Dynamic Account Executive at S.I. Systems with a proven track record in client relationship building and account management. Achieved $150K/month in revenue from dormant accounts with an arching $825k/month in overall revenue and secured over $12.3M in supply arrangements. Expert in identifying new business opportunities while delivering exceptional customer service and fostering long-term loyalty.
Overview
17
17
years of professional experience
Work History
Account Executive
S.I. Systems
05.2021 - Current
Provided exceptional customer service, addressing client concerns promptly and effectively to ensure long-term loyalty.
Managed multiple accounts simultaneously while maintaining organization and prioritizing tasks efficiently.
Exceeded sales targets consistently by identifying new business opportunities and creating customized solutions for clients.
Boosted client satisfaction by developing and maintaining strong relationships through effective communication.
Grew a portfolio of dormant accounts from $0 to $150K/month in revenue within 6 months, contributing to record-breaking portfolio growth.
Built and maintained strong client relationships, proactively meeting with stakeholders to uncover new opportunities and increase market share.
Secured over $12.3M in supply arrangements through successful RFP responses, positioning S.i. Systems as a preferred vendor.
Led full-cycle contract and relationship management across 50+ active contractors, ensuring high-quality service delivery and retention.
Ensured compliance with client and internal standards by addressing queries within 24 hours, supporting audits, and meeting key client scorecard metrics.
Collaborated with recruiters to qualify job orders, guide candidate sourcing strategies, and review shortlists to ensure client alignment.
Presented top-tier candidates within 48 hours (or as per SLA), negotiating and closing placements efficiently.
Conducted pre-start verifications including references, background checks, and onboarding, ensuring a smooth transition to client environments.
Drove consistent client and contractor engagement through scheduled check-ins and quarterly meetings, enhancing retention and satisfaction.
Developed in-depth client knowledge, including hiring history, organizational structure, project landscapes, and technical environments.
Delivered tailored sales presentations using custom toolkits (KDM reports, salary guides, revenue data, etc.) to influence and convert key decision-makers.
Mentored recruiters and collaborated cross-functionally to enhance team performance and candidate delivery.
Recruiter
S.I. Systems
05.2021 - 06.2022
Conducted phone and MS Teams interviews to assess applicants relevant knowledge, skills, experience and aptitudes.
Managed high-volume requisitions in a timely manner to meet client staffing needs efficiently.
Collaborated with Account Executives to define and prioritize job requisitions, ensuring accurate qualification of roles and alignment with client requirements.
Sourced high-quality candidates using S.i. Systems' proprietary database, referral network, LinkedIn Recruiter, and proactive headhunting strategies.
Screened and qualified candidates based on skills, experience, rate, availability, and interest; maintained clear and timely communication throughout the recruitment cycle.
Negotiated contractor rates to meet both client budgets and candidate expectations while maintaining gross margin targets.
Continuously interviewed and built talent pipelines across high-demand industries and job functions to proactively support upcoming opportunities.
Shortlisted candidates by rigorously matching them to client needs, exceeding minimum submission expectations to maximize client satisfaction and placement ratios.
Conducted comprehensive reference checks prior to submission, following QA processes to ensure candidate reliability and reduce fall-offs.
Partnered with multiple Account Executives to understand hiring trends, pain points, and recurring talent gaps, enabling targeted sourcing strategies.
Researched market trends to identify high-demand specializations; created and maintained bench strength in those areas to improve match efficiency (ME%) and fill ratios.
Proactively built a ready-to-submit candidate pool by pre-qualifying consultants in high-rotation roles, decreasing time-to-fill for urgent requisitions.
Maintained detailed and accurate documentation in CRM, ensuring full compliance with audit standards and internal reporting needs.
Supported clients throughout the recruitment process by preparing candidate presentations, managing interviews, and collecting feedback.
Trained and mentored junior recruiters on sourcing best practices, database tools, and compliance procedures.
Consistently met and exceeded weekly KPIs including candidate interviews, submissions, reference checks, and placements.
Digital Manager
Kaladar Market
05.2020 - 06.2021
Analyzed and reported digital campaign performance with focus on program optimization.
