Creative Consultative Sales Associate with background in effectively leveraging services knowledge to maximize customer satisfaction. Demonstrated strengths include relationship-building, strategic negotiation and solutions-oriented approach to sales. Proven ability to foster rapport through consultative selling techniques, generating repeat business and referrals. Notable impact made by increasing sales revenue in previous positions. Strong foundation in event planning, project management, operations, and facility management.
Overview
25
25
years of professional experience
Work History
Community Consultant
Staples Studio
Oakville
08.2023 - 07.2025
Achievements: Increased membership by 55%. Met and exceeded sales targets for 2024–2025. Awarded Consumers' Choice, Best Co-working Space in Halton Region. Fostered community connections using outreach with business professionals in Oakville.
Responsible for space management and operations. Liaised with internal and external service providers, including electrical, IT, custodial, security, and furnishings. Created, monitored, and ensured execution on work orders to resolve issues.
Engaged with members to understand their interests, business, and goals, and provide unique programs to support their growth and retain members. Resolved complaints promptly.
Promoted a positive, enthusiastic work environment, and provided exemplary customer service and hospitality to create a strong member experience.
Curated, executed, and coordinated client events in the form of learning seminars, networking, lunch-and-learns, and other events that connect to the location.
Conducted frequent customer tours and met monthly targets for lead generation and sales. Tracked membership leads through the Nexudus platform.
Onboarded new members to the space and the community.
Partnered with local Staples retail operations on business development opportunities, networking, and cross-channel sales.
Followed established studio procedures and SOPs, and provide feedback where needed.
Marketing Manager (contract)
Signature Retirement Living
Burlington, ON
07.2022 - 12.2022
Achievements: Secured meaningful partnerships with the Alzheimer's Society, the Art Gallery of Burlington, and the City of Burlington. Delivered 30+ compelling, personalized sales presentations on-site to demonstrate expert product knowledge.
Cultivated impactful relationships with seniors and their families. Drove business development by delivering product knowledge and supportive lifestyle recommendations based on health care needs. Optimized inbound and outbound resources to qualify leads with 25+ quality calls per week.
Hosted engaging events such as wine tastings, Autumn Open House, and chaperoned retirement residents out in the community to foster public engagement and bring prospective residents to La Salle Park.
Captured and posted event photos on La Salle's Socials Media to increase awareness and drive social metrics. Used Canva to support design and brand continuity.
Prepared documentation, reports and logs to identify and manage sales metrics and support process driven activities for weekly Sales team meetings in Salesforce.
Managed intake, set-up, and health practitioner coordination for short-term respite accommodations with rapid turnaround for families in crisis.
Followed and reinforced ORCA and RHA regulations in compliance with provincial standards.
Supported alternate teams on-site (housekeeping, culinary, and maintenance) when staffing was impacted by COVID-19.
Program Coordinator and Facilitator (contract)
Npower Canada
Mississauga, ON
05.2020 - 08.2020
Achievements: Provided virtual individual and group career coaching for up to 50 participants with emphasis on resume and cover letter development, LinkedIn profile development, interview preparation and networking practice leading to employment.
Coordinated, administered, and delivered virtual career educational programs for up to 50 youth per session (ages 18-30) in technology program.
100% virtual delivery role using Google Suite/teams, Zoom, Blackboard, and Salesforce programs. Assisted with virtual classroom preparation and actively troubleshoot issues related to program delivery including space and technology maintenance.
Collaborative and intensive small team case management and issue resolution including: feedback meetings, verbal and written warnings, and program withdrawals. Additional administrative tasks such as: Record and track participants’ attendance, monitored and reviewed participant performance, and created action plans to support with participant success. All steps documented for accountability for charitable designation and funding partners.
Engaged in weekly recruitment interviewing process with prospective students. Tracked applications in Salesforce.
Coordinator, Event Planning
University of Toronto
Toronto, ON
02.2017 - 04.2019
Achievements: Recruited over 100 companies to serve 4000+ students over 2 days at annual career fair.
Recruited, trained in sessions, and lead 30+ student volunteers to support career fairs on campus. Tracked and added all student hours to their co-curricular records.
