Dave Lawrence
January 3, 2024
Champion Petfoods
RE: Territory Sales Representative,
To Whom it May Concern
I am writing to express my enthusiastic interest in the Territory Sales Representative position at Champion Petfoods. With an extensive sales background, a passion for the pet specialty industry, and a genuine love for your ACANA dog food (my dogs are loyal consumers!), I am excited about the opportunity to contribute to Champion's mission of advancing premium food for pets.
As an avid pet lover and a current ACANA dog food customer, I am deeply connected to Champion's commitment to pet well-being. I used to feed our dogs raw food with supplements until I found ACANA Red Meat kibble. The improvement in my Doberman's coat was nothing short of amazing. Being aligned with a company that prioritizes high-quality pet nutrition aligns perfectly with my personal values.
Key attributes and qualifications that I bring to this role include:
• Sales Expertise: With a proven track record in sales, I have honed my ability to build and maintain relationships, overcome objections, and drive sales success.
• Passion for Pet Well-Being: As a pet owner and ACANA consumer, I am genuinely passionate about contributing to the well-being of pets. This passion extends to my eagerness to represent Champion's brands and values.
• Remote Work Environment: I have successfully worked in a remote work environment, fostering a teamwork-focused approach with a bias for action. My adaptability and self-motivation make me well-suited for this role.
• Presentation and Communication Skills: I bring experience in presenting to both large and small groups, ensuring effective communication of product knowledge and brand awareness.
I am particularly excited about the opportunity to contribute to Champion's mission by establishing and maintaining productive relationships with distributors and retailers. My willingness to travel up to 50%, participate in industry shows, and engage in weekend events aligns with the dynamic nature of the role.
Thank you for considering my application. I am eager to further discuss how my skills and passion for pet well-being align with the needs of Champion Petfoods. I look forward to the opportunity for an interview.
Sincerely,
Dave Lawrence