Developed and executed digital ad campaigns using Shopify Marketing tools and Canva, driving targeted traffic and increasing customer engagement across key channels.
Designed and distributed weekly marketing emails to promote flyers, upcoming promotions, and new product line launches, achieving strong open and click-through rates.
Managed the brand’s social media presence, creating visually cohesive content and engaging with the audience to grow reach and brand loyalty.
Successfully launched a high-impact radio campaign in partnership with Ottawa’s The New Hot 89.9, expanding brand awareness and driving measurable spikes in web traffic.
Designed and launched a customer membership rewards program, resulting in an 80% increase in weekly returning customers.
Leveraged customer incentives such as free delivery to enhance user experience and drive conversion across digital platforms.
Conducted a comprehensive market and competitor analysis to benchmark pricing, value proposition, and promotional strategy within the industry.
Ensured all digital assets, including website content and product listings, were consistently updated to reflect real-time inventory and promotions.
Managed Shopify backend operations, including inventory updates, customer service integrations, app installations, and analytics tracking.
Integrated multiple third-party apps (e.g., for loyalty, reviews, chat support) to optimize the end-to-end customer journey and improve on-site retention.
Created custom email flows and automated campaigns for new customer onboarding, abandoned cart recovery, and re-engagement using email marketing tools.
Analyzed digital marketing performance metrics (e.g., CTR, ROAS, conversion rate) to iterate on ad creatives and promotional strategies for continual growth.
Acted as primary liaison between digital marketing and operations to ensure alignment across campaign execution, fulfillment, and customer experience.
General Manager
TMM First Choice Auto Service
11.2014 - 04.2020
Oversaw full-cycle business operations including accounting, invoicing, inventory management, procurement, and compliance—ensuring 100% accuracy in all sales documentation and financial reporting.
Created and enforced ethical sales policies rooted in transparency and customer trust, maintaining the highest standards of professionalism across every transaction.
Designed and executed multi-channel online advertising strategies, utilizing platforms such as Facebook Marketplace, AutoTrader, Kijiji, and Instagram to maximize vehicle exposure and lead generation.
Implemented a structured customer follow-up system to ensure satisfaction post-sale, build brand loyalty, and increase referral business.
Conducted detailed vehicle acquisition and pricing analysis to optimize profit margins and maintain a competitive position in the local market.
Negotiated with vendors, service shops, and lenders to secure favorable pricing
Maintained all licensing, insurance, and dealership certifications in accordance with OMVIC and provincial regulations.
Built and maintained strong relationships with financial institutions, insurance brokers, and vehicle wholesalers to support end-to-end dealership operations.
Handled conflict resolution, customer disputes, and warranty issues promptly to protect the dealership’s reputation and uphold customer satisfaction.
Sales Manager
Laurier Optical
08.2008 - 10.2014
Built long-lasting client relationships through excellent customer service and consistent followups.
Led a successful sales team by providing motivational coaching and performance-based incentives.
Led weekly team meetings to align goals, communicate updates, and motivate staff—resulting in consistently high productivity and employee engagement.
Created and managed weekly staff schedules, balancing operational needs with employee availability and maintaining optimal store coverage.
Handled all in-store managerial accounting functions, including daily cash reconciliation, cost tracking, and budget oversight.
Conducted account reconciliation across multiple supplier invoices to ensure payment accuracy, resolve discrepancies, and maintain vendor relationships.
Consistently achieved and exceeded personal and team sales targets through expert product knowledge, persuasive sales techniques, and superior customer service.
Conducted outbound cold calls to generate leads, follow up on previous consultations, and book in-store appointments.
Earned “Top Seller” recognition for multiple consecutive months, leading storewide performance and contributing to increased revenue.
Implemented daily inventory checks and simple loss prevention protocols to maintain stock accuracy and reduce shrink.
Maintained strict adherence to confidentiality policies when handling sensitive patient medical records and prescription information.
Managed visual merchandising efforts to ensure appealing product displays that aligned with seasonal promotions and sales objectives.
Resolved customer issues and concerns with professionalism and efficiency, ensuring high satisfaction and repeat business.
Coordinated with regional and head office teams to execute promotions, roll out new products, and report on store KPIs.