Summary
Overview
Work History
Education
Skills
Languages
Certification
Timeline
Generic

Emil Margaryan

Glendale

Summary

Sales and growth strategy lead generating $160K to $180K in monthly revenue with over 25 successful closes each month. Managed a $12K monthly acquisition budget across Meta and Google, achieving a 30% reduction in cost per lead and a 60% increase in qualified leads through effective go-to-market programs. Expertise in CRM-driven pipeline management and analytics, focusing on customer acquisition, product adoption, and engagement. Multilingual capabilities in English, Russian, Armenian, French, and Dutch enhance communication with diverse clients.

Overview

1
1
year of professional experience
1
1
Certification

Work History

Sales & Growth Strategy Manager

Car Trade LA
Tujunga
09.2024 - Current
  • Drove dealership sales growth to an average of 25+ units monthly, representing a steady six-figure monthly revenue stream.
  • Owned and executed a $12K monthly marketing strategy across Meta and Google Ads, lowering cost per lead by 30% and increasing qualified inquiries by 60%.
  • Designed go-to-market sales initiatives, testing audience segments, refining ad creatives, and scaling campaigns to expand customer reach both locally and out-of-state.
  • Leveraged CRM platforms (DealerCenter, Monday.com) to track customer pipelines, monitor sales performance, and manage lead follow-ups.
  • Acted as primary point of contact for clients, from consultation through negotiation and delivery, driving customer adoption and repeat business.
  • Conducted market and competitor research to optimize pricing strategies, promotional campaigns, and inventory positioning.
  • Recognized for building strong customer relationships in English, Russian, and Armenian, driving higher trust and referral sales.

Product & Financial Analyst

Amaranoc.am
Yerevan
05.2024 - 07.2024
  • Conducted market and competitor research on rental property trends, identifying profitable opportunities and eliminating underperforming assets.
  • Built automated reporting tools in Excel (Pivot, LOOKUP, forecasting) to enhance decision-making speed and accuracy.
  • Evaluated unit economics and profitability metrics to guide executive investment decisions.
  • Implemented structured tracking systems for rental agreements, providing visibility into revenue flows and tenant timelines.
  • Collaborated with management on new strategies, helping the company transition from startup to sustainable growth in three months.

Education

Bachelor of Business Administration -

KU Leuven
Brussels, Belgium
07.2024

Skills

  • Go-to-market strategy
  • Audience testing
  • Sales funnel optimization
  • Adoption strategies
  • Market research and analysis
  • Advanced Excel skills
  • SQL proficiency
  • Statistical modeling
  • Hypothesis testing techniques
  • Experimental design methods
  • Regression and time series analysis
  • SPSS expertise
  • Funnel and cohort analysis
  • A/B testing methodologies
  • KPI reporting standards
  • CRM proficiency
  • Meta Ads Manager expertise
  • Google Ads management
  • Google Analytics 4 skills
  • Google Workspace proficiency
  • Microsoft Office Suite expertise
  • Customer onboarding processes
  • Negotiation skills
  • Consultative selling techniques
  • Linux administration
  • Bash scripting
  • SSH access management
  • Server provisioning

Languages

English
Full Professional
Russian
Native/ Bilingual
Armenian
Native/ Bilingual
French
Limited
Dutch
Elementary

Certification

• Linux Essentials

• Administration and Networking basics

• Linux networking Server

•Summer Java Script Programming School

•UML Class Diagrams for Software

Engineering

Timeline

Sales & Growth Strategy Manager

Car Trade LA
09.2024 - Current

Product & Financial Analyst

Amaranoc.am
05.2024 - 07.2024

Bachelor of Business Administration -

KU Leuven

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Emil Margaryan