Dmitriy Sukhov
Toronto,ON
Summary
Accomplished Director of Marketing at Vilicci Inc, adept in partnership development and marketing analytics, significantly enhanced market share through strategic planning and creative direction. Excelled in content strategy and staff management, driving brand development and achieving notable cost savings. Proven track record in leveraging digital marketing and SEO to boost brand visibility and engagement. Proactive and achievement-oriented Director of Marketing bringing 5 years of marketing and leadership experience with special emphasis helping clientele. Effectively increases social media reach and client digital profile to catapult company forward with sustained growth. Articulate communicator, natural leader and organized manager.
Overview
7
7
years of professional experience
Work History
Director of Marketing
Vilicci Inc
10.2022 - Current
- Collaborated closely with sales teams to develop effective marketing collateral that supported lead generation goals.
- Managed cross-functional teams to execute successful marketing initiatives, enhancing company reputation and customer engagement.
- Regularly presented marketing insights and recommendations to executive leadership, ensuring alignment with overall business objectives.
- Developed comprehensive marketing plans for product launches, resulting in increased sales and market share.
- Coordinated with creative team to generate dynamic marketing content and communication tools for promotional campaigns.
- Negotiated favorable contracts with vendors and agencies, reducing costs while maintaining high-quality results.
- Boosted brand awareness by implementing targeted marketing campaigns and strategic partnerships.
- Managed annual marketing budget in excess of $[Amount].
- Developed metrics and measured success in order to further penetrate marketplace.
- Built strong relationships with industry professionals and influencers.
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Developed creative presentations, trend reports, kitted assets, and product data sheets.
Senior Digital Marketing Specialist
Nova Solution
01.2017 - 08.2021
- Achieved cost savings on advertising spend by closely monitoring budgets and adjusting bids as needed in real-time bidding platforms such as Google Ads or Facebook Business Manager.
- Increased website traffic by implementing targeted SEO strategies and optimizing content.
- Collaborated with cross-functional teams to develop integrated marketing campaigns for product launches and promotions.
- Developed data-driven digital marketing plans to drive lead generation and conversion rate optimization.
- Managed multiple social media platforms, boosting brand visibility and audience engagement.
- Optimized landing pages for improved user experience and higher conversion rates.
- Increased lead quality by developing targeted buyer personas based on consumer demographics, behaviors, interests, needs analysis.
- Executed influencer marketing strategies by identifying key industry influencers, building relationships with them, and coordinating sponsored content opportunities that aligned with brand objectives.
- Managed relationships with external marketing vendors such as graphic designers or web developers to ensure timely delivery of high-quality work.
- Designed visually appealing graphics for use in digital marketing materials, enhancing brand consistency across channels.
- Created Pay-Per-Click campaigns to drive targeted traffic to company website.
- Mentored and trained teams in KPI analysis and performance evaluation using Google AdWords and Google Analytics.
- Optimized website content and images to improve search engine rankings.
Education
Bachelor of Science - Civil Engineering Technology
Seneca College of Applied Arts And Technology
North York, ON03.2017
Skills
- Content Strategy
- Partnership Development
- Marketing Analytics
- Creative Direction
- Advertising Management
- E-commerce strategy
- Product marketing
- Influencer Marketing
- Web Analytics
- Branding
- Project Planning
- Staff Management
- Strategic Planning
- Content Creation
- Marketing campaign development
- Digital Marketing
- Networking
- Analytics and SEO
- Campaign Planning
- Brand Development
Languages
English
Full Professional
Russian
Native or Bilingual
Timeline
Director of Marketing
Vilicci Inc
10.2022 - Current
Senior Digital Marketing Specialist
Nova Solution
01.2017 - 08.2021
Bachelor of Science - Civil Engineering Technology
Seneca College of Applied Arts And Technology
Similar Profiles
Sinthuja VijayarajSinthuja Vijayaraj
Intern Waitress at Cibo Wine BarIntern Waitress at Cibo Wine Bar
Salman ValimohamedSalman Valimohamed
Project Manager / Social Media Manager at Waveform Entertainment IncProject Manager / Social Media Manager at Waveform Entertainment Inc
Tamara MustafaTamara Mustafa
Care Coordinator (Care Access Representative) at CBI Home HealthCare Coordinator (Care Access Representative) at CBI Home Health
Renjana KrishnanRenjana Krishnan
Home Care Provider at Osprey Angels Home Care ServicesHome Care Provider at Osprey Angels Home Care Services
Jenissa GarciaJenissa Garcia
Director of Marketing at SweetBay RealtyDirector of Marketing at SweetBay Realty