Derek Cronin
Millbrae
Summary
Revenue-driven sales and lending professional with 15+ years of experience generating new business, managing broker relationships, and driving complex transactions to close. Strong background in Non-QM and RTL lending, consultative selling, pipeline management, and cross-functional coordination. Skilled in analyzing financial documentation, structuring deals, and facilitating smooth closings in competitive markets.
Professional with strong focus on customer success and team collaboration. Skilled in relationship management, problem-solving, and communication. Effective in adapting to changing needs and driving results. Known for reliability and proactive approach to achieving goals.
Overview
22
22
years of professional experience
Work History
Customer Success Associate
Residential Capital Partners
Remote
12.2025 - Current
- Review and structure Non-QM and RTL loan submissions, analyzing bank statements, asset-based income, entity documentation, and rent rolls.
- Calculate and validate key metrics including LTV, ARV, LTC, and budget feasibility to ensure guideline compliance.
- Generate and deliver detailed initial needs lists and manage borrower documentation through underwriting.
- Maintain ongoing borrower and broker communication, clearing underwriting conditions and resolving deal obstacles.
- Coordinate directly with brokers, investors, title companies, appraisers, and insurance providers to facilitate timely closings.
- Order and track appraisals, final inspections, and resolve title or policy issues prior to funding.
- Maintain up-to-date knowledge of Non-QM guidelines, program overlays, and investor requirements.
Top of the Mark – Bartender
Mark Hopkins Hotel
San Francisco, CA
01.2016 - 05.2025
- Ranked among top revenue producers through strategic upselling of premium products.
- Built long-term client relationships in a high-volume, high-net-worth environment.
- Managed daily sales reconciliation and inventory controls aligned with revenue targets.
Resident / Property Manager
Independent Property
Millbrae, CA
10.2021 - 01.2025
- Managed a 40+ tenant portfolio with focus on retention, renewals, and satisfaction.
- Negotiated vendor contracts, reducing operating costs through pricing analysis and competitive sourcing.
- Maintained high occupancy and strong renewal rates through proactive relationship management.
Bar Manager / Event Sales
Jeff Duerson Staffing
San Francisco, CA
08.2007 - 01.2024
- Generated new revenue through outbound prospecting, referral development, and strategic event partnerships.
- Managed full sales cycle: lead generation, discovery, proposal creation, negotiation, and contract execution.
- Closed corporate and private event contracts across the Bay Area, consistently exceeding conversion goals.
- Built and maintained a repeat client base, driving strong year-over-year revenue growth.
Purchasing Manager / Sales Associate
GCI Nutrients
Burlingame, CA
04.2004 - 06.2010
- Increased distributor account revenue by 10% through targeted sales outreach and relationship management.
- Managed domestic and international accounts, ensuring repeat business and long-term retention.
Education
Skyline College
San Bruno, CASkills
- Non-QM & RTL Loan Structuring
- Broker Relationship Management
- Full-Cycle Sales & Closing
- Pipeline Development
- LTV / ARV / LTC Analysis
- Contract Negotiation
- Underwriting Condition Management
- Cross-Functional Coordination
- Client relationship building
- Upselling strategies
- CRM software expertise
- Feedback collection
- Customer onboarding
- Customer service
- Problem-solving
Timeline
Customer Success Associate
Residential Capital Partners
12.2025 - Current
Resident / Property Manager
Independent Property
10.2021 - 01.2025
Top of the Mark – Bartender
Mark Hopkins Hotel
01.2016 - 05.2025
Bar Manager / Event Sales
Jeff Duerson Staffing
08.2007 - 01.2024
Purchasing Manager / Sales Associate
GCI Nutrients
04.2004 - 06.2010
Skyline College