DAVID COULTIS
Hamilton,Ontario
Summary
Results-driven professional with 20 years of progressive operations and customer service expertise. With demonstrated success in strategic planning, process optimization, and team leadership, my front-facing teams excel at problem-solving, decision-making, and organizational compliance, ensuring elevated customer experience and satisfaction.
Overview
33
33
years of professional experience
1
1
Certification
Work History
Manager, Campus Stores & E-Commerce
Conestoga College
Hamilton, Canada
07.2023 - 03.2025
- Directed a $20M multi-unit retail and e-commerce operation, achieving a 40% retail margin.
- Developed and implemented an annual marketing strategy and brand guideline playbook to standardize execution across six locations.
- Optimized vendor contracts and procurement timelines resulting in a 15% boost in retail income.
- Launched a new campus-centric e-commerce platform, capturing 97% of total sales, enhancing service continuity during potential service disruptions.
- Oversaw multi-site renovations, standardizing retail setup to minimize project turnaround, and ensure zero lost service time.
- Built strategic internal partnerships, delivering both revenue opportunities and addressing student service gaps in areas of wellness and food security.
Director of Operations, Food & Facilities
Mohawk Student Association
Hamilton, Ontario
06.2018 - 04.2023
- Led a full operational turnaround, restoring profitability across seven food and retail outlets, and achieving a 15% net margin.
- Generated guaranteed additional revenue streams through optimized exclusivity agreements, and rebate models.
- Enhanced data-driven decision-making with the development of financial dashboards.
- Enhanced student engagement by aligning for-profit operations with a non-profit mission, increasing employment and leadership opportunities.
- Created and administered capital budgets and third-party leasing contracts within student center operations, aligning with governance and compliance mandates.
VP, Brand Development
Dynamic Hospitality Group
Toront, Ontario
11.2017 - 03.2018
- Directed franchise expansion and brand growth for Wendel Clark’s branded pubs, optimizing marketing, compliance, and menu strategies.
- Led the end-to-end redevelopment of the company website and marketing collateral, from the website to the menus.
Franchise Operations Manager
YoYo's Yogurt Cafe; Rocky Mountain Chocolate Factory; Yogen Fruz; OnRoute
Toronto, Ontario
01.2010 - 12.2017
- Spearheaded new store development, franchise support, training, and operational oversight across domestic and international locations for Yogun Fruz.
- Designed a centralized commissary model at YoYo’s Café, generating higher revenue than royalties, and enabling acquisition by Cineplex as joint venture, expanding into 80 locations Nationwide.
- Oversaw $5M+ budgets, managed 100+ staff, and maintained compliance with corporate standards and health regulations and Ministry of Transportation operational compliance.
Multi-Unit Franchise Owner
Subway Restaurants
Toronto, Ontario
01.1992 - 12.2009
- Scaled operations from one to three high-volume, 24/7 restaurants.staurants
- Pioneered Subway Canada’s first delivery service, e-commerce integration, and catering program
- Achieved 'Top Provincial Sales Performer' for 8 consecutive years, exceeding average sales by 50%
Education
Bachelor of Arts - Geography
University of Guelph
Guelph, None04-1995
Skills
- Strategic Planning & Execution
- Retail & E-commerce Optimization
- Financial Analysis & Budgeting
- Contract & Vendor Management
- Project & Facilities Oversight
- Team Leadership & Development
- Union & Collective Agreements
- Change Management and Stakeholder Relations
Education And Certifications
- Future Ready Leadership Certificate
- Advanced Food Handler
- First Aid – CPR
Certification
- Future Ready Leadership (Mohawk College Enterprise - 2023)
- Advanced Food Handler (TrainCan - 2023)
Timeline
Manager, Campus Stores & E-Commerce
Conestoga College
07.2023 - 03.2025
Director of Operations, Food & Facilities
Mohawk Student Association
06.2018 - 04.2023
VP, Brand Development
Dynamic Hospitality Group
11.2017 - 03.2018
Franchise Operations Manager
YoYo's Yogurt Cafe; Rocky Mountain Chocolate Factory; Yogen Fruz; OnRoute
01.2010 - 12.2017
Multi-Unit Franchise Owner
Subway Restaurants
01.1992 - 12.2009
Bachelor of Arts - Geography
University of Guelph
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