Summary
Overview
Work History
Education
Skills
Timeline
Generic

David Sampson

Enterprise Sales & Growth Leader
400 Dufferin St., Toronto,ON

Summary

Accomplished enterprise account executive with proven revenue growth, B2B/B2C SaaS expertise. Led founding sales teams, surpassing quotas and driving expansion. Adept in building client relationships, creating new opportunities, and enhancing repeat business/ARR. Strong in sales strategies, presentations, and analytical decision-making. Goal-oriented, collaborative leader committed to ambitious targets.

Overview

10
10
years of professional experience
6
6
years of post-secondary education

Work History

Advisor (Private Equity/VC Principal/EdTech)

Oneday
09.2023 - Current
  • Facilitate and oversee the integration of startup founders into our 18-month MBA program focused on entrepreneurship.
  • Act as a strategic guide and sales advisor, engaging with startup founders to outline the benefits of the program, emphasizing its unique one-on-one mentorship structure, tailored curriculum, and real-world application.
  • Collaborate closely with founders to assess their business models, identify industry-aligned mentors from our network, and ensure their comprehensive understanding and application of program teachings.
  • Orchestrate Demo Days, providing a platform for founders to showcase their businesses to an audience of angel investors and VCs, fostering opportunities for seed/series fundraising and business growth.
  • Leverage insights and industry knowledge to match founders with appropriate mentors, nurturing a symbiotic relationship that aims to propel startups toward successful revenue generation and investor attraction.
  • Contribute to the company's success metrics by guiding founders into a transformative program that not only facilitates business development but also ensures the acquisition of an accredited MBA degree, enriching their entrepreneurial journey.

Enterprise Account Executive

Rootly (Incident Management/Automation)
01.2023 - 03.2024
  • Empowered enterprises with Rootly's cutting-edge incident management solution seamlessly integrated within Slack.
  • Collaborated with cross-functional teams to provide clients the ability to construct sophisticated automated response processes, optimizing incident resolution and data aggregation.
  • Lead efforts as the driving force behind minimizing service outages and ensuring uninterrupted operations.
  • Focused on the DevOps and IT segment, successfully engaged with C-suite executives and key decision-makers to identify pain points and deliver tailored solutions.
  • Strategically architected a comprehensive Go-to-Market strategy in conjunction with the founding sales team and CEO, leveraging keen market insights and a customer-centric approach. Demonstrated exceptional negotiation acumen in securing high-value contracts exceeding $100K USD, further solidifying Rootly's market position.
  • Orchestrated end-to-end sales cycles, expertly navigating from prospecting and qualification to strategic deal closure and ongoing relationship cultivation. Skillfully expanded the enterprise client base, forging partnerships with industry leaders and achieving consistent revenue growth.
  • Played a pivotal role in propelling Rootly's sales operations to the forefront of the company's exponential growth journey.
  • Y Combinator (S23)

Founder

Cognitive Labs (Life Sciences)
10.2022 - Current
  • Established and grew Cognitive Labs, a cognitive enhancement company, from inception to its current stage.
  • Strategically formulating and launching Cognitive Labs' flagship product, leveraging innovative ingredients and scientific research.
  • Currently orchestrating a revenue generation model, including direct sales, partnerships, and subscription services.
  • In the process of assembling a team of experts and forming an advisory board, and harnessing industry partnerships to drive product innovation and market penetration.
  • Working towards product manufacturing, and navigating regulatory landscapes to create a market-ready offering.
  • Positioning Cognitive Labs as an industry leader through educational content, blog posts, and thought-provoking discussions.

Sr. Account Executive

Wrk Technologies (AI/Machine Learning)
07.2022 - 01.2023
  • Set up comprehensive end-to-end automation solutions by synergizing a suite of best-in-class technologies encompassing API, RPA, IPA, OCR, and more.
  • Delivered exceptional value across mid-market and enterprise segments, establishing Wrk as the go-to solution provider across diverse industries. Spearheaded strategic initiatives, identified pain points, and engineered bespoke process automation strategies tailored to clients' unique verticals.
  • Represented Wrk Technologies at the prestigious SaaStr conference in San Francisco, showcasing the platform's cutting-edge capabilities and driving brand recognition within the industry.
  • Strategically evolved outbound metrics, propelling lead generation and expanding market reach. Drove full sales cycles, seamlessly navigating from initial engagement to contract negotiation and successful deal closure.
  • Managed and nurtured a portfolio of approximately 650 named accounts, building partnerships and cultivating robust pipelines to drive consistent revenue growth.
  • Laid off to increase series A funding runway with ~40% of the company - not performance-based.

