DHASTAKIR BABU
MISSISSAUGA,ON
Summary
Dynamic and results-driven sales professional with over 18 years of experience in cultivating strong relationships, retaining key accounts, and driving revenue growth. Proven expertise in product introduction, pricing strategy development, and inventory management ensures optimal operational efficiency. Adept at identifying customer needs and delivering tailored solutions that enhance satisfaction and loyalty. Strategic planner and tactical team builder, skilled in navigating consumer-based product sales verticals to achieve organizational goals.
Overview
27
27
years of professional experience
1
1
Certification
Work History
SALES MANAGER
Fine Hygienic Holdings
UAE
11.2023 - 05.2025
SALES MANAGER
Mars gulf
Dubai, UAE
11.2017 - 09.2024
- Responsible to manage and executes business strategies, achieving set goals related Modern Trade, General Trade and Whole sales Channels of Dubai / Abu Dhabi and western region.
- Manage sales budgets and set target, Measure, and monitor the achievement of sales objectives and developing sales team.
- Forecast annual, quarterly and monthly sales revenue, Analyse data to identify sales opportunities.
- Develop a sales strategy to achieve organizational sales goals and revenues, oversee the activities and performance of the sales team, and provide feedback, support and coaching to the sales team through engagement.
- Cultivate effective business relationships with executive decision makers in key accounts and signing successful Business Development agreements with in the plan and budget.
- Conducting performance upraisal through mid and annual PDP, recruiting, onboarding, coaching and developing the associates to perform at his best to deliver Great business results adhering company’s principles and policies.
SALES SUPERVISOR
Dubai Sharjah, Ajman and NE region, UAE
06.2010 - 10.2017
- Manage and executes business strategies, achieving objectives of Traditional trade of Dubai Sharjah, Ajman and NE region.
- Set individual sales targets with sales team, co-ordinate sales action plans for individual salespeople, executing the RTM project in Traditional trade.
- Generate timely sales reports, responsible to develop the market executions which relates to gain market shares through perfect store program.
- Experience in handling Regional Key LULU account and deliver the business results during 2012-2013.
TRADE DEVELOPMENT EXECUTIVE
UAE
06.2008 - 05.2010
- Responsible executing trade activities across self-service and traditional channels, mainly responsible improving the displays and executions to improve the business and gain share.
- Re engineering the traditional journey plans in optimizing trade time spend in more efficient way to generate more productivity.
- Championing expansion and maximization of Mars coverage in UAE region.
- Managing company’s trade Assets with the movement and maintenance and set up the more efficient process.
VAN SALES REPRESENTATIVE
Transmed llc
05.2005 - 05.2008
- Responsible Direct sales and ensuring instore merchandising standards in trade.
- Achieving the set sales target and objectives.
- Executing the activities and planogram in trade and collections.
- Identify new sales and marketing opportunities.
OUTLET MANAGER * SITE IN CHARGE
Enoc llc
05.1998 - 02.2005
- Responsible for the full operation of the company’s retail outlet.
- Procuring the requirement from the various suppliers, controlling the stocks and facilitating the inventories.
- Implementing EHS environment Health and Safety procedure on site.
- Suggesting new ideas to improve customer service standard issuance.
- Implementing training course for new recruits – Speeding profitability.
- Handled Filling station, knowledge in fuel Decanting procedure.
Education
Jaipur University
01.2019
B.Sc. - Science - zoology
Madras University
01.1997
H.S.C. - Higher Secondary Education
Tamil Nadu
01.1994
SSLC - Secondary school education
Tamil Nadu
01.1992
Skills
- Well Proficient in MS office – Word, Excel and PowerPoint Windows applications, Tally Assembling software installation and trouble shooting
- Critical thinking: Decision High level computer skills including Excel, Word and Power point making skills with good Analytical Skills
- Handsome experience in Sales and Business Development Modern Trade, Traditional Trade and WS
- Coaching: Training and Development through Strong Business Development capabilities with Gulf experience engagement
- Experience developing Sales and Marketing collateral with Category Management
Accomplishments
- Accomplished 20% business Growth in Modern and Traditional trade channels.
- Winner of Mars Best Line manager award 2015.
- Recognized in three consequents’ years 2015-2017 for Driving Best engagement practice with the team and scored grand mean and follow through both above 80th percentile in Gallop.
- Recognized for setting up asset management process and saved 0.5 m storage cost.
- Winner of Best team player award – 2008.
- Achieved “Make the Difference” award in Gulf region 2014.
- Achieved Best time management for deploying the new assets in to trade 2011.
- Recognized as Perfect Store champion for TT for simplifying the process.
LANGUAGES
English:C1 - Advanced
Malayalam:C1 - Advanced
Urdu:C2 - Proficient
Hindi:C1 - Advanced
Arabic:B1 - Intermediate
Tamil:C2 - Proficient
Certification
- NCC - C’ Certificate holder of National Cadet Corps India – 1994 – 1997
- NSS and Inter collegiate Sport Achievements Certificates – 1994 – 1997
- Mars - Lean (kaizen), Negotiation skills, Planning & organizing, Advance selling skills, Self-Development, High Impact Presentation, Best Line Manager for Driving engagement above 80 percentiles in Gallop and HABC emergency First Aid at Work from Mars University.
Interests
- Road Trips
- Adventure Travel
- Train Travel
- Exploring famous landmarks, historical sites, and cultural attractions in a new destination
Timeline
SALES MANAGER
Fine Hygienic Holdings
11.2023 - 05.2025
SALES MANAGER
Mars gulf
11.2017 - 09.2024
SALES SUPERVISOR
06.2010 - 10.2017
TRADE DEVELOPMENT EXECUTIVE
06.2008 - 05.2010
VAN SALES REPRESENTATIVE
Transmed llc
05.2005 - 05.2008
OUTLET MANAGER * SITE IN CHARGE
Enoc llc
05.1998 - 02.2005
B.Sc. - Science - zoology
Madras University
H.S.C. - Higher Secondary Education
Tamil Nadu
SSLC - Secondary school education
Tamil Nadu
Jaipur University