Summary
Overview
Work History
Education
Skills
Accomplishments
Work Availability
Languages
Certification
Timeline
Affiliations

Deepak Yermula

Vancouver,BC

Summary

Strategic Business Analyst & Product Owner with 9+ years of experience supporting U.S. clients remotely from India in BFSI, SaaS, healthcare, and government domains. Strong expertise in ERP/CRM implementations (Dynamics 365, SAP, Oracle, Salesforce), SaaS adoption analytics (Splunk, Pendo, Hotjar), and business process reengineering. Adept at reporting to U.S. Product Managers, Directors, and CxOs, capturing requirements, shaping product roadmaps, and leading cross-functional teams to deliver high-value transformation projects.

Overview

14
14
years of professional experience
1
1
Certification

Work History

Resource Analyst

The University of British Columbia (UBC)
Vancouver, BC
12.2023 - Current

Resource Analyst (Administration, Reporting & Workday Support) | Dec 2023 – Present
• Reporting to the Program Administrator, provided analyst-level support on reporting, compliance, and Workday system enhancements.
• Designed Power BI dashboards and Excel reports for faculty leadership, improving decision-making.
• Configured and tested Workday reports and integrations supporting HR/Finance (Time Tracking, Absence, Headcount, Compensation).
• Streamlined academic and administrative workflows, cutting compliance report turnaround time by 25%.
• Standardized reporting documentation and data governance practices across departments

Product Owner/Business Analyst Manager

Winota Softech Pvt Ltd
Bangalore, India
10.2013 - 09.2022

Product Owner / Lead Business Analyst / Senior Business Analyst / Business Analyst | Oct 2013 – Sep 2022
Delivered SaaS, ERP, and CRM projects remotely for U.S. clients, reporting directly to U.S. Product Managers, Directors, and CxOs.
Splunk (Monitoring & Analytics – U.S. Client) | Product Owner | Mar 2022 – Sep 2022
• Reported to U.S. Director of Engineering & Product VP.
• Implemented Splunk dashboards & alerts for operational KPIs across business-critical applications.
• Performed log analysis to identify bottlenecks and error trends, reducing incident resolution time by 20%.
• Owned backlog, prioritized use cases, and coordinated cross-time-zone sprints between U.S. and India teams.
Pendo.io (Product Analytics – U.S. Client) | Lead Business Analyst | Mar 2021 – Mar 2022
• Reported to U.S. Product Manager & Customer Success Director.
• Defined requirements for in-app guidance, product tours, and feedback loops to drive adoption.
• Designed onboarding flows and analytics that reduced training costs by 25% and improved feature usage.
• Built adoption dashboards and ran stakeholder workshops to translate insights into product roadmaps.
Hotjar (UX Insights – U.S. Client) | Senior Business Analyst | Mar 2020 – Mar 2021
• Reported to U.S. Product Director.
• Drove adoption of Hotjar heatmaps & session recordings to capture user behavior across digital journeys.
• Translated behavioral insights into functional requirements, improving conversion and engagement rates.
• Facilitated remote workshops with U.S. stakeholders; authored functional specs and acceptance criteria.
Mid-Sized U.S. Bank (Dynamics 365 Rollout) | Lead Business Analyst |March 2021–March 2022
• Reported to U.S. CIO & ERP Program Manager.
• Captured 100+ business/functional requirements across Finance & Sales for the D365 rollout.
• Conducted fit-gap analysis, reducing customizations by 40% and accelerating delivery timelines.
• Led UAT with 25+ U.S. users; standardized test cases and triaged defects, cutting defect rates by 35%.
Healthcare & Public Sector (U.S. Clients & State Agencies) | Senior BA |March 2018–March 2020
• Reported to U.S. Program Director (Public Sector) & VP (Healthcare).
• Authored 3+ business cases and RFPs; secured 100% funding approvals for modernization initiatives.
• Delivered Power BI dashboards for KPI/compliance; improved reporting accuracy and timeliness.
• Conducted process automation assessments, reducing manual effort by 20% in back-office operations.
Foundational ERP/CRM Projects – BFSI & Government (U.S. & India) | Business Analyst | October 2013– March 2018
• Reported to U.S. Project Managers & ERP Program Leads.
• Drafted BRDs, FRDs, use cases, and process flows for ERP/CRM programs.
• Supported ERP migrations to Dynamics 365 (Finance, AP/AR, Procurement) and early-stage UAT/QA.
• Collaborated with cross-functional teams to align solutions with business goals and compliance needs.

