A young professional who is passionate about digital marketing, social media, and community management. I am bilingual, hardworking, and ready to join my next team.
Overview
5
5
years of professional experience
Work History
Social Media Manager
Bell Canada
05.2022 - 02.2024
Created content for all social media platforms across multiple different Bell-owned brands (Bell, Bell Let's Talk, Crave, Virgin Plus etc.) that increased page engagement grew followers.
Produced TikToks tapping into media trends that generated positive brand sentiment and received over a million views.
Managed and monitored social media accounts to ensure a positive brand image and respond to customer inquiries.
Managed social media contests with thousands of entries and grew page following.
Created content for sponsorship partners that aligned to their brand guidelines (NHL, OSHEAGA Music Festival, etc.)
Created a monthly report to summarize social channel performances and analyze data to make informed decisions on which content will perform the best on our channels.
Worked across multiple departments to create social content that represents all business units in the company.
Managed multiple projects at once and delivered projects on time.
Social Media Manager
Bell Mobility
08.2021 - 04.2022
Managed the Virgin Plus social channels in English and French
Curated content for all social channels
Reported on monthly activity and monitored channel trends to inform content creation
Coordinated across multiple teams to ensure content and ads were created and launched in a timely manner
Set up ads using social media ads managers, such as Meta Business Suite
Briefed in agencies to create ad campaign materials.
Social Media Specialist
Elite Digital
02.2019 - 08.2021
Plans and strategizes social media marketing for clients across a multitude of industries, including retail, ecommerce, and pharmaceutical
Plans and creates content for social media, both organic and paid media
Manages comments and interactions on social posts for all clients
Schedules posts using Kapost, Khoros, Sprout Social and Salesforce Social Studio
Manages budgets and campaign media spends
Uses Hubspot for email marketing and CRM
Completes monthly reports for clients
A dedicated employee who has joined multiple work committees and won company awards.