions.
- Communicate effectively with all departments and Customer care Supervisor as well as Customer Care Manager by updating them regularly on customer care issues.
- Evaluated and identified opportunities to drive process improvements that positively impacted customer experience.
- Configuring customer devices, query resolution, providing key information to customers (such as tariffs and charges, promotions VAS etc.)
Marketing Intern
Econet Wireless Zimbabwe
Harare, Harare , Zimbabwe
07.2010 - 09.2011
- Assisted personnel with day-to-day marketing tasks and coordinating activities.
- Attended meetings and worked collaboratively with cross-functional teams to brainstorm new ideas.
- Conducted research on competitor marketing and digital content.
- Researched latest trends and conducted market analysis.
- Surveyed customers and worked with internal team to identify product needs and trends in marketplace.
- Summarized raw data and analyses and made recommendations based on findings.
- Created proposals for service and product strategies based on marketing data.
- Assisted teams with aligning marketing strategies and objectives based on data-driven insights.
Education
Bachelor of Commerce - Marketing Management
Midlands State Univesity
Gweru, Zimbabwe08.2012
Some College (No Degree) - The Fundamentals of Digital Marketing
Grow With Google Africa
GoogleSkills
- Digital Marketing Management
- Graphic Design
- Customer Segmentation
- Customer Service
- Adobe Creative Suite(Photoshop, Illustrator and After-Effects)
- Testing and Optimization
- Viral Marketing Campaigns
- Campaign Launch and Lifecycle Management
- Generating Brand Awareness
- Cross-Functional Team Collaboration
- Affiliate Program Marketing
- SEO Strategies
Certification
- Google Ads Video Certification, Google - 2020
- Google Ads Measurement Certification, Google - 2020
- Google Ads App Certification, Google - 2020
- Google Ads App Certification, Google - 2020
- Google Ads Search Certification, Google - 2020
Timeline
Digital Marketing Specialist
NetOne Cellular
12.2018 - 03.2023
Social Media Assistant
NetOne Cellular
03.2018 - 12.2018
Customer Care Representative
NetOne Cellular
12.2013 - 03.2018
Marketing Intern
Econet Wireless Zimbabwe
07.2010 - 09.2011
Bachelor of Commerce - Marketing Management
Midlands State Univesity
Some College (No Degree) - The Fundamentals of Digital Marketing
Grow With Google Africa
- Google Ads Video Certification, Google - 2020
- Google Ads Measurement Certification, Google - 2020
- Google Ads App Certification, Google - 2020
- Google Ads App Certification, Google - 2020
- Google Ads Search Certification, Google - 2020
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