Founding Account Executive, Ontario Partnerships

Locnest Holding Inc. (FinTech/PropTech)
05.2019 - 07.2022
  • Championed Locnest's pioneering initiatives as a Founding Account Executive, driving innovation in financial solutions for real estate investors.
  • Strategically formulated and executed comprehensive business plans, aligning sales strategies with key goals and quotas.
  • Led successful market penetration into the Canadian real estate landscape, orchestrating impactful sales campaigns that positioned Locnest as a market leader.
  • Expertly managed the full sales cycle, from meticulous prospect qualification to skillful deal closure, consistently exceeding targets and fostering client relationships.
  • Devised new avenues for revenue growth through strategic networking, cultivating high-value partnerships and identifying untapped sales opportunities.
  • Directly engaged with C-Level Executive clients, leveraging persuasive communication and strategic insights to drive the adoption of Locnest's innovative financial solutions.
  • Lead client relationship management across Ontario, including some of Canada's largest REITs, fostering lasting partnerships and delivering exceptional value.
  • Showcased expertise in delivering high-stakes boardroom presentations to C-Level Executives, legal teams, and marketing departments, compellingly articulating the value of Locnest's solutions.
  • Played a pivotal role in UX/UI workflow design and optimization, ensuring seamless user experiences and effective product functionality.
  • Exercised thorough QA testing, scrutinizing products prior to launch and version updates to ensure unparalleled quality and user satisfaction.
  • Contributed to product development through active gathering and translation of business requirements into technical specifications, playing a key role in shaping the company's product roadmap.
  • Composed a dynamic sales trajectory, propelling the company's growth to secure over $9 million CAD in funding, validating Locnest's potential as a market disruptor.

Founding Team

Penta Medical (MedTech)
09.2018 - 05.2019
  • Played an instrumental role as a Founding Account Executive at Penta Medical, driving transformative solutions in injury management for major league sports teams and top orthopedic surgeons across North America.
  • Conducted comprehensive market research to strategically identify high-potential prospects and assess dynamic customer needs, paving the way for targeted engagement and tailored solutions.
  • Proactively orchestrated impactful meetings with potential clients, adeptly delving into their unique requirements and concerns to deliver bespoke injury management strategies.
  • Crafted and delivered compelling product presentations, illustrating the value proposition, devising strategic roadmaps, and collaborating closely with clients to ensure timely and effective product deployment.
  • Undertook extensive travel throughout North America, engaging with eminent orthopedic surgeons, head athletic trainers, and major league sports teams to facilitate persuasive presentations and drive adoption.
  • Generated regular comprehensive reviews and thoroughly curated reports, amalgamating sales and financial data to provide actionable insights and guide strategic decision-making.
  • Showcased the company's innovation and solutions at high-profile exhibitions, conferences, and pitching events, effectively contributing to brand visibility and industry recognition.
  • Delivered a captivating presentation at Chicago's esteemed 1871 Technology and Entrepreneurship Center, highlighting Penta Medical's pioneering role in injury management.
  • Exercised adept negotiation skills to successfully close deals, while also proficiently addressing complaints and objections to ensure a seamless and satisfactory client experience.
  • Fostered seamless cross-functional collaboration, leveraging collective strengths within the team to optimize revenue trajectories and achieve growth targets.
  • Acted as a crucial conduit between customers, prospects, and internal teams, consistently gathering valuable feedback to inform product enhancements and strategic refinements.
  • Proudly affiliated with Y Combinator (S18), contributing to Penta Medical's trajectory of growth and innovation within the dynamic realm of sports injury management.

Executive Headhunter & Account Manager

Randstad Technologies (HR/IT Consulting)
06.2018 - 09.2018
  • Collaborated closely with clients to gain comprehensive insights into their strategic, financial, and hiring objectives, expertly aligning recruitment efforts with their organizational goals.
  • Devised and executed a highly targeted research strategy, leveraging industry expertise and proactive sourcing techniques to identify high-impact candidates within the dynamic IT landscape.
  • Conducted confidential and insightful interviews, vetting references to ensure the alignment of top-tier talent with clients' unique requirements and cultural fit.
  • Demonstrated a keen understanding of the market by conducting thorough research into clients' companies, competitors, and industry dynamics, further enhancing the precision of candidate placement.
  • Efficiently mapped role criteria, crafting position descriptions, and documenting specifications to provide clients with a holistic understanding of their ideal candidate.
  • Guided clients through the negotiation process, leveraging expert communication and strategic insights to facilitate successful offer discussions and ensure a seamless onboarding experience.
  • Proactively researched and cultivated recruiting leads, expertly navigating diverse channels to identify potential talent and expand Randstad Technologies' candidate pool.
  • Nurtured client relationships through effective networking and consistent engagement, positioning Randstad Technologies as a trusted partner and fostering long-lasting collaborations.

