Summary
Overview
Work History
Education
Skills
Timeline
Hi, I’m

DEREK MANINANG

UX UI Visual Designer
Calgary,AB
DEREK MANINANG

Summary

Creative UX UI Designer with over 8 years developing innovative, effective and enjoyable user experience frameworks for over 10 products. Skilled at thinking outside the box from UX norms without user bias. Focused on user-centric design decisions. Accomplished at creating ease-of-use designs that feel completely familiar to encourage user adoption.

Overview

14
years of professional experience
5
years of post-secondary education

Work History

Cookers Mate Inc
Richmond Hill, ON

Founder & Product Designer
08.2020 - 02.2022

Job overview

  • Assessed Amazon FBA Seller business model as feasible platform to build and launch private label brand.
  • Goal: To identify niche product on Amazon US and Canada that had exceptional sales velocity and search volume. Product should have minimal competition ( less than 500 sellers), net profit margins well north of 30% and MSRP between $30 to $50.
  • Use of Helium 10 data tool, discovered demand for silicone kitchen utensils that met requirements.
  • Utilized user group of cooking enthusiasts to gather pain points and feedback along with negative experiences on existing competitor products.
  • Created list of improvements that addressed user feedback collected.
  • Interviewed and negotiated with manufacturers, ensuring costs, quality and logistical requirements were met.
  • Designed style guide, logo, packaging, website and advertising material for product launch.
  • First year of sales successfully achieved over $30k in revenue, with over 40% net profit margins.

Diversys Software Inc
Toronto, ON

UX/UI Visual & Graphic Designer
12.2019 - 07.2020

Job overview

  • Diversys provides SaaS services to the recycling industry and circular economy as a whole
  • Worked closely with lead UX designer to create pattern library, UI design elements and assets, and hi-fidelity mockups
  • Participated in operational project management design thinking, problem solving and feature improvement sessions
  • Involved in daily sprints and story creation in JIRA within agile development environment.
  • Worked with stakeholders to design effective pitch sales decks and corporate website and landing pages
  • Successfully launched Minimal Viable Product (MVP) and corporate rebranding in Q2 of 2020

Saint Elizabeth Health Care SEHC
Markham, ON

Lead UX/UI and UX Designer
04.2014 - 07.2019

Job overview

  • As the only UX UI designer in the company, primary responsibilities range from development and design of internal tools and applications to help improve communication and admin processes.
  • Worked with outsourced development team to migrate and improve Tyze social caregiving platform. Liaised between stakeholders and development team to implement human-centered design methodologies
  • Led design and brainstorming user workshops with internal stakeholders and users of Tyze. Conducted usability testing utilizing low fidelity prototypes to ensure effective accessibility best practices.
  • Produced high fidelity mockups, navigational prototypes and design systems for implementation by development team
  • Conducted agile development strategies, sprint sessions, user story creation in Jira, grooming and retrospective sessions along with User Acceptance Testing (UAT)
  • Documented entire projects using Jira & Confluence including interaction and design guidelines, supporting wireframes and research reporting.
  • Involved in major marketing campaign and product development of Elizz family caregiving platform which provides relevant resources, connection with PSW/RN nursing professionals and caregiving tools to help ease challenges of at home caregiving
  • Successfully launched Know Me in-filed patient tablet application to over 9000+ professional caregivers throughout Saint Elizabeth Health Care

Courtside EDX
Toronto, ON

UX UI Designer - Contract
01.2014 - 03.2016

Job overview

  • Startup law tech company with goal of developing SaaS application that introduces digital solution for serving and filing of legal documents in Ontario, Canada courts
  • Interacted closely with business stakeholders define application requirements and goals.
  • Collected data and user workflows from current clients and lawyers who serve documents via fax and courier services to help understand improvements in process and identifying application features
  • Presented web and mobile wireframes and low / hi-fidelity prototypes. Designed UI pattern libraries and product features for Courtside EDX web application
  • Signed first client with launch in 2016

