OLANIKE OSHODI
Regina,SK
Summary
I am a marketing communications enthusiast, passionate about telling brand stories to consumer audience.
Fuelled by my interest in relationship management, advertising and digital marketing, this has defined the quality and choice of my education and experience thus far.
My passion lies in creating and executing successful customer experience with brands using digital marketing channels.
Adaptable and responsive to the challenges of a dynamic workplace and industry; from lead generation to content, digital, and social media communications. I am organized, dependable and successful at managing multiple priorities with a positive attitude.
Overview
11
11
years of professional experience
Work History
Financial Services Representative Outbound
CIBC
Regina, Canada, Canada
04.2019 - Current
- Proactively reach out to clients to suggest new and existing financial services and products that will help them reach their financial goals
- Demonstrated knowledge of financial products to educate and empower customers to make the best decision
- Delivered excellent customer service skills and ensured all customers’ issues related to the bank are resolved
- Used critical thinking to break down problems, evaluate solutions and make decisions.
- Demonstrated respect, friendliness and willingness to help wherever needed.
- Quickly learned new skills and applied them to daily tasks, improving efficiency and productivity.
Senior Account Executive
BD Consult
Lagos, Nigeria, Nigeria
01.2013 - 01.2018
- Developed and executed integrated marketing campaigns that aligned with client’s marketing strategy
- Created and activated social media campaign to increase consumer engagement for product. Brand awareness and sales increased by 45%
- Composed daily posts for social media and helped build corporate presence on Twitter and Facebook
- Sustained continuous improvement by implementing customer interface management systems through telephone communication, email marketing, live chat services and social media
- Supervised research team to get insight into prospective consumers’ perception for the launch of a new product. Generated 100% profit after launch
- Analyzed and reported research results to management on weekly, monthly, and quarterly basis using Microsoft Excel and PowerPoint.
Account Executive
Sesema PR
Lagos, Nigeria, Nigeria
01.2011 - 01.2013
- Provided support for day-to-day client engagement, and strengthened relationships with new and existing accounts to drive revenue growth account maintenance
- Coordinated major events such as interviews, press conferences, sales promotions, products launch for Clients to increase brand awareness and engagement
- Assisted in developing PR plans and ongoing communications strategy for clients while proactively seeking editorial opportunities for clients
- Drafted press releases, articles, and other communications materials to publicize clients’ brand activities
- Book travel arrangements with accredited travel agent and organized and scheduled appointments as appropriate from time to time
Customer Service Officer
Ecobank Transnational
01.2007 - 01.2008
- Promoted company brand and unique offerings through personalized customer service.
- Helped large volume of customers every day with positive attitude and focus on customer satisfaction.
- Educated clients on account services and resolved client inquiries regarding statement information and account balances.
- Coordinated solutions for high volume of customer inquiries per day while meeting and exceeding performance quotas.
- Addressed customer complaints and mitigated dissatisfaction by employing timely and on-point solutions.
Education
Social Media and Web Marketing, Marketing
CDI College
Canada11.2022
Bachelor of Arts - Communications And Language Arts
University of Ibadan
Nigeria2009
Master of Arts - Marketing
University of Hertfordshire
United Kingdom2007
Skills
- Understanding Customer Needs
- Verbal and Written Communication
- Creative Problem Solving
- Team-Oriented and Cooperative
- Client Relationship Management
- Time Management
- Efficient and Detail-Oriented
- Multitasking and Prioritization
Timeline
Financial Services Representative Outbound
CIBC
04.2019 - Current
Senior Account Executive
BD Consult
01.2013 - 01.2018
Account Executive
Sesema PR
01.2011 - 01.2013
Customer Service Officer
Ecobank Transnational
01.2007 - 01.2008
Social Media and Web Marketing, Marketing
CDI College
Bachelor of Arts - Communications And Language Arts
University of Ibadan
Master of Arts - Marketing
University of Hertfordshire
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