HR & Recruitment Intern

Randstad Technologies (HR/IT Consulting)
05.2018 - 06.2018
  • Collaborated closely with clients to gain comprehensive insights into their strategic, financial, and hiring objectives, expertly aligning recruitment efforts with their organizational goals.
  • Devised and executed a highly targeted research strategy, leveraging industry expertise and proactive sourcing techniques to identify high-impact candidates within the dynamic IT landscape.
  • Conducted confidential and insightful interviews, vetting references to ensure the alignment of top-tier talent with clients' unique requirements and cultural fit.
  • Demonstrated a keen understanding of the market by conducting thorough research into clients' companies, competitors, and industry dynamics, further enhancing the precision of candidate placement.
  • Efficiently mapped role criteria, crafting position descriptions, and documenting specifications to provide clients with a holistic understanding of their ideal candidate.
  • Guided clients through the negotiation process, leveraging expert communication and strategic insights to facilitate successful offer discussions and ensure a seamless onboarding experience.
  • Proactively researched and cultivated recruiting leads, expertly navigating diverse channels to identify potential talent and expand Randstad Technologies' candidate pool.
  • Nurtured client relationships through effective networking and consistent engagement, positioning Randstad Technologies as a trusted partner and fostering long-lasting collaborations.

VP, Business Development

Meritt International, LLC (Management Consulting - Gold/Oil Mining)
05.2015 - 06.2018
  • Led and mentored a high-performing team of business development representatives, orchestrating seamless lead-nurturing processes to fuel potential business expansion within the dynamic gold, oil, and mining sectors.
  • Employed consultative selling techniques to cultivate C-Level relationships, adeptly aligning Meritt's solutions with clients' strategic objectives and forging enduring partnerships.
  • Expertly managed databases, meticulously curating and updating comprehensive client information spreadsheets and documents to ensure streamlined access to critical insights.
  • Conducted financial analysis of potential clients' statements and forecasts, coupled with a comprehensive evaluation of their strategic landscapes, enabling strategic alignment of Meritt's solutions with clients' unique needs.
  • Played a pivotal role in facilitating process efficiencies, contributing to social media efforts, and enhancing Meritt's online presence, further augmenting the company's market visibility.
  • Drove strategic market expansion initiatives, leveraging a data-driven approach to investigate new markets. Conducted networking, and cost/risk analyses, and facilitated fruitful collaboration with potential consultants.

Business Development Representative

Meritt International, LLC (Management Consulting - Gold/Oil Mining)
05.2014 - 05.2015
  • Played a pivotal role in driving market expansion by conducting strategic cold calls and crafting impactful follow-up emails to engage potential leads, effectively initiating client relationships and propelling Meritt's growth trajectory.
  • Diligently monitored and reported client progress, tracking interests in services, and updating the database for streamlined access to critical insights.
  • Provided valuable contributions to the evolution of market strategy, leveraging client reactions as invaluable feedback to inform strategic refinements and enhance Meritt's positioning within the competitive management consulting landscape.
  • Exemplified dedication to professional growth by diligently immersing myself in the intricacies of the dynamic management consulting market, continuously seeking to expand my understanding and expertise.

Education

BA, General Management - Business

Wilfrid Laurier University
01.2013 - 05.2017

Business Graduate Certificate - Human Resources Management

Humber Business School
01.2017 - 05.2018

CS50x Certificate - Computer Science

Harvard University (edX)
08.2023 - 10.2023

Skills

    CRM Management

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Timeline

Advisor (Private Equity/VC Principal/EdTech)

Oneday
09.2023 - Current

CS50x Certificate - Computer Science

Harvard University (edX)
08.2023 - 10.2023

Enterprise Account Executive

Rootly (Incident Management/Automation)
01.2023 - 03.2024

Founder

Cognitive Labs (Life Sciences)
10.2022 - Current

Sr. Account Executive

Wrk Technologies (AI/Machine Learning)
07.2022 - 01.2023

Founding Account Executive, Ontario Partnerships

Locnest Holding Inc. (FinTech/PropTech)
05.2019 - 07.2022

Founding Team

Penta Medical (MedTech)
09.2018 - 05.2019

Executive Headhunter & Account Manager

Randstad Technologies (HR/IT Consulting)
06.2018 - 09.2018

HR & Recruitment Intern

Randstad Technologies (HR/IT Consulting)
05.2018 - 06.2018

Business Graduate Certificate - Human Resources Management

Humber Business School
01.2017 - 05.2018

VP, Business Development

Meritt International, LLC (Management Consulting - Gold/Oil Mining)
05.2015 - 06.2018

Business Development Representative

Meritt International, LLC (Management Consulting - Gold/Oil Mining)
05.2014 - 05.2015

BA, General Management - Business

Wilfrid Laurier University
01.2013 - 05.2017

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David SampsonEnterprise Sales & Growth Leader