Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
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Daniel Bejarano

Senior Account Executive
San Francisco

Summary

Enterprise SaaS & ERP Account Executive with 10+ years of experience driving revenue growth across telecom, public safety, and B2B software. Proven track record in exceeding quotas, expanding market share, and building strategic C-level relationships across LATAM and U.S. markets. Bilingual in Spanish, skilled in full-cycle sales, consultative solutioning, market expansion, pipeline management, and enterprise software solutions for strategic partnerships.

Overview

13
13
years of professional experience
2
2
Languages

Work History

SaaS Account Executive – LATAM

Odoo
02.2024 - Current
  • Manage full sales cycle for ERP SaaS solutions across Argentina, Colombia, and Peru, from prospecting to contract negotiation.
  • Lead Spanish-language demos, discovery sessions, and ROI presentations for C-level executives.
  • Collaborate with pre-sales engineers to develop tailored ERP configurations for finance, CRM, operations, and sales workflows.
  • Build and maintain a $1M+ pipeline using Salesforce, ZoomInfo, and Odoo CRM.
  • Closed $1.2M in net-new revenue in 10 months at Odoo, peaking at 150% of quota in top months.
  • Secured 3 of the largest regional accounts in Q2 2024 through multi-stakeholder deal navigation.
  • Generated 200+ MQLs via 5 co-hosted webinars with 500+ attendees.

Territory Sales Manager

AT&T
07.2022 - 12.2023
  • Earned Top Performing Manager in Bay Area Q3 2023; led region in competitive conversions from Verizon.
  • Directed a top-performing team of 10+ sales reps, exceeding 100–120% quota attainment monthly.
  • Increased market share by securing highest number of competitive wireless acquisitions in the region.
  • Implemented sales playbooks and training, cutting new hire ramp time by 30%.
  • Delivered consistent growth across SMB and mid-market accounts from San Francisco to Palo Alto.

Account Manager – Public Safety

AT&T – FirstNet
11.2020 - 06.2022
  • Closed a high-impact public safety contract with Milpitas Fire Station for FirstNet by AT&T, activating 100+ first responder accounts and expanding FirstNet’s regional footprint.
  • Won multiple fire department contracts by delivering tailored FirstNet solutions.
  • Expanded FirstNet adoption across Bay Area public safety agencies including police, fire, and EMS.
  • Led on-site demos and training sessions for first responders to boost adoption and satisfaction.

Senior Account Executive

AT&T
11.2012 - 11.2020

Promoted from Sales Representative to Account Executive


  • Ranked in the top 10% regionally for fiber, wireless, and broadband sales, including highest monthly broadband sales in Central California (2019).
  • Consistently exceeded quotas through strategic targeting of SMB and mid-market accounts.
  • Expanded market share through competitive takeovers and tailored business solutions for commercial clients.
  • In 2017, became the top rep in Northern California during the launch of FirstNet, securing key public safety contracts and driving early adoption.
  • Results from FirstNet success led to promotion into AT&T Business, managing a broader B2B portfolio.
  • Developed and executed prospecting strategies that generated a consistent pipeline of B2B opportunities.
  • Secured multi-line and multi-location contracts, boosting client retention and recurring revenue.

Education

Information Technology

Modesto Junior College

Skills

  • Strategic account management
  • Full-Cycle B2B Sales
  • ERP & SaaS Sales (Odoo, Salesforce)
  • LATAM Territory Development
  • C-Level Stakeholder Engagement
  • Sales Strategy & Forecasting
  • Consultative Selling
  • Strategic Partnerships
  • Spanish Fluency
  • Pipeline Management
  • Account Growth Strategy

Accomplishments

    1. ERP Implementation – Centex Instrumentación y Equipos S.A.C. (Peru) | April 2025

  • Closed a complex ERP deal generating $180K+ in ARR by securing buy-in from both the client (Centex) and Odoo’s official implementation partner in Peru.
  • Managed the complete sales cycle — discovery, requirements gathering, ROI modeling, tailored demos, contract negotiation, and closing — resulting in 150% quota attainment for Q2 2025.
  • Sold 150 user licenses and implementation hours for Accounting, Manufacturing, HR, Sales, and Inventory modules.
  • Developed the initial implementation roadmap to ensure smooth cross-department adoption and measurable results within 90 days.
  • 2. Multi-Country Odoo Partnership Deal – The Factory HKA (Colombia & Peru)

  • Spearheaded a multi-national partnership valued at $250K+ in ARR, navigating complex fiscal and regulatory frameworks in Colombia and Peru.
  • Conducted multiple demo rounds and engaged directly with C-level decision-makers in both countries, accelerating deal closure by 30% compared to regional average.
  • Closed a 100+ user, multi-year license agreement covering operations in both markets, expanding Odoo’s partner network and projected partner-led sales pipeline by $500K.

Timeline

SaaS Account Executive – LATAM

Odoo
02.2024 - Current

Territory Sales Manager

AT&T
07.2022 - 12.2023

Account Manager – Public Safety

AT&T – FirstNet
11.2020 - 06.2022

Senior Account Executive

AT&T
11.2012 - 11.2020

Information Technology

Modesto Junior College
Daniel BejaranoSenior Account Executive