David Burden
Strategic Technology Advisor
Vaughan,Ontario
Summary
Successful technology sales professional with experience fostering strong client relationships to achieve significant growth using proven strategies. Proficient in product monetization and mobilization approaches to boost long-term revenue generation.
Overview
15
15
years of professional experience
5
5
years of post-secondary education
Work History
Account Director, Retail and Consumer Goods
Salesforce
Toronto, Ontario
02.2022 - Current
- Engage with C-suite to identify business requirements, create roadmaps and drive incremental project value.
- Applied strong business and marketing acumen in order to make recommendations for multi-platform enterprise environments aligned to client needs.
- Develop pricing strategy, negotiate contracts, and coordinate complex integrations through many third-party contractors.
- 118% Quota attainment - 5 net new logo
Account Director, Emerging Enterprise
Salesforce
Toronto, Ontario
02.2021 - 01.2022
- Applied strong understand of managing SaaS procurement cycle to ensure consensus for project funding and customer success.
- Developed strategic account plans for key accounts and collaborated with business partners to forecast and deliver on new growth.
- Aligned on key use cases to convey my informed perspective for customer growth with rounds of development in future phases.
- 121% Quota attainment - 4 net new logos
Senior Account Executive, Financial Services
Gartner
Toronto, Ontario
06.2019 - 01.2021
- Established and strengthened relationships with C-Suite decision-makers to understand and support project prioritization.
- Conducted research and analysis of solution options, including analysis of fit to functional and non-functional requirements.
- Collected and documented quantifiable value statements while conducting business reviews with leadership, decision makers and procurement.
- 2021 Winner's Circle - 141% Quota attainment
Worldwide Account Manager
FedEx
Mississauga, Ontario
11.2017 - 06.2019
- Successfully ran sales cycles, developed net new opportunities and fostered strong client relationships.
- Managed stakeholders both internally and externally to maximize revenue potential and customer wallet share.
- Maintained 28m of revenue within 12 global accounts.
- Achieved growth of 118% through acquisition of net new clients.
Strategic Account Executive
FedEx
Mississauga, ON
12.2014 - 11.2017
- Responsible for developing 100% net new relationships from sourcing, courting and onboarding customers over 250K in ARR.
- Analyzed and isolated trends within shipment data to identify new areas for growth and presented insights to customers.
- Provided coaching and mentoring to 6 Account Executives.
- #3 in Canada for quota attainment
Territory Account Executive
FedEx
Brampton, ON
02.2011 - 12.2014
- Conducted Pipeline and Prospect management using Salesforce.
- Monitored customer buying trends, market conditions, and competitor actions to adjust strategies and achieve sales goals.
- Communicated regularly with overlays and engineering team for support and strategic planning for accounts.
- Built relationships with decision makers and demonstrated high level of activity in territory as recognized with Team Ontario MVP 2013.
- President's Club Winner 2012
Corporate Account Representative
Canon Business Solutions
Toronto, ON
07.2008 - 02.2011
- Responsible for territory planning, prospecting, proposal delivery and training of photocopier, printers and fax machine equipment.
- Performed at 139% of plan and achieved President's Club in 2010
Education
Certificate in Project Management - Project Management
University of Toronto
School Of Continuing Studies 09.2016 - 12.2017
Bachelor of Administrative Studies - General Management
York University
Keele Campus 09.2002 - 07.2006
Skills
Excellent contract negotiation, conflict management & customer service skillsundefined
Fun Facts
Husband, Sailor, Vinyl Record Collector, Sous Chef and Golfer
Timeline
Account Director, Retail and Consumer Goods
Salesforce
02.2022 - Current
Account Director, Emerging Enterprise
Salesforce
02.2021 - 01.2022
Senior Account Executive, Financial Services
Gartner
06.2019 - 01.2021
Worldwide Account Manager
FedEx
11.2017 - 06.2019
Certificate in Project Management - Project Management
University of Toronto
09.2016 - 12.2017
Strategic Account Executive
FedEx
12.2014 - 11.2017
Territory Account Executive
FedEx
02.2011 - 12.2014
Corporate Account Representative
Canon Business Solutions
07.2008 - 02.2011
Bachelor of Administrative Studies - General Management
York University
09.2002 - 07.2006
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