Danika Roscioli
Calgary,Alberta
Summary
Self-motivated Digital Marketing Specialist offering 2+ years of experience in Social Media Management. Passionate about combining strategy and creativity, driving new opportunities and building professional relationships. Deadline-driven, tenacious and successful at thriving in high-pressure environments.
Overview
1
1
Certification
Work History
Digital Marketing Specialist
Postmedia
2023 - Current
- Develop and implement digital marketing campaigns to increase brand awareness.
- Create content for websites, blogs, social media platforms, and online advertising.
- Monitor competitor activities and develop strategies to differentiate products or services.
- Research emerging trends in the industry and identify growth opportunities.
- Track campaign performance through detailed reporting systems.
Social Media Marketing Intern
Pedestrian Agency
2022 - 2023
- Wrote and uploaded quality posts for client's various social media pages, improving overall traffic.
- Scheduled content for publication on social media at ideal times.
- Assisted with copywriting, newsletter, blog posts and graphics to facilitate print and digital marketing communications.
- Strategized posts, and planned and executed monthly content calendars for various clients.
- Collaborated with the marketing team to come up with practices and protocols to maximize productivity.
Front of House Lead
Barry's Bootcamp
2022 - 2023
- Collaborated with team members to promote and create new products at the Fuel Bar that were successful among clients.
- Promoted studio 'challenges' by sharing posts and stories across social channels that increased client retention and sales.
- Provided leadership, insight and mentoring to newly hired employees to supply knowledge of various company programs.
- Maintained client accounts by obtaining, recording and updating personal and financial information.
Client Experience & Social Media Manager
Jules + Stellan
2019 - 2021
- Responded to phone and online customer service requests within designated turnaround time to improve customer satisfaction ratings- specifically Google Reviews.
- Processed documentation and troubleshot discrepancies to build client rapport.
- Rolled out operational improvements and solutions to deliver top-notch customer service.
- Maintained a strong social media and brand presence across platforms which increased follower count and engagement.
Bartender & Server
Earls Restaurant & Bar
2018 - 2019
- Upselling menu items and promotions to increase sales.
- Engaging with customers to provide excellent service and build rapport.
- Monitoring and ensuring compliance with legal drinking age and intoxication laws.
- Continuously learning about new drinks and staying updated on industry trends.
- Ensuring customer satisfaction by addressing any concerns or special requests.
Education
Social Media and Web Marketing Diploma -
12.2022
High School Diploma -
05.2019
Skills
- Social Media Copywriting
- Managing Editorial Calendars
- Microsoft Office
- Content Curation
- Prioritization and Time Management
- Digital Marketing Management
Certification
- Content Marketing- Hubspot Academy
- Email Marketing- Hubspot Academy
- Frictionless Sales- Hubspot Academy
- Inbound Marketing- Hubspot Academy
- Inbound Sales- Hubspot Academy
- Social Media Marketing- Hubspot Academy
- Google Analytics for Beginners
- Google Analytics Advanced
Timeline
Digital Marketing Specialist
Postmedia
2023 - Current
Social Media Marketing Intern
Pedestrian Agency
2022 - 2023
Front of House Lead
Barry's Bootcamp
2022 - 2023
Client Experience & Social Media Manager
Jules + Stellan
2019 - 2021
Bartender & Server
Earls Restaurant & Bar
2018 - 2019
Social Media and Web Marketing Diploma -
High School Diploma -
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