Summary
Overview
Work History
Education
Skills
Languages
Timeline
Generic

Denise Martinez

West Covina

Summary

Dynamic admissions leader with a proven track record at South Hills Academy, driving enrollment growth through strategic recruitment initiatives and effective budget administration. Skilled in collaborative problem-solving and compliance monitoring, I enhanced student retention and streamlined processes, ensuring a seamless admissions experience for prospective students.

Overview

14
14
years of professional experience

Work History

Director of Admissions Department

South Hills Academy
01.2024 - Current
  • Conducted regular evaluation of admission policies and procedures, making necessary adjustments to maintain alignment with institutional objectives.
  • Served as primary contact for coordination of application screening and tracking, visit and interview arrangement and marketing communications.
  • Increased enrollment rates by developing and implementing strategic recruitment initiatives.
  • Served as a liaison between prospective students, families, faculty, and administration throughout the admissions process, facilitating seamless communication among all parties involved.
  • Streamlined the admissions process for efficiency, resulting in faster response times for prospective students.
  • Implemented recruitment methods designed to increase application pool within targeted areas.
  • Advised applicants on prospects for admission and strategies for meeting academic and extracurricular credentials.
  • Collaborated with marketing teams to create compelling promotional materials that showcased the unique qualities of the institution.
  • Improved student retention through proactive communication and targeted support programs.

Director Admissions

Integrity College of Health
02.2021 - 03.2024
  • Increased enrollment rates by developing and implementing strategic recruitment initiatives.
  • Utilized advanced CRM software solutions to manage prospect inquiries efficiently, leading to increased conversion rates from inquiry-to-application stage.
  • Designed effective and user-friendly processes for both admissions and applicant review.
  • Oversaw budget management for the admissions department, utilizing resources effectively while maintaining fiscal responsibility.
  • Implemented data-driven decision-making strategies to optimize recruitment tactics and improve overall results.
  • Contributed to overall institutional success by actively participating in cross-functional initiatives aimed at improving student experience, academic offerings, and campus life.
  • Served as primary contact for coordination of application screening and tracking, visit and interview arrangement and marketing communications.
  • exceeded my sales goals
  • build and directed admissions team.
  • experience with occasional nursing programs out the medical field .Medical Assistant ,ultra sound, Surgical tech, dental assistant programs , along with with RN programs billing and coding .

Executive Admissions Representative

Uei College
01.2018 - 01.2024
  • Established long-term client relationships through consistent delivery of high-quality products and services.
  • Increased enrollment rates by developing and implementing strategic recruitment initiatives.
  • Served as a liaison between prospective students, families, faculty, and administration throughout the admissions process, facilitating seamless communication among all parties involved.
  • Streamlined the admissions process for efficiency, resulting in faster response times for prospective students.
  • Devised and implemented strategic recruitment plan with consideration to both long and short term goals.
  • Organized successful campus events such as open houses and information sessions to showcase what the institution has to offer its students academically and socially.
  • Coordinated efforts with financial aid office to provide comprehensive assistance and guidance for applicants seeking funding opportunities.
  • Managed a diverse team of admissions professionals, fostering a collaborative work environment focused on achieving departmental goals.
  • Advised applicants on prospects for admission and strategies for meeting academic and extracurricular credentials.
  • Collaborated with marketing teams to create compelling promotional materials that showcased the unique qualities of the institution.
  • Improved student retention through proactive communication and targeted support programs.
  • Utilized advanced CRM software solutions to manage prospect inquiries efficiently, leading to increased conversion rates from inquiry-to-application stage.
  • Maintained thorough knowledge of industry trends and legislative changes affecting higher education admission policies, ensuring compliance at all times.
  • Established strong relationships with high schools and community colleges to promote the institution''s programs and attract potential applicants.
  • Implemented strategies to increase student recruiting, engagement and retention.

Senior Represative

Northwest College
01.2011 - 04.2018
  • Assisted with day-to-day operations, working efficiently and productively with all team members.
  • Worked flexible hours across night, weekend, and holiday shifts.
  • Developed strong relationships with parents and guardians through consistent communication about student progress and goals.
  • Championed a growth mindset culture within the classroom, inspiring students to embrace challenges and persevere through obstacles in pursuit of their academic goals.
  • Mentored struggling students through personalized tutoring sessions, resulting in improved academic performance.
  • Collaborated with colleagues to share best practices and improve overall teaching effectiveness in the department.
  • Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
  • Exceeded performance targets through diligent work ethic and focus on results-driven tasks.
  • Organized successful campus events such as open houses and information sessions to showcase what the institution has to offer its students academically and socially.
  • Coordinated efforts with financial aid office to provide comprehensive assistance and guidance for applicants seeking funding opportunities.
  • Managed a diverse team of admissions professionals, fostering a collaborative work environment focused on achieving departmental goals.
  • Oversaw budget management for the admissions department, utilizing resources effectively while maintaining fiscal responsibility.
  • Led the admissions team by implementing effective recruitment strategies resulting in increased enrollments by 20%
  • Established strong relationships with prospective students , providing personalized guidance throughout the admissions process
  • experience with occasional nursing programs out the medical field .Medical Assistant ,ultra sound, Surgical tech, dental assistant programs , along with with RN programs billing and coding .

Education

Associate of Science - Behavioral Health

Cal State
California
06-1995

Skills

  • Enrollment forecasting
  • Compliance monitoring
  • Collaborative Problem-solving
  • Student recruitment
  • Admissions management
  • Budget administration

Languages

English
Full Professional
Spanish
Full Professional

Timeline

Director of Admissions Department

South Hills Academy
01.2024 - Current

Director Admissions

Integrity College of Health
02.2021 - 03.2024

Executive Admissions Representative

Uei College
01.2018 - 01.2024

Senior Represative

Northwest College
01.2011 - 04.2018

Associate of Science - Behavioral Health

Cal State
Denise Martinez