Divesh Boodhna, C.E.T, CPM®
Summary
Product Marketing Manager with 8 years of industry experience. Offering a combination of both technical and product management expertise, holding a C.E.T and CPM designation. Also completed various certificates on LinkedIn Learning, IEEE and OACETT. Leading new initiatives to penetrate unexplored market, developing and executing go-to-market plans for products and services. Provides a more hands on approach by attending events, delivering on site presentation alongside the sales team, and building demo equipments in a fashion outlining all products features.
Overview
8
8
years of professional experience
Work History
Product Manager
Phoenix Contact
01.2022 - Current
- Developed product documentation to communicate upcoming features and products to internal teams.
- Collaborated with sales teams to develop effective training materials that drove increased product knowledge among staff members, resulting in higher close rates.
- Coordinated design meetings and decisions with internal departments and teams.
- Worked with Quotations & Sales team accordingly to adjust or approve pricing where needed to meet margin thresholds but also acquiring the business.
- Designed product landing pages in collaboration with our Digital Marketing team.
- Collaborated with sales, marketing, and support teams to launch products on time and within budget.
- Launched new products successfully by collaborating with cross-functional teams on go-to-market strategies.
- Enhanced brand positioning through comprehensive market research and competitor analysis.
- Performed thorough market research and competitive analysis to understand and effectively communicate product value proposition.
- Drove marketing initiatives to increase product visibility and market performance.
- Continuously working on improving technical expertise and industry knowledge.
Technical Specialist
Phoenix Contact
06.2017 - 12.2021
- Improved customer satisfaction by efficiently resolving technical issues and providing timely support.
- Boosted customer retention by providing exceptional product support and addressing user concerns.
- Escalated critical incidents requiring specialized expertise to appropriate departments, facilitating swift resolutions.
- Trained new hires on technical support procedures, contributing to overall team success and performance improvement.
- Provided Technical Support all of Phoenix Contact products offering - including but not limited to Connectivity, Networking, Safety, Automation, Power, Switching, Conditioning Motor Control & Energy Management Portfolio
- Supported sales representatives during client meetings by providing expert knowledge on specific features or functionalities of that given product line.
- Optimized inventory management, ensuring timely availability of products for customers.
Inside Sales Support Specialist
Balluff
06.2016 - 05.2017
- Answered customers' questions regarding products, prices, and availability.
- Increased sales revenue by building strong relationships with clients and providing insightful product recommendations.
- Enhanced customer satisfaction through attentive service, addressing concerns promptly, and offering tailored solutions.
- Maintained up-to-date knowledge of available products to best serve customers and maximize sales potential.
- Managed friendly and professional customer interactions.
Education
Advanced Diploma - Electromechanical Engineering Technologist
Humber College
Toronto, ON04.2016
License Certificate - Certified Engineering Technologist
OACETT
Toronto10.2020
License Certificate - Certified Product Manager
AIPMM
03.2023
Skills
- Research and Development
- Go-to-Market Plans
- Digital Marketing
- Social Media Marketing
- Brand Awareness
- Marketing Analytics
- Pricing strategy
- Marketing campaigns
- Social Media Platforms
- Product Launches
- Forecasting
- Lead Generation Campaigns
- Training and Onboarding
Languages
English
Full Professional
French
Full Professional
Timeline
Product Manager
Phoenix Contact
01.2022 - Current
Technical Specialist
Phoenix Contact
06.2017 - 12.2021
Inside Sales Support Specialist
Balluff
06.2016 - 05.2017
Advanced Diploma - Electromechanical Engineering Technologist
Humber College
License Certificate - Certified Engineering Technologist
OACETT
License Certificate - Certified Product Manager
AIPMM
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