Summary
Overview
Work History
Education
Skills
Accomplishments
Languages
ACOMPLISHMENTS & OTHER EXPERIENCES
Websites
Timeline
Generic

Emilly Gama

Toronto,ON

Summary

Results-driven marketing professional with 7 years of experience, specializing in content strategy, KPI tracking, and campaign optimization. Known for decisive planning and exceptional skills in leadership, project, time, and strategy management.

Overview

5
5
years of professional experience

Work History

Marketing Strategist

Nestlé Canada
10.2022 - Current
  • Managed influencer collaborations for KitKat, San Pellegrino and Perrier that resulted in significant increase in brand awareness among target consumer segments
  • Played key role in developing and executing robust content strategies to enhance brand visibility and engagement across social media platforms
  • Increase engagement rate by 130% across confectionery brands.
  • Strategic advice on media campaigns and creative assets, working in partnership with agencies
  • Developed customer personas to better understand target demographics, enabling more focused marketing initiatives tailored to their needs and preferences

Digital Marketing Strategist

BQC Consulting
11.2021 - 10.2022
  • Boosted brand awareness by developing and implementing comprehensive digital marketing campaigns.
  • Designed visually appealing landing pages that effectively communicated product benefits and increased conversions in 20% in first 3 months
  • Analyzed campaign performance using Google Analytics, identifying areas of opportunity for growth and improvement.
  • Conducted market research to identify trends, competitor strategies, customer needs, and potential opportunities for growth in digital landscape.

Social Media Marketing Specialist

VGW
06.2021 - 11.2021
  • Enhanced brand reputation by successfully addressing customer concerns via social media channels, demonstrating commitment to excellent service.
  • Boosted reach by 120% in first 6 months by creating digital content, managing scheduling, maintaining social media accounts and reporting analytics to measure engagement.
  • Developed and maintained editorial calendar, ensuring consistent flow of fresh content to engage and retain followers.

Digital Marketing Consultant

Self Employed
03.2020 - 06.2021
  • Managed multiple projects simultaneously while maintaining high level of attention to detail and organization
  • Optimized project efficiency by creating and implementing effective task management strategies
  • Improved audience targeting by segmenting marketing lists based on demographic information and behavioral data
  • Increased social engagement in 20% in first 6 months through social media campaigns
  • Collaborated with other processionals such as designers, developers, and copywriters to ensure cohesive execution of multi-channel marketing initiatives

Marketing Specialist

OSN1 Sports Nutrition
04.2019 - 03.2020
  • Implemented content strategy and SEO resulting in 11% increase in website visits in first 3 months
  • Created marketing strategy plan for new product launch.
  • Streamlined communication processes, leading to improved collaboration between departments.
  • Collaborated with creative teams to develop visually appealing marketing materials for print and digital channels.

Education

CERTIFIED DIGITAL MARKETING PROFESSIONAL -

Digital Marketing Institute
Toronto, ON
03.2022

Bachelor of Arts - Cinema And Audiovisual

Universidade Federal Do Ceara
Fortaleza
01.2015

Skills

  • SEO
  • Content Strategy
  • Social Media Strategy
  • Media Planning
  • Meta Ads
  • Google Analytics
  • Influencer Marketing
  • Photography
  • Adobe Creative Suite
  • Reliable
  • Team player

Accomplishments

  • Collaborated with the KitKat team to develop a solid strategy to launch the new KitKat Iftar Bar.

Languages

English
Native or Bilingual
French
Full Professional
Portuguese
Native or Bilingual
Spanish
Professional Working

ACOMPLISHMENTS & OTHER EXPERIENCES

EMMA AWARDS - Best Marketing team of the year 2023

Airbnb campaign "Live there."

The Honest Company campaign "The big one."

Timeline

Marketing Strategist

Nestlé Canada
10.2022 - Current

Digital Marketing Strategist

BQC Consulting
11.2021 - 10.2022

Social Media Marketing Specialist

VGW
06.2021 - 11.2021

Digital Marketing Consultant

Self Employed
03.2020 - 06.2021

Marketing Specialist

OSN1 Sports Nutrition
04.2019 - 03.2020

CERTIFIED DIGITAL MARKETING PROFESSIONAL -

Digital Marketing Institute

Bachelor of Arts - Cinema And Audiovisual

Universidade Federal Do Ceara

Similar Profiles

CREATE PROFILE
Emilly Gama