Dedicated events professional with a history of meeting company goals utilizing consistent and organized practices. Skilled in working under pressure and adapting to new situations and challenges to best enhance the organizational brand.
Overview
5
5
years of professional experience
Work History
Events Marketing Manager
Brookstone Windows and Doors
12.2022 - Current
Responsibilities included:
Successfully conceptualized, planned, and executed marketing events to promote company's renovation services
Led team of professionals, delegating responsibilities ensuring all were well-coordinated and met their performance goals
Developed and implemented strategies to generate leads and convert prospects into potential clients at home shows and retail events
Managed all logistical aspects of events, including event equipment setup and teardown, travel, accommodations and venue-vendor communication
Engaged with prospective clients, provided information about company services, and cultivated relationships to drive future business
Built and maintained partnerships with industry professionals, vendors, and event organizers to enhance company visibility
Oversaw event budgets, ensuring cost-effective marketing strategies and optimizing return on investment
Negotiated contracts and agreements with event organizers and suppliers, tracked invoices to secure necessary event resources
Collected and analyzed data to evaluate effectiveness of marketing strategies and make data-driven improvements
Collaborated with marketing team to create and distribute promotional materials, ensuring consistent brand message
Managed company's presence at over 30 annual trade shows and industry events to showcase services and generate leads
Stayed updated on industry trends, competitor activities, and customer preferences to inform marketing strategies.
Manager Recreation Floor
100 Kellogg Lane (The Factory Adventure Park)
11.2018 - 01.2023
Responsibilities included:
Managed team of 200+ staff members in 8 departments efficiently and effectively
Consulted with high profile event participants and corporate groups to assess needs and priorities and deliver excellent experiences
Planned and executed promotions and special events in close collaboration with management.
Resolved staff member conflicts, actively listening to concerns and finding appropriate middle ground.
Worked with sales representatives to develop strong customer connections with corporate event bookings providing management of facilities, equipment, technology support and catering, to promote long-lasting client relationships.
Drafted reports and documents to improve correspondence management, schedule coordination and record keeping.
Accurately counted and verified multiple cash tills, tracked sales goals and labour cost
Enforced quality assurance protocols to deliver ideal customer experiences.
Skillfully adjusted staff schedules and secured coverage to maintain seamless operations
Opened and Closed Factory floor, including Kitchen, Canteen, Meeting rooms, Trampoline floor, Arcade and Guest services ensuring security, efficiency and readiness for guests and events
Responsibly managed phone calls and email communication, providing prompt and helpful responses to inquiries and concerns.
Created, developed and oversaw children's camp program including programming, staffing and training as well as operational supervision.
Education
DSW program -
Fanshawe College
London, ON
12.2023
Professional Certification - Life Coach
International Association of Professionals College
Completed Remotely
10.2023
Skills
Leadership and Relationship Management
Client Program Expertise
Adaptability in High-Pressure Environments
Effective Communication and Marketing
Client Issue Resolution
Timeline
Events Marketing Manager
Brookstone Windows and Doors
12.2022 - Current
Manager Recreation Floor
100 Kellogg Lane (The Factory Adventure Park)
11.2018 - 01.2023
DSW program -
Fanshawe College
Professional Certification - Life Coach
International Association of Professionals College
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