Developed all employer focused sales and marketing materials for print and digital. Worked with Career Educators to create new innovative and engaging preparatory and event day activities. Arranged all catering, floor plans, power requirements, maps and parking, and a career fair app.
Developed all student facing digital and print materials. Activated student surveys for feedback and metrics for reporting and informing future best practices.
Cross Collaboration with Toronto Metropolitan University (formerly Ryerson) for dual school spring career fair. Navigated multiple stakeholder goals and historical relationships between the individual schools.
Admin on the CLNx (employer job posting board). Troubleshooted employers concerns and gave technical support. Verified legitimate job postings to avoid fraud. Annual database scans and reporting to eliminate duplicates.
Wedding Coordinator
University of Toronto
Toronto, ON
03.2013 - 05.2017
Achievements: Increased bookings by 66% with new marketing methods such as arranging photo shoots for top digital and in-print wedding magazines. Re-branding the weddings marketing packages. Expanded tours to 200+ per year. Maximized booking potential by having 2 weddings running simultaneously in the high season.
Planned a variety of events at Hart House: conferences, private social gatherings, lectures, concerts, memorials, and weddings.
Elemental in breaking new boundaries for large scale events at Hart House. Microsoft day with 800+ guests for BBQ luncheon. Intact Insurance event for 900+ staff over 3 days. Executed Hart House's first fully accessible wedding where both bride, groom, and many guests had severe physical challenges, complex allergies, and used mobility devices. Annually hosted the Inspire awards for LGBTQ2S+ community with performances, ceremony, and social mixer.
Administrative duties included: contracts, invoice resolution for high ticket deposits, custom floor plans, menu planning, vendor relations, and day-of coordination.
Event Planner
University of Toronto
Toronto, ON
05.2010 - 03.2013
Achievements: Planned over 75 events per year.
Oversaw sales and event logistics, room bookings and accommodations while working closely with the in house AV team, Executive Chef, and service staff to ensure that all aspects of clients expectations were met.
Used Microsoft Office programs, EMS (event management software), and created custom floorplans.
Managed accounts and worked to continuously develop new revenue from existing clients.
Clients included: Turkish Consulate, Microsoft, Intact Insurance, Lieutenant Governor of Ontario, and The Arkells.
English Language Teacher (TEFL)
ITC
Prague , CZ
02.2006 - 08.2006
Taught English as a foreign language to adults of all levels and ages in Prague, Czech Republic.
Evaluated student progress, recorded scores and revised plans for reteaching of subject matter where necessary to accomplish learning.
Traveled to corporate offices to teach teams language skills for international business relations. Companies included: Sodexo, Carrefour, and Coca Cola.
Primary School Careworker
Salvation Army
New Westminster, BC
09.2000 - 08.2001
Planned and delivered curriculum for 1/2 day Kindergarten group.
Organized and led activities to promote physical, mental and social development for children for before and after school programs.
Transported children to and from multiple schools in 10 passenger van, accountable for safety.
Education
Certificate - Project Management
University of Toronto
Toronto, ON
06.2015
Certificate-Public Relations
University of Toronto
Toronto, ON
12.2013
Associate of Arts - Theatre Studies
Douglas College
New Westminster, BC
Skills
Consultative Sales
Facility Management
Membership Development
Stakeholder collaboration
Conflict resolution
Hospitality professional (events, service, culinary)
Public Speaking
Community outreach and engagement
Marketing communications
Intermediate social media management (LinkedIN, Facebook, IG)
Program Development
Data and metrics reporting
Budget management and reporting
Proficient in Google Suite, Microsoft Office, Salesforce/CRM, Nexudus, Jane, Canva, Survey Monkey, email marketing
Freelance Subtitle Translator and Captioning Specialist at Iuyno Studio, BTI Studio, Doli Media Studio, Prevajalski Studio, SDI, HBO MaxFreelance Subtitle Translator and Captioning Specialist at Iuyno Studio, BTI Studio, Doli Media Studio, Prevajalski Studio, SDI, HBO Max