Dunja Celic
Langley,BC
Summary
Dynamic VP of Sales and Operations with extensive experience in strategic sales planning, customer retention, and process optimization. Proven success in business development, staff management, and market expansion. Adept at leveraging strong client relationships and negotiation skills to drive revenue growth and operational efficiency. Highly organized and accomplished, well-versed in monitoring market conditions and changes to promote product or service options to customers. Gifted in building connections, demonstrating products and maintaining consistent sales.
Overview
11
11
years of professional experience
Work History
VP of Sales and Operations
EcoPlanet Property Services
10.2023 - Current
- Increased company revenue by implementing strategic sales plans and targeting key market segments.
- Developed strong relationships with clients for long-term partnerships and increased customer retention.
- Streamlined internal processes to improve efficiency within the sales department and operations
- Managed operations of janitorial and service technician staff including scheduling, hiring and firing of employees
- Oversaw payroll and expenses
- Provided regular updates to executive leadership on key performance metrics, offering insights into areas requiring attention or adjustment for continued growth.
- Built relationships with customers and community to establish long-term business growth.
Sales & Marketing Director
EcoPlanet Property Services
10.2019 - 10.2023
- Conducted market research to identify opportunities for expansion and growth in existing territories.
- Negotiated with vendors and suppliers, securing favorable terms that benefited the company
- Managed marketing strategies and social media posts
- Sent customized proposals to existing and potential clients
- Optimized email campaigns to increase open and click-through rates.
- Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
Customer Service Manager
Grimco
01.2017 - 10.2019
- Resolved customer complaints while prioritizing customer satisfaction and loyalty.
- Took ownership of customer issues and followed problems through to resolution.
- Managed a team of customer service representatives, fostering a positive work environment focused on teamwork and collaboration.
- Managed yearly budgets for entire branch
- Reduced customer complaints, proactively addressing issues and implementing effective solutions.
- Managed own territory and exceeded sales goals
- Helped open new branches across Canada
- Hired and fired employees
- Conducted regular performance evaluations for team members, identifying areas for improvement and creating targeted action plans.
- Developed strong relationships with key clients, ensuring their needs were met consistently and promptly.
- Maintained detailed records of interactions with clients, allowing for easy retrieval when needed during follow-up communications or escalations.
- Assisted with pricing questions, inventory availability and changes to existing order and shipping information.
- Helped organize yearly inventory
- Worked closely with operations manager
- Increased team productivity by providing ongoing training and support to customer service representatives.
Sales Representative
Grimco
01.2015 - 01.2017
- Enhanced client satisfaction by addressing concerns promptly and providing exceptional service.
- Generated additional sales opportunities with upselling and cross-selling techniques.
- Expanded customer base through cold calling, networking, and relationship building.
- Increased sales revenue by identifying and targeting high-potential accounts.
- Provided inside and outside sales and met quarterly targets for companies budget
Mobile Merchandiser
Beeline
11.2013 - 01.2015
- Removed damaged, out-of-code, not-in-set and discontinued items from displays.
- Updated pricing and signage to complete product displays and educate customers.
- Inspected merchandise for quality and arranged proper display location on floor.
- Managed inventory levels with regular monitoring, ordering, and stock replenishment for optimal product availability.
- Monitored inventory levels and kept adequate stock in product displays on sales floor.
- Ensured merchandise fixtures at partners sales areas are visually appealing to the consumers eyes
Education
Bachelor of Arts - Communications
Simon Fraser University
Burnaby, BC2014
King George Secondary School
Vancouver, BC2010
Skills
- Negotiation expertise
- Sales Presentations
- Sales process optimization
- Sales Training
- Revenue Growth
- Territory Management
- Business development and planning
- Staff Management
- Project Management
- Operations
- Pipeline Management
Languages
English
Full Professional
Serbian
Native or Bilingual
Timeline
VP of Sales and Operations
EcoPlanet Property Services
10.2023 - Current
Sales & Marketing Director
EcoPlanet Property Services
10.2019 - 10.2023
Customer Service Manager
Grimco
01.2017 - 10.2019
Sales Representative
Grimco
01.2015 - 01.2017
Mobile Merchandiser
Beeline
11.2013 - 01.2015
Bachelor of Arts - Communications
Simon Fraser University
King George Secondary School
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