Conscientious, forward thinking, dedicated and goal-oriented professional with interpersonal communication and team working abilities. Dedicated and organized with years of experience in planning and executing events and programs. Great skill and passion for the use of digital technologies for business growth through improved communication and coordination of marketing management from research to execution. Hardworking marketing associate with a track record of increasing revenue through client relations and efficient sales support. Perfect at establishing and sustaining long-lasting connections with clients, spotting possibilities and supporting sales team administratively. Hands on leader in supervisory roles such as daily operations of organization.
Overview
7
7
years of professional experience
Work History
Digital Marketing Associate
Crate and Barrel
10.2023 - 03.2024
Managing and maintaining the CRM systems to ensure accurate and up-to-date client information
Analyzed website traffic to identify gaps in customer experience and identify site usability patterns, proposed site modifications leading to increase in customer ratings of overall website by 3 points on a scale of 5
Collaborating with cross-functional teams to streamline digital operations and improve overall customer experience by 50%
Analyzes data from different analytical tools including Google Analytics, presenting reports to marketing management to measure traffic against 10 KPIs and optimizing site design to increase user engagement.
Customer Service Representative
Quintel Technologies
05.2023 - 09.2023
Responded promptly to customer inquiries via phone, email and in-person, addressing needs and providing product and service information daily
Mentored and trained junior customer service agents to lessen error rates by lowering departmental mistakes from 25% to 8%
Rendered feedback and ensured customer satisfaction leading to increase in sales by 15%
Resolved complex technical issues, reducing escalation by 30%.
Marketing Manager
Pennyworth Supermarket
10.2016 - 04.2023
Managing marketing communication processes from research and planning to execution resulting in a 43% increase in sales and engagement
Supervising media tactics informing and educating customers of needs by persuading purchase by differentiating one product or brand from another
Leading monthly operations, audits and business reviews in measuring organizational performances and driving improvement by using plan-do-check-act steps
Conducted product training sessions for new team members, contributing to their product knowledge and sales skills
Cultivated strong client relationships through attentive communication, product knowledge, and personalized service
Developed communication plans to increase public awareness of the company’s brand by encouraging repeated sales and customer loyalty which led to 43% increase in sales.
Education
Master’s Degree - Communication and Language Arts
University of Ibadan
Bachelor’s Degree - Mass Communication
Olabisi Onabanjo University
Post-Graduate Degree - Marketing Management Digital Media
Lambton College
12.2024
Skills
Microsoft Office Suite (Word, PowerPoint and Excel)
Computer-Aided Design (Adobe Photoshop, Canvas, Google slides)