Summary
Overview
Work History
Education
Skills
Timeline
Generic
Edel  Hughes

Edel Hughes

Summary

Strong understanding of the Broker market and the associated regulatory environment Strong understanding of the Broker Segmentation & our Onesource channel Experience in proposition development and solutions Strong knowledge of Retail products, process and service delivery Clear drive to improve broker and client experience at all stages of the client Journey Digital literacy and experience Track record of leading and managing individuals directly and in a matrix environment Ability to work well with cross functional teams, to influence and build strong relationships Excellent communications skills both written and oral Demonstrates creativity and desire to try new things; manages change effectively Analytical and curious to explore data & research insights Highly motivated and driven with an ability to meet challenging deadlines

Experienced with team leadership, strategic planning, and operational management. Utilizes effective communication and organizational skills to drive project success. Track record of fostering productive work environments and achieving set goals.

Knowledgeable [Desired Position] with solid history of managing teams and driving operational success. Skilled in implementing strategic initiatives that enhance productivity and efficiency. Demonstrated ability in problem-solving and decision-making.

Results-driven management professional with proven ability to lead teams to success. Strong focus on team collaboration, operational efficiency, and achieving measurable outcomes. Adept at strategic planning, process improvement, and fostering culture of accountability and excellence. Known for adaptability and consistently meeting changing organizational needs.

Strong leader and problem-solver dedicated to streamlining operations to decrease costs and promote organizational efficiency. Uses independent decision-making skills and sound judgment to positively impact company success.

Innovative and goal-oriented Management professional committed to [Area of expertise]. Dedicated team player skilled at mediation and conflict resolution. Drives company growth through [Action].

Overview

24
24
years of professional experience

Work History

Proposition Manager

OneSource Brokerage
12.2022 - Current
  • Define, develop, deliver and manage a value adding proposition aimed at helping our One Source partners (in line with segmentation model) to grow their business and to create lasting loyalty resulting in higher sales, improved persistency, and greater satisfaction.
  • Design & deliver a proposition service to our One Source partners in line with our segmentation model
  • Significantly contribute to the growth of One Source New Business Margins within Brokerage – this will mean achieving sales of €4.375m Remuneration margin & €29.6m APE in 2022.
  • Drive Practice supports to Partners– Product, Digital, Marketing, Compliance, Virtual Community, Training, Conferences & thought Leadership
  • Drive a compelling service experience for One Source Partners and their clients
  • Deploy differentiated services on a tiered and discerning basis, to create non-financial barriers to exit
  • Responsibility for defining and developing a value adding proposition for each of our One Source Partner segments – including negotiation on commercial terms (subject to appropriate sign off)
  • To be able to market our proposition clearly & effectively to all internal & external stakeholders.
  • Responsibility for relationship management and maintenance of proposition support providers.
  • Responsibility for ensuring that our proposition will be competitive, requiring research & business intelligence.
  • Oversight and operational management of how supports are deployed in the One Source market based on segmentation model, including tracking of benefits to ensure commercial outcomes are realised and attributable.

Product and Proposition Manager

RMA
03.2022 - 12.2022
  • Ownership of delivery of Dual Life Mortgage Protection product (Brokerage and FP) workages under the marketing strategy for the brokerage and financial planning pillars;
  • Lead the projects cross functionally, project manage and report to senior stakeholders;
  • Analyse and provide product detail / requirements to relevant stakeholders for product build and sign offs
  • Work effectively with a wide range of stakeholders to deliver and support the strategy and business goals;
  • Work with senior management across Retail and engage with their teams to deliver strategic initiatives, to help understand the vision, goals and challenges of each area

Protection and Value Proposition Specialist

06.2020 - 03.2022
  • Responsible for the protection digital tools from a UX, technical and compliance requirements perspective to ensure the proposition is competitive and compelling in the market place
  • Ongoing innovation in the digital tool space, looking at ways to drive efficiencies, improve the customer experience, add new relevant tools to our suite and identifying ways to solve customer problems through development;
  • Understand competitor offerings and identify opportunities for IL
  • Responsible for delivery of and embedding of non-financial business supports aimed at helping partners and key brokers build their business;
  • Project manage the development of tools and supports to assist brokers and partners in their journey towards a more sustainable, long-term business model.
  • Managing relationships with brokers and supporting the development of each sales channel by responding to each of their identified proposition need as they arise.

Life Advisory Services

10.2007 - 06.2020
  • Monitoring and analysing of the legal, tax and regulatory environment to ensure that any guidance given, is correct and timely and where legislative changes result in a change in process work through the implementation of applying these changes.
  • Building technical solutions, through problem solving, guidance, face to face training and presentations, providing a best in class sales and support service to the various sales channels, marketing, customer service and training teams on complex areas of the business.
  • Managing relationships with brokers and financial advisers and supporting the development of each sales channel by responding to each of their identified needs as they arise.
  • Developing a range of communications for all stakeholders. Factual updates designed to educate and advise and also a series of sales related fliers.
  • Reviewing marketing / product documentation to ensure they are correct from a tax and legal perspective.
  • Managing relationships with Group Tax, Group Legal and Compliance where constant collaboration is required.

Senior Administrator

02.2003 - 10.2007
  • Alterations/Life Servicing

Administrator

05.2002 - 02.2003
  • Personal Finance Sales Servicing

Administrator

07.2001 - 05.2002
  • Personal Finance Communications

Education

QQI Level 6 Certificate - Project Management

QQI
01.2019

LIA Qualified Financial Adviser (QFA) - Financial Services

LIA
01.2011

Skills

    Leadership

  • Planning and organising
  • Decision-making
  • Problem Solving
  • Drive for results
  • Innovative
  • Management staff collaboration
  • Multitasking
  • Reliability
  • Organizational skills
  • Strategic thinker

Timeline

Proposition Manager

OneSource Brokerage
12.2022 - Current

Product and Proposition Manager

RMA
03.2022 - 12.2022

Protection and Value Proposition Specialist

06.2020 - 03.2022

Life Advisory Services

10.2007 - 06.2020

Senior Administrator

02.2003 - 10.2007

Administrator

05.2002 - 02.2003

Administrator

07.2001 - 05.2002

QQI Level 6 Certificate - Project Management

QQI

LIA Qualified Financial Adviser (QFA) - Financial Services

LIA
Edel Hughes