Talent Acquisition Associate

Zyoin Web Pvt Ltd
Bengaluru, India
01.2012 - 09.2012
  • Provided technical recruiting expertise to fortune 500 companies.Developed recruitment sources, conducted cold calling, ran reference checks, verified employment and academics, and negotiated full timeoffers
  • Built talent pipeline according to core company values and role requirements.
  • Used social media as recruitment tool by posting content and responding to inquiries or comments.
  • Collaborated with recruitment and HR professional to achieve hiring goals.

Education

MBA - HR Business Analytics

University Canada West, Vancouver, BC
05-2024

Bachelor of Technology - Electronics & communication Engineering

Jawaharlal Nehru Technological University, India
06.2010

Skills

Core Competencies
Business Analysis & Product Ownership (BRDs, FRDs, user stories, backlog, sprint planning)
ERP/CRM Implementations (Dynamics 365 F&O;, SAP, Oracle, NetSuite, Salesforce)
SaaS Product Analytics & Monitoring (Splunk dashboards, Pendoio adoption metrics, Hotjar UX insights)
UAT Planning & Execution Fit-Gap & Cost-Benefit Analysis Business Case Development
Agile, Scrum & Hybrid Delivery Stakeholder Workshops CxO & Executive Reporting
BI & Data Analysis (Power BI, Tableau, SQL, Excel Models)
Process Mapping (BPMN, UML, Visio, Lucidchart) Workflow Automation
Stakeholder Management & Cross-Border Collaboration
Technical Skills
ERP/CRM: Dynamics 365 (CRM, F&O;), SAP, Oracle ERP, NetSuite, Salesforce
SaaS Tools: Splunk, Pendoio, Hotjar
Data Tools: Power BI, Tableau, SQL, Excel (PivotTables, Macros), Python (Pandas, NumPy), R
BA/Productivity Tools: JIRA, Confluence, Azure DevOps, Visio, Lucidchart, SharePoint
Methods: Agile (Scrum, SAFe), Waterfall, Hybrid Delivery

Accomplishments

  • Key Achievements
    • Supported 6+ U.S. clients remotely from India, reporting to U.S. leadership (Directors, CIOs, Product Managers).
    • Authored 5+ business cases and 3 RFPs; all approved and funded by clients.
    • Saved CAD 1.5M+ through fit-gap analysis and ERP process automation.
    • Reduced incident resolution time by 20% (Splunk) and training costs by 25% (Pendo.io).
    • Improved UAT success rates by 40% through standardized test coverage and defect triage.
    • Lifted stakeholder satisfaction scores from 3.6  4.5/5 across multiple engagements.
    Key Projects
    • Government Services Portal Modernization (U.S. State Agency – $1M): Authored RFP, business case, and functional specs.
    • Dynamics 365 ERP Rollout (Mid-Sized U.S. Bank): Fit-gap analysis, requirements capture, UAT strategy with 25+ users.
    • Splunk Monitoring Platform (U.S. SaaS Client): Dashboards & alerts reducing incident resolution by 20%.
    • Pendo SaaS Adoption Project (U.S. SaaS Client): Product tours and feedback loops reducing training costs by 25%.
    • Healthcare ERP Migration (U.S. Healthcare Client): Claims workflows, KPI reporting dashboards for compliance.

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Languages

English
Full Professional
French
Limited
Spanish
Limited

Certification

Certified Scrum Master (CSM)
• Microsoft Dynamics 365 Fundamentals – CRM & ERP
• Scrum Master Professional Certificate
• Certified Business Analyst (IIBA-CBAP)- In process

Timeline

Resource Analyst - The University of British Columbia (UBC)
12.2023 - Current
Product Owner/Business Analyst Manager - Winota Softech Pvt Ltd
10.2013 - 09.2022
Talent Acquisition Associate - Zyoin Web Pvt Ltd
01.2012 - 09.2012
University Canada West - MBA, HR Business Analytics
Jawaharlal Nehru Technological University - Bachelor of Technology, Electronics & communication Engineering

Affiliations

  • Member of Soccer team in Killarney community centre Vancouver
  • Best Employee to the year award-2020
  • Member of Vancouver Public library and community
  • Member of Social Service group/NGO St.Mary's parish,Vancouver
  • Member, Alumni Association
Deepak Yermula