Elliot Porozni
Calgary
Summary
Results-driven executive with demonstrated success in strategic planning, operational optimization, and financial stewardship. Excels at cultivating high-performing teams, spearheading growth initiatives, and navigating dynamic business environments. Recognized for decisive leadership, compelling communication, and consistent delivery of quantifiable outcomes. Expert in strategic decision-making, stakeholder alignment, and capitalizing on market opportunities to drive sustainable profitability.
Overview
18
18
years of professional experience
1
1
Certification
Work History
Managing Partner
Highlander Wine & Spirits
10.2010 - 03.2023
- Catalyzed exponential revenue expansion from $5.6M to $47.8M over an 11-year period through strategic leadership and market-responsive business development initiatives.
- Orchestrated comprehensive financial oversight of enterprise operations, encompassing budget formulation, forecast modeling, and performance analytics, resulting in enhanced fiscal discipline and sustained profitability margins.
- Increased client base by implementing effective marketing strategies and fostering long-term relationships.
- Engineered strategic resource optimization, systematically reducing operational expenditures while preserving premier service quality benchmarks and enhancing overall organizational efficiency.
- Led recruitment efforts to attract top talent, contributing to a highly skilled workforce capable of meeting client demands effectively.
- Established clear communication channels within the organization, fostering collaboration among team members towards shared goals.
- Developed comprehensive business plans that led to significant revenue growth and expansion opportunities.
- Evaluated market trends to identify new business opportunities and develop targeted growth strategies accordingly.
- Championed change management initiatives that enhanced operational efficiency without compromising on service quality or employee satisfaction.
- Managed complex projects across multiple departments, ensuring timely completion within budget constraints.
- Drove company's expansion into new markets by meticulously researching and identifying lucrative opportunities, leading to substantial revenue growth.
General Manager
J Webb Wine Merchant
05.2005 - 05.2010
- Managed budget implementations, employee reviews, training, schedules, and contract negotiations.
- Developed and implemented strategies to increase sales and profitability.
- Cultivated strong relationships with clients, vendors, and partners to ensure long-term success and loyalty.
- Monitored financial performance, set budgets and controlled expenses to provide financial stability and long-term organizational growth.
- Drove year-over-year business growth while leading operations, strategic vision, and long-range planning.
- Formulated policies and procedures to streamline operations.
- Increased overall company efficiency by streamlining operations and implementing innovative managerial strategies.
- Established comprehensive employee training programs to develop skills, improve productivity, and maintain compliance with industry regulations.
- Managed a team of 10 and a business unit responsible for $4m in annual sales
Education
BBA - Economics
UCLA
Los Angeles2004
Skills
- Strategic business development knowledge
- Data-driven forecasting
- Revenue optimization
- Effective team leadership
- Strategic business planning
- Revenue growth
- Operational efficiency management
- Cost reduction
Accomplishments
- Orchestrated exponential organizational expansion from 7 to 108 personnel within a decade, establishing and executing a comprehensive structural framework that ensured sustainable growth while maximizing operational effectiveness.
- Delivered sustained 26% annual revenue growth for 12 consecutive years through implementation of data-driven business strategies and systematic enhancement of marketing, sales, and customer experience initiatives.
- Spearheaded digital retail transformation, architecting and implementing strategic email marketing campaigns that substantially increased customer acquisition metrics and elevated retention rates.
Certification
WSET Diploma
Awards
Recipient of EY Entrepreneur of the Year - Finals Nominee Prairie Provinces, 2014
Timeline
Managing Partner
Highlander Wine & Spirits
10.2010 - 03.2023
General Manager
J Webb Wine Merchant
05.2005 - 05.2010
BBA - Economics
UCLA
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