Darren Wayne Finkbiner

• Developed and implemented National Sales Strategies and Key Account plans for our largest Canadian Broadband Service Providers.
• Developed and maintained good customer rapport with key stakeholders in all associated departments including Strategic Sourcing, Engineering, Procurement and Technical Operations.
• Forecasted Annualized sales with targets, KPI's and established processes to achieve sales objectives and related metrics.
• Established open and honest Customer communications built on trust and understanding to frame the business relationship.
• Established Product market pricing objectives for the Canadian markets, resulting in successful High Market Share pricing strategies.
• Negotiated mutually beneficial Master Purchase Agreements with large MSO's and Distributors.
• Liaised with internal marketing and product development departments to strengthen / cultivate our Brand and market Leadership position.
• Attended many events, such as trade shows, seminars, manufacturer product showcases etc., on an International and domestic scale.
• Evaluated any significant negative cost fluctuations -impacting current sell pricing throughout the year and making price adjustments in a timely manner.
• Evaluated client needs and developed tailored product solutions to support technological initiatives.
• Educated clients on new products and services increasing customer retention and strengthening Brand Loyalty.
• Monitored and analyzed customer feedback to identify opportunities for improvement.
• Anticipated shifts in regional and national marketplaces using current industry knowledge to stay ahead of risk situations including competition.

Developed High Market share positions for many Cutting-edge OSP Network Products manufactured by Channell Commercial. Deployed these products into all major Canadian CATV / Broadband and Telecom Companies, as Rogers, Shaw (now ROGERS West), Videotron, TELUS, MTS, SaskTel Cogeco and Eastlink to name some of the top Companies.

• Developed strategies to increase Business growth and profitability, including National Business expansions.
• Managed budgets, all employees (20-40), including reviews and promotions throughout expansion growth phase. Responsible for all reviews, training, schedules, P&L and Contract negotiations.
• Monitored financial performance, set budgets and controlled expenses to provide financial stability and long-term organizational growth.
• Maximized efficiency by coaching, teaching, mentoring personnel on management principles, expectation, industry practices, company procedures, and technology solutions.
• Gained excellent in Company growth through acquisition from approximately $1M CND annual revenue as a start-up company -to approximately $38M CND within one year. I was involved in the two major acquisitions where my responsibility focus shifted to implementing our unique Corporate Culture and mission statement throughout the Cable division to all employees.