KEV Group
Toronto, ON

UI Designer Contractor
05.2012 - 04.2014

Job overview

  • School Cash is a SaaS application developed to help schools manage finances and provide parents/kids with safe digital cash transaction platform
  • Worked with UX designer and stakeholders to design user experience and interface for minimal viable product (MVP) of School Cash platform
  • Actively engaged with business stakeholders and executive team to document requirements and present proof-of-concept designs, storyboards, wireframes and solutions
  • Synthesized collected user research and interview data from over 50 schools to identify insights and artifacts to help create journey and persona maps for School Cash platform
  • Participated in development sprints, design thinking sessions and interviews with clients to gather feedback for iterations, bug fixes and future feature designs
  • Supported marketing department creating over 10 white papers and newsletters, 5 sales pitch decks
  • Successfully achieved over 1 million transactions in 2013 and in 2017 manages over $1.5 billion in school funds throughout North America.

Tempo Australia Ltd
Sydney, NSW

Senior Graphic Designer
12.2012 - 06.2013

Job overview

  • Product developed and including private label for series of 5 SKU's for Bing Lee, Nakamichi and Panasonic.
  • Worked with Australian electronic companies and overseas suppliers to gather and define design brand requirements, establish scopes and manage project timelines and budgets.
  • Designed website layouts, templates and unique branded looks.
  • Developed creative design for consumer packaging, print materials, banners and signs.

Bbigg Applications Inc
Richmond Hill, ON

UI Designer
02.2012 - 08.2012

Job overview

  • Startup mobile app company brought on as contractor to work on Fotodanz photography application that transforms photos to animated GIFs
  • Communicated with product manager and UX designer to translate requirements and business objectives into fully designed high fidelity user interfaces.
  • Designed UI pattern libraries and style guides when working on website landing pages and app screens to help optimize workflow and to keep designs consistent.
  • Rated 4.2 out of 5 stars on Google Play store and CNET Editors' Rating: Excellent 8.1/10

Storage Appliance Corp.
Richmond Hill, ON

Graphic Designer
04.2010 - 02.2012

Job overview

  • Worked with stakeholders to gather and define requirements for upcoming product launches and marketing collateral designs
  • Designed product landing pages, UI layouts for backup software, booth mockups for CES, marketing print collateral, POS displays, powerpoint sales decks and packaging redesigns for all products
  • Gathered feedback and surveyed potential customers on packaging ideas and marketing campaign designs.
  • Iterated hundreds of packaging concepts to determine colours, unboxing experience, standout on shelves and material costs.
  • Worked with third-party printers and overseas suppliers to source packaging and keep costs under budget.
  • Successfully launched 3 new SKUs to brick and mortar locations in North America and Europe

Education

Coursera.org
Mountain View, California

Certificate from Google - Foundations of User Experience Design
12.2021 - 01.2022

Coursera.org
Stanford, California

Certificate from Stanford University - Human Computer Interaction
09.2012 - 11.2012

Seneca College of Applied Arts And Technology
North York, ON

Diploma from Gaming Development
09.2006 - 04.2007

Seneca College of Applied Arts And Technology
North York, ON

Diploma from Digital Technical Production
09.2000 - 06.2004

Skills

Graphic Design & Creativity

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Timeline

Coursera.org

Certificate from Google - Foundations of User Experience Design
12.2021 - 01.2022

Founder & Product Designer

Cookers Mate Inc
08.2020 - 02.2022

UX/UI Visual & Graphic Designer

Diversys Software Inc
12.2019 - 07.2020

Lead UX/UI and UX Designer

Saint Elizabeth Health Care SEHC
04.2014 - 07.2019

UX UI Designer - Contract

Courtside EDX
01.2014 - 03.2016

Senior Graphic Designer

Tempo Australia Ltd
12.2012 - 06.2013

Coursera.org

Certificate from Stanford University - Human Computer Interaction
09.2012 - 11.2012

UI Designer Contractor

KEV Group
05.2012 - 04.2014

UI Designer

Bbigg Applications Inc
02.2012 - 08.2012

Graphic Designer

Storage Appliance Corp.
04.2010 - 02.2012

Seneca College of Applied Arts And Technology

Diploma from Gaming Development
09.2006 - 04.2007

Seneca College of Applied Arts And Technology

Diploma from Digital Technical Production
09.2000 - 06.2004
DEREK MANINANGUX UI Visual Designer