Summary
Overview
Work History
Education
Skills
Locations
Languages
Timeline
Generic

Cuong Nguyen

Los Angeles

Summary

Results-driven marketing professional with hands-on experience executing strategic community outreach initiatives and brand activations across the Pacific region. Proven ability to lead complex event logistics, collaborate cross-functionally with retail and legal teams, and manage relationships with external vendors to deliver high-impact campaigns. Adept at streamlining operations, enhancing brand visibility, and ensuring compliance across all marketing activations. Recognized for strong communication, problem-solving under pressure, and a proactive approach to driving measurable results in a fast-paced environment.


Key Highlights:

  • Strategic event planning & execution
  • Cross-functional team coordination
  • Vendor & sponsorship management
  • Marketing communications & reporting
  • Retail support & customer engagement strategy
  • Legal compliance & offsite activation management

Overview

18
18
years of professional experience

Work History

Analyst-Experiential Marketing

Verizon
04.2025 - Current
  • Coordinate and execute local marketing initiatives across the Pacific region, driving community engagement through strategic event sponsorships and brand activations.
  • Serve as the primary liaison between the Verizon marketing team and external event organizers, managing event logistics, vendor relationships, and activation readiness.
  • Collaborate with retail leadership and indirect partners to secure staffing, facilitate offsite event requests, and ensure compliance with brand and legal requirements.
  • Develop internal communications including promotional material distribution, event recaps, and executive summaries to highlight ROI and strategic impact.
  • Contribute to cross-functional project planning, including sponsorships negotiations, on-site logistics, and post-event reporting to strengthen local market presence.

Solution Specialist/Key Holder

Verizon Wireless
11.2016 - 04.2025
  • Simplify complex technological processes through personalized customer interactions.
  • Responsible for store opening and closing duties, ensuring smooth daily operations.
  • Maintained strong relationships with existing customers by delivering exceptional service and ongoing support as needed.
  • Identified opportunities for upselling additional services, resulting in increased revenue for the company.
  • Increased productivity by collaborating with management to develop process improvements.

IMT

Verizon Wireless
09.2010 - 11.2016
  • Assisted supervisors in creating staff schedules at the Verizon call center.
  • Conducted comprehensive training sessions for 150+ newly hired employees, facilitating their integration into the organization.
  • Collaborated with managers and trainers to develop an effective learning framework for new hires.
  • Skilled at working independently and collaboratively in a team environment.
  • Self-motivated, with a strong sense of personal responsibility.
  • Demonstrated strong organizational and time management skills while managing multiple projects.

Outbound Sales

Direct TV
12.2007 - 09.2010
  • Consistently exceeded sales quotas by an average of 20%.
  • Participated in ongoing professional development programs to stay current on industry trends and best practices for outbound sales techniques.
  • Maintained high-quality customer service, ensuring efficient average handle time and customer satisfaction.
  • Handled over 30 outbound sales calls each day using autodialer software.
  • Provided ongoing training and coaching to the outbound sales team, enhancing their skills and performance.

Education

Associate of Arts - Communications

North Seattle College
05.2023

Skills

  • Event Planning & Execution - Expert in coordinating high-impact brand activations, community events, and offsite engagements across California, Oregon, and Washington
  • Strategic Marketing - Proficient in developing and executing localized marketing strategies to drive brand awareness and retail traffic
  • Cross-functional Collaboration - Strong communicator and liaison between marketing, retail, HR, and legal departments to ensure seamless execution and compliance
  • Vendor & Partner Relations - Skilled in managing external relationships with event organizers, negotiating sponsorships, and securing premium activation opportunities
  • Logistics & Operations Management - Adept at handling end-to-end event logistics including staffing, scheduling, onsite setup, and promotional material coordination
  • Internal Communication - Experienced in preparing executive summaries, internal updates, and post-event reports to measure ROI and marketing effectiveness
  • Problem Solving Under Pressure - Demonstrated ability to resolve last-minute logistical challenges and staffing issues while maintaining professionalism and event quality
  • Marketing Collateral Management - Oversight of branded materials such as pop-up tables, banners, promotional flyers, giveaways, and shipping coordination
  • Community Engagement - Focused on fostering meaningful brand experiences and connecting with diverse audiences at grassroots and large-scale events
  • Project Management - Organized and detail oriented with the ability to juggle multiple projects, vendors, and deadlines simultaneously

Locations

  • Los Angeles, CA
  • Chandler, AZ
  • Phoenix, AZ
  • Seattle, WA

Languages

English
Full Professional
Vietnamese
Professional Working

Timeline

Analyst-Experiential Marketing

Verizon
04.2025 - Current

Solution Specialist/Key Holder

Verizon Wireless
11.2016 - 04.2025

IMT

Verizon Wireless
09.2010 - 11.2016

Outbound Sales

Direct TV
12.2007 - 09.2010

Associate of Arts - Communications

North Seattle College
Cuong Nguyen