Damien Ramé
Boucherville,Canada
Summary
Dynamic Product Director with extensive experience in mobile applications and SaaS products, recognized for a passionate commitment to developing innovative solutions that address real customer needs. Proven track record of building and launching over a dozen high-tech products, leveraging a leadership style grounded in vision, accountability, and strategic alignment. Expertise in translating business objectives into actionable initiatives while employing iterative and agile methodologies to drive results. Skilled in customer development strategies—encompassing discovery, validation, and creation—to enhance market-product fit, mitigate risks, and deliver exceptional user experiences tailored to targeted personas and markets.
Overview
30
30
years of professional experience
Work History
Director of Product/Senior Product Manager/Expert
EspaceProprio by Desjardins
08.2021 - Current
- Researched, built, launched and optimized Confia Call center CRM, Admin Backend and Web Portal for onboarding and helping brokers and clients, Confia Mobile app for brokers and for clients to achieve match-making and accompanying personas throughout their buy or sell home projects.
- Updated and optimized DuProprio CRM and Admin Backend to support Mobile Apps development and Call center operations.
- Manage global product roadmap across different business objectives and business units.
- Analyse data with CX specialists to identify user behavior and potential opportunities.
- EspaceProprio carries several B2C and B2B products in the Real Estate industry: Mobile Apps (iOS/Android), Web Apps & Dynamics CRM, to accompany customers, brokers and entrepreneurs throughout their buy, sell or renovation projects, with full support and guidance from a team of counselors and agents.
Product Owner
Carebook
01.2019 - 01.2021
- Maintained and expanded Pharmacy Core Platform and Mobile apps.
- Built a COVID-19 Vitals Scan Mobile app.
- Carebook (TSXV:CRBK) creates digital products for pharmacies in the health & wellness industry. B2B Agile Product Management, UX, iOS/Android.
Chief Operating Officer + Director, Digital Products & IT
Skillable
01.2018 - 01.2019
- Product Management, Product Engineering and UX, Learner Experience.
- IT Operations and Management, End-User Product Support.
- Corporate Strategy, Management Team.
- Skillable develops an eLearning SaaS platform to sell behavior change programs to businesses.
Director, Strategy & Product Line Management
Notarius
01.2015 - 01.2017
- Product Strategy, Product Line Management, Technical Product Management: Market analysis and exploration - engineering, legal, insurance, banking, financial industries.
- Product requirements and UX - digital & e-signature SaaS platform, API & desktop software.
- Product strategy and go-to-market, business model, pricing, positioning, product launch.
- Marketing Strategy, Communications, Product Marketing: Create a new branding, defined a strategy and plan for content and collaterals production.
- Organize the company's largest event on the legal aspects of electronic signatures.
- Marketing operations and leadership, content strategy, web marketing, collaterals.
- Leadership, Management: Participate in quarterly strategic planning and reviews.
- Department structure and processes (marketing & product management, creation & growth).
- Lead, coach and guide a team of specialists with multiple levels of experience.
- Notarius offers legally reliable digital signature products for professionals and enterprise (B2B & B2B2C).
Product Director, Mobile & Retailer Platforms
TC Media
01.2014 - 01.2015
- Leadership, Management: Lead, coach and guide a team of Product Owners (PO) with multiple levels of experience.
- Manage products with multidisciplinary teams (scrum, architects, UX, developers, operations).
- Product Strategy, Product Management: Analyze portfolio and built a plan to stabilize the Digital Promotion Management/Conversys platform.
- Redesign the UI and UX optimized for desktop and mobile devices, create business case.
- Act as a thought leader, communicate the strategic vision, product strategy and roadmap.
- Research next-gen Omni-Channel Retail & Promotion, PIM/MDM, DAM, Taxonomy, Data Enrichment.
- TC Media is producing and distributing promotional flyers for Canadian retailers.
Director, Marketing & Product Strategy
Vircom + Kuriel
01.2009 - 01.2014
- Leadership, Management: Lead company as a member of the management team and company officer.
- Establish BHAG, 3 to 5-year corporate strategy with 1-yr targets and quarterly objectives.
- Present company-wide monthly general meetings to mobilize and present initiatives and KPIs.
- Transform marketing & product management departments into an agile & digital marketing system.
- Manage staff with various skillsets and experience (marketing, product, web, graphic, UX).
- Marketing: Build and scale a digital marketing department focused on direct B2B sales.
- Improve customer experience (CX) and lead funnel conversion rates by 3x through microsite and landing page optimization, targeting and product-market fit, and marketing automation systems.
- Increase qualified leads (SAL) +60% y.o.y. average in a commoditized industry with mature product.
- Product Strategy, Product Line Management: Successfully rebuild the entire UX of a 10-year old product with a large technical debt to make it a state-of-the-art mobile and desktop friendly experience for specific user personas.
- Align product strategy and marketing with up-to-date personas, simplified product offering, and improved customer experience.
- Establish and negotiated strategic partnerships with Norman, BitDefender, Avira and other high-profile vendors leading to a 55% reduction in variable costs and best of breed product performance.
- Refocus product development from a R&D-centric nature to being market & problem-driven.
- Identify strategic opportunities in a related and re-segmented market, leveraging the company's strengths, knowledge and assets.
- Research market and conduct customer interviews to validate problem, discover user and buyer personas, process and business model.
- Create and develop an innovative concept solution, got buy-in from stakeholders and staff, and spearhead the new Zoomin/Kuriel product line.
- Validate a minimum viable product (MVP) to 160+ personas in stealth mode.
- Iteratively release product improvements and marketing to go to market.
- Vircom offers corporate anti-spam and email security software vendor targeted at IT managers in SMBs.
Marketing Manager
Crescendo Systems
01.2008 - 01.2009
- Analyze sales requirements and built a brand new e-commerce web site.
- Develop content strategies with peer managers to produce collaterals.
- Supervise tradeshow budgets and co-marketing opportunities with partners.
- Wrote and published several articles in relevant printed media magazines.
- Manage and maintain information systems (multiple servers, corporate web site, e-commerce).
- Crescendo provides dictation and speech to text solutions for healthcare facilities and legal organisations.
Product Marketing Manager
Accedian Networks
01.2006 - 01.2008
- Create branding, inbound marketing initiatives (seo, ppc) & lead generation for direct sales.
- Design, develop and manage corporate branding, web site, online presence and collaterals portfolio.
- Manage and develop presence, opportunities and product demos at industry tradeshows.
- Assist product management and founders (prices, strategy, business plan, round B financing).
- Accedian is a provider of network performance equipment for mobile backhaul and telcos.
Early career: software & firmware developer
01.1996 - 01.2006
- Firmware: C / C++ / VxWorks / IXP1200 /x86 , Windows : Delphi / C++, Audio-Video, Networking, Security.
President & CEO, Owner
Idyle Software
01.1996 - 01.2004
- Founded an online and profitable software business from scratch in the early days of the internet.
- Became an e-commerce pioneer selling software licenses using the try-and-buy model.
- Built and launched a portfolio of 12 software products focused on customer upsell.
- Idyle creates and distributes information productivity software to consumers.
Education
Product Management Certification (PMC) -
PRAGMATIC INSTITUTE
01.2010
Master of Business and Administration (M.B.A.) & D.E.S.S. - undefined
HEC MONTREAL
01.2005
Bachelor in Software Engineering (B.Eng.) - undefined
ECOLE POLYTECHNIQUE DE MONTREAL
01.1997
Skills
- Relationship building
- Strategic planning
- Verbal and written communication
- Decision-making
- Team management
Abstract
I am an experienced Product Director for mobile apps & SaaS products. I am an asserted and passionate leader dedicated to build products that solve actual problems for marketable customers. I have successfully built and launched over a dozen high tech products. I lead using vision, accountability, prioritization, alignment and converting strategic business objectives into clear and actionable initiatives. I execute and deliver results through iterative and agile methodologies, using customer development strategies (discovery, validation and creation) to increase the market-product fit, minimize risk and provide an optimal user experience to targeted personas and markets.
Personal Information
Title: Product Management & Leadership
Languages
English
Full Professional
French
Native or Bilingual
Spanish
Elementary
Timeline
Director of Product/Senior Product Manager/Expert
EspaceProprio by Desjardins
08.2021 - Current
Product Owner
Carebook
01.2019 - 01.2021
Chief Operating Officer + Director, Digital Products & IT
Skillable
01.2018 - 01.2019
Director, Strategy & Product Line Management
Notarius
01.2015 - 01.2017
Product Director, Mobile & Retailer Platforms
TC Media
01.2014 - 01.2015
Director, Marketing & Product Strategy
Vircom + Kuriel
01.2009 - 01.2014
Marketing Manager
Crescendo Systems
01.2008 - 01.2009
Product Marketing Manager
Accedian Networks
01.2006 - 01.2008
Early career: software & firmware developer
01.1996 - 01.2006
President & CEO, Owner
Idyle Software
01.1996 - 01.2004
Master of Business and Administration (M.B.A.) & D.E.S.S. - undefined
HEC MONTREAL
Bachelor in Software Engineering (B.Eng.) - undefined
ECOLE POLYTECHNIQUE DE MONTREAL
Product Management Certification (PMC) -
PRAGMATIC INSTITUTE