Darius Williams
Stockton
Summary
Results-driven Sales Professional with extensive experience in managing multi-unit operations, developing strategic business plans, and driving revenue growth. Adept at building and leading high-performing teams, analyzing market trends, and fostering strong customer relationships. Seeking to leverage my expertise in a dynamic sales role to contribute to organizational success.
Overview
25
25
years of professional experience
Work History
Sales and Market Manager / Multi-Unit Manager
Pan American Group, Panera Bread
01.2022 - 01.2024
- Directed sales operations across multiple bakery cafes, leading a team of General Managers to achieve and exceed sales targets
- Developed and implemented sales strategies, contributing to a significant increase in market share
- Conducted regular market analysis to identify growth opportunities and adjust sales tactics accordingly
- Managed budgets and financial performance for each location, ensuring profitability and cost control.
- Built brand awareness in local market and increased penetration with proactive strategies.
Executive Pastry Chef and Sales Innovator
Metropolis Baking Co.
01.2018 - 01.2022
- Spearheaded the development of new product lines that aligned with market demand, driving a 15% increase in sales revenue
- Collaborated with the marketing team to create targeted sales campaigns that enhanced customer engagement and boosted sales.
Executive Pastry Chef/Head Baker and Sales Strategist
Tut’s Bakery
01.2017 - 09.2024
- Developed and executed market-specific sales plans, resulting in a 20% growth in customer base
- Led the team in delivering exceptional customer service, which contributed to higher customer retention rates.
Owner/Executive Pastry Chef and Sales Manager
Cherry Blossom Bakery
01.2017 - 02.2020
- Managed all aspects of sales operations, from customer acquisition to post-sale service, ensuring high levels of customer satisfaction
- Successfully increased sales by launching new products and promotions that resonated with the target market.
Food Science Technologist and Sales Development
ConAgra Foods / Cottage Bakery (Tree House Private Brands)
01.2011 - 01.2016
- Played a key role in the development and sales of innovative products, ensuring compliance with industry regulations and customer expectations
- Worked closely with the sales team to provide technical support that enhanced the sales process.
District Sales Manager
Panera Bread
01.2005 - 01.2011
- Monitored sales trends across multiple locations and developed strategies to maximize sales and customer satisfaction
- Executed local marketing initiatives that resulted in a significant increase in sales volume.
Production Supervisor
Redding French Bakery
06.1999 - 02.2000
- Supervised production processes while also engaging in sales strategies to increase product distribution and market reach.
Pastry Chef / Bakery Technical and Sales Liaison
H.C. Brill
01.2002 - 01.2005
- Provided technical sales support, working directly with clients to understand their needs and offer tailored product solutions
- Managed inventory and supply chain operations to ensure timely delivery and customer satisfaction.
Education
Online Culinary Professional Pastry Art -
Escoffier School of Culinary Arts IL
Chicago, IL08.2024
O Baking Sourdough Levain And Wild Yeast, -
San Francisco Baking Institute CA
San Francisco, CA05.2014
Baking Science & Technology Residential Program -
American Institute of Baking, Manhattan, KS
Manhattan, KS05.1999
Skills
- Sales Strategy and Execution
- Team Leadership and Development
- Market Analysis and Business Growth
- Customer Relationship Management
- Budget Development and Management
- Performance Evaluation and Feedback
- Recipe Development and Product Innovation
- Compliance with FDA Regulations
Affiliationsandawards
- American Society of Baking
- Firefighter of the Year - Siskiyou County 1995
- Volunteer Fire Captain
Timeline
Sales and Market Manager / Multi-Unit Manager
Pan American Group, Panera Bread
01.2022 - 01.2024
Executive Pastry Chef and Sales Innovator
Metropolis Baking Co.
01.2018 - 01.2022
Executive Pastry Chef/Head Baker and Sales Strategist
Tut’s Bakery
01.2017 - 09.2024
Owner/Executive Pastry Chef and Sales Manager
Cherry Blossom Bakery
01.2017 - 02.2020
Food Science Technologist and Sales Development
ConAgra Foods / Cottage Bakery (Tree House Private Brands)
01.2011 - 01.2016
District Sales Manager
Panera Bread
01.2005 - 01.2011
Pastry Chef / Bakery Technical and Sales Liaison
H.C. Brill
01.2002 - 01.2005
Production Supervisor
Redding French Bakery
06.1999 - 02.2000
Online Culinary Professional Pastry Art -
Escoffier School of Culinary Arts IL
O Baking Sourdough Levain And Wild Yeast, -
San Francisco Baking Institute CA
Baking Science & Technology Residential Program -
American Institute of Baking, Manhattan